Idea Architects

FEBRUARY 21, 2012

i personally love their idea of the "six-word story" i signed up for their newsletter today, along with their tweets and facebook page. Dec 2007 (2). Nov 2007 (5). Oct 2007 (7). Sep 2007 (5). Aug 2007 (5). Jul 2007 (5). Jun 2007 (2). Apr 2007 (7). Mar 2007 (8).

Strategy 60

Strategy Columbus DC Louisville 60

Idea Architects

MAY 28, 2012

Here is another home tour example that solved a common problem associated with many events. or is it a container of content, one that can yield blog posts, newsletter articles, video clips, Storify highlights, emailed takeaways, and much more? Dec 2007 (2). Nov 2007 (5). Oct 2007 (7). Sep 2007 (5).

Columbus 60

Columbus DC Miami Louisville 60

Idea Architects

FEBRUARY 9, 2012

Subscribe to electronic newsletters and become a good scanner , reading them quickly in a search for interesting tidbits. Possible answers: give participants an instant camera to create a photo wall during the event. Dec 2007 (2). Nov 2007 (5). Oct 2007 (7). Sep 2007 (5). Aug 2007 (5). Jul 2007 (5).

Columbus 60

Columbus DC Louisville Houston 60

Idea Architects

MARCH 8, 2013

In my last post I focused on possible catalysts that cause people to act, the potential short-term trigger that leads them to buy a resource or come to an event. As we learned (or or likely, should have learned) in the 2007 ASAE Foundation environmental scan , behind every means (the workshop topics, lobbying on the hill) is meaning.

Indianapolis 60

Indianapolis Survey Newsletter Analysis 60

Association Adviser

MAY 20, 2014

The annual benchmarking data, compiled in association with Naylor LLC, shows that the four most common uses of association social media are: event promotion/awareness (56.6 ” Many companies host events for their members that fire up the base and renew their enthusiasm. Wiley 2011) and The Online Advertising Playbook (Wiley 2007).

Social Media 60

Social Media Communications Content Strategy 60

Membership Marketing

JULY 17, 2012

Way back in 2007, I developed a white paper around a concept that I called the Membership Lifecycle. You want them to raise their hand and register on your website, accept a free whitepaper or newsletter, or attend a webinar or meeting. ► 2007. (51). © 2007 - 2012, Tony Rossell. Speaking Engagements.

Marketing 40

Marketing Recruiting Recruitment Price 40

SCD Group

FEBRUARY 24, 2013

This piece highlights the dilemma many associations face: when – if ever – you convert your magazine or newsletter to digital and stop sending printed editions. New York Times sold the building that once held its printing presses in 2007. . #1 Rem Rieder of USA Today wrote a column “ Reduced newspaper delivery: Smart or death knell?

Los Angeles 40

Los Angeles Detroit San Francisco Social Media 40

ChatterBachs

OCTOBER 25, 2010

Essentially, CrowdVine is a social media platform that can be set up for a given conference or event. Tony established the company in 2007 with the notion that at conferences there is a built-in desire to network and meet other attendees. One, the organization should invite staff and speakers to join in on CrowdVine before the event.

Review 28

Review Products Social Media Conference 28

Membership Marketing

NOVEMBER 15, 2010

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. ► 2007. (51). © 2007 - 2012, Tony Rossell. Monday, November 15, 2010. To supplement existing staff. ► May.

Price 40

Price Survey Recruiting Recruitment 40

AE on the Verge

AUGUST 14, 2011

3 Banquet/Event Ideas: 1. Use them to promote event in advance. 64% of e-mails are opened on a smart phone so we must design e-marketing for them. ( @marianazario ) [Design e-newsletters anticipating smart phones too] 6. MeetingsNet - Meetings, Events. ► 2007. Make your presenters marketers. Bob Harris, CAE.

Tips 28

Tips Social Media Newsletter Conference 28

Membership Marketing

DECEMBER 8, 2009

• Inside: [hot topic in your newsletter you think will get the most opens] • Save $200: [insert event here] Early Bird Registration Ends [insert date here]” What are your best performing subject lines? . ► 2007. (51). © 2007 - 2012, Tony Rossell. ► September. (6). ► August. (6).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

SEPTEMBER 21, 2010

The goal of these programs is to get new members involved and participating in an organization’s events and services. So it was interesting to note the results of a quick online survey that ASAE did with one of their newsletters. It is free event. ► 2007. (51). © 2007 - 2012, Tony Rossell.

Marketing 40

Marketing Price Survey Discount 40

Membership Marketing

NOVEMBER 4, 2010

• What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate? ► 2007. (51). © 2007 - 2012, Tony Rossell. • What cultivation efforts -- email, mail, phone follow-up -- produce the highest click through rates and membership sales rates? .

Social Media 40

Social Media System Price Survey 40

Membership Marketing

DECEMBER 10, 2009

• He launched a conference web site and drove prospects to it using a weekly conference e-newsletter. It started going out ten weeks prior to the meeting and highlighted a different aspect of the event. ► 2007. (51). © 2007 - 2012, Tony Rossell. ► September. (6). ► August. (6). ► July.

Content 40

Content Marketing Price Survey 40

AE on the Verge

MAY 23, 2009

E-newsletter (email) 2. MeetingsNet - Meetings, Events. ► 2007. Association management, meetings and mania. Saturday, May 23, 2009. How many ways do you plan to say the same thing? I saw something interesting today and had immediate dilemma - which way to communicate it : 1. Post on association web site 3. Bob Harris, CAE.

Social Media 28

Social Media Newsletter Communications Tips 28

Achieve

JANUARY 31, 2022

Increase engagement surrounding virtual events. . When you pursue a multichannel strategy, you can share email content on your social media pages, social media posts within your weekly email newsletters and multimedia content across all platforms. . Increase engagement surrounding virtual events. your events. surrounding.

Communications 105

Communications Tips Social Media Survey 105

AE on the Verge

DECEMBER 5, 2011

I personally like writing the association newsletter so I do it. MeetingsNet - Meetings, Events. ► 2007. Whatever that is, dont delegate it to someone else - even if the perception is that its below your position title. Being happy doing something is good for your own professional happiness. Judith Lindenau Consulting.

Association Management 28

Association Management Tips Social Media Project 28

Achieve

JANUARY 31, 2022

Increase engagement surrounding virtual events. When you pursue a multichannel strategy, you can share email content on your social media pages, social media posts within your weekly email newsletters and multimedia content across all platforms. Increase engagement surrounding virtual events. Post-event surveys and follow-ups.

Communications 52

Communications Tips Social Media Survey 52

Idea Architects

MARCH 25, 2012

Thiagis free monthly newsletter is also a great source for interactive teaching techniques. Dec 2007 (2). Nov 2007 (5). Oct 2007 (7). Sep 2007 (5). Aug 2007 (5). Jul 2007 (5). Jun 2007 (2). Apr 2007 (7). Mar 2007 (8). Feb 2007 (4). Sep 2008 (4). Aug 2008 (2). Jul 2008 (8).

Columbus 60

Columbus DC Louisville Houston 60

Association Mavens

MAY 5, 2014

And I always to back to the ASAE study that was released—I think it was in 2007—called “The Decision to Join.” The way that we used to engage members was through the magazine and through face-to-face events and through volunteering. And those were really the only ways we could engage members.

Social Media 40

Social Media Strategy Software Newsletter 40