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Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

By 2004, the philosophy of a broadening audience was becoming officially accepted and adopted. In either case, the organization’s extraordinary growth reflects its success at attracting and recruiting new constituents. It was an evolutionary process more than an overall strategy at the time, according to Lieber. Martin explains.

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Members Get Members. Staff? Not So Much.

Trade Association CEO Blog

My Volunteer Board President and his fellow Directors recruited more members in a month than I did in seven years on the road. I have always been jealous of those trade associations with a powerful membership hook, like a killer price on an insurance program or a government mandated certification that members must have for employment.

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Trade Association CEO Support: Event Planning Checklist

Trade Association CEO Blog

I thought I knew a lot after 24 years in association management but taking the role of CEO in 2004 opened my eyes to a wide new world of challenges. · F-B Chair: f-b items, planning and on-site management · Marketing Chair: promo scripts, registration flyer, promo schedule, sales responsibilities, registration handling. ·