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Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Building Creative.

Idea Architects

Summary: A selection of thought-provoking content from beyond the association management realm that offers new ideas for association executives. How Secure is Your Professional Development Revenue Stream? Nov 2005 (1). Oct 2005 (1). Sep 2005 (2). Aug 2005 (1). Jul 2005 (2). Jun 2005 (1).

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Sponsorships: What Do Meeting Organizers and Exhibitors Want?

Associations Now

Most of you already know that associations generate a lot—if not the majority—of their nondues revenue from meetings, tradeshows, and conferences. A top priority of event organizers today is driving revenue growth, and sponsorships are seen as a top area of opportunity, while exhibitors are looking to enhance the value of sponsorships.