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How to Produce Association Rock Stars for 100 Years and Beyond

Association Adviser

Wendy Kavanagh, Georgia Society of Association Executives. The Georgia Society of Association Executives is celebrating its 100 th anniversary this year. We’re also putting together an eBook of leadership profiles from GSAE luminaries. We want to engage that population because they are the future of association leadership.

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The Big Picture: If It Ain't Broke, Don't Fix It

The Big Picture

BW Web Smart Project » September 17, 2005. Georgia’s new economic development and tourist promotion logo was unveiled at a tourism conference in Valdosta. And Georgia is now a classic marketing example for the "If it aint broke, dont fix it" textbook. But the new slogan says nothing about Georgia, he said.

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