Associations Now
JANUARY 6, 2019
Many leaders today have not really been tested in a downturn, whether the 2007 downturn, 9/11, the dotcom implosion, or many of the others that preceded those times,” tech executive F. But according to ASAE research during the last recession, member engagement in virtual-only meetings never cracked 10 percent.
Aaron Wolowiec
DECEMBER 18, 2013
Has your organization’s meetings function experienced a year-over-year revenue decline – however slight – since the 2007 recession? Financial performance – What are your revenue and expense targets? Are you under the impression that all associations are experiencing diminished attendance at their in-person events?
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Association Adviser
AUGUST 27, 2013
Mobile is a game changer in the sense that it alters the way a member engages with an association. Historically, the association controlled the member experience. Now with mobile, the member can control their experience with the association. Non-dues revenue (NDR) is essential to keeping the cost of dues down.
Association Adviser
MAY 20, 2014
percent agree), member engagement/volunteering (43.4 ” Of course, no association executive would disagree with this set of social media goals: raising revenue, getting the word out, and encouraging members to attend meetings and contribute their time. Wiley 2011) and The Online Advertising Playbook (Wiley 2007).
Membership Marketing
MAY 25, 2012
This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. ► 2007. (51). Good Blogs.
Membership Marketing
SEPTEMBER 13, 2011
As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. ► 2007. (51). Non-Dues Revenue. (1).
Membership Marketing
FEBRUARY 12, 2010
As you may recall, last year, our survey provided critical comparative data on how organizations recruit members, engage new members and renew their members. ► 2007. (51). Non-Dues Revenue. (1). © 2007 - 2012, Tony Rossell. ► September. (6). ► August. (6). ► July. (10).
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