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The IoD loses a third of its membership – will its new strategy help reverse the situation?

Optimist Consulting

It has lost a third of its membership since 2006, which is depressing for any membership organisation to admit. I do hope their new strategy works. Membership Recruitment Membership retention' I saw this article in the Evening Standard yesterday about the Institute of Directors plans to reverse its declining membership.

Strategy 100
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Members Hire Industry Advocacy and Promotion

Potomac Core

As Associations ponder their future strategies, the message is clear: Members hire industry advocacy and promotion. As part of the organization’s broader Industry promotion strategy, the organization recently released customer survey research and also produced the video, “We Are the Cold Chain”.

Industry 164
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The Big Picture: Ethics as a Recruitment Tool

The Big Picture

Help Jeff Change This » September 12, 2006. Ethics as a Recruitment Tool. Listed below are links to weblogs that reference Ethics as a Recruitment Tool : Comments. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn. « Talking to Strangers | Main. Reblog (0). Posted by: |.

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Association Brain Food Weekly: 7.21.17

Reid All About it

If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy. Learn about digital marketing strategies and techniques beyond email that power event growth and should be in every event marketers toolbox. 5 Must-Have Strategies for Membership Growth.

Las Vegas 231
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Discipline

Jamie Notter

But I have to be careful not to fall into the trap of viewing the military from a solely “Hollywood” lens, where drill sergeants make recruits do stupid or humiliating things to toughen them up. In the sense of not letting us settle for weak strategies and ineffective processes. December 2006 (10). November 2006 (9).

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Generations: the Hype Still Reigns

Jamie Notter

We need more workplaces where people understand the genesis of the differences, not so we can develop catchy new recruitment campaigns that will score us more Millennials, but so we can ask better questions of our coworkers, experiment with more flexibility in our systems, and solve tough problems in ways that work better for everyone.

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Getting Married to Membership May Require Engagement First

Idea Architects

How would you adjust your recruitment and involvement strategies to capitalize on this potential shift? Dec 2006 (3). Oct 2006 (1). Sep 2006 (4). Aug 2006 (3). Jul 2006 (2). Jun 2006 (6). Apr 2006 (1). Mar 2006 (2). Feb 2006 (2). Nov 2007 (5). Oct 2007 (7). Sep 2007 (5).