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Leading the way in a flattened world

Plexus Consulting

Worth, President at Plexus Consulting Group, LLC Two books that go a long way to explaining our world, how we got to where we are, as well as the factors that will determine where we are going, are Guns, Germs and Steel (1999) by Jared Diamond and The World is Flat (2005) by Thomas Friedman. Big questions.

America 40
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Lunchtime Links: Social Media Isn’t Just for Young People

Associations Now

But new research suggests folks 65 and older are also using the technology more. According to the study, which has been tracking all forms of social media use since 2005, six in 10 people surveyed between the ages of 50 and 64—and 43 percent of those 65 and older—were social media users. That, and more, in today’s Lunchtime Links.

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What Smart Associations Do Differently

Association Adviser

Also look at learning preferences, technology adoption and topic interests. Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. They can also provide new sources of sponsorship revenue and member leads by identifying trends in attendee behavior and content interests.

Texas 60
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Mizz Information: Social Media Software + Silos Redux

Mizz Information

I mean, why wouldn’t they, with revenue from enterprise social software projected to surpass $769 million in 2011? Typically departments that use some kind of customized software may include advocacy, marketing, PR, education, web, publications, membership, fundraising meetings…to name just a few. Like what you read?