Spark Consulting

DECEMBER 4, 2020

Per Marketing General’s annual Membership Marketing Benchmarking Report , the Q4 2007 economic crash didn’t fully show up in association metrics until 2009. Don’t assume you know, and don’t assume your board members’ experiences are typical of your entire membership base.

Revenue 221

Revenue Committee Maine Conference 221

Idea Architects

JUNE 23, 2012

help an organization refresh and/or reinvent the experience of one of the following audiences to deepen individual engagement, community contributions, and value creation: the member experience, the learner experience, the volunteer experience, the staff member experience. Dec 2007 (2).

Columbus 60

Columbus DC Louisville Houston 60

Association Adviser

FEBRUARY 27, 2019

Wendy and staff moved into a new office – the third location for WJ Weiser and Associates – in 2007. I’m proud that everyone at every level of our organization strives to provide a good member experience. At that time, Sears was denying credit cards to women, too. Can you believe it?

Association Management 89

Association Management Education Price Team 89

Association Adviser

AUGUST 27, 2013

Mobile is a game changer in the sense that it alters the way a member engages with an association. Historically, the association controlled the member experience. Now with mobile, the member can control their experience with the association. It’s analogous to the advent of the personal computer 30 years ago.

Leadership 60

Leadership Dallas Revenue Technology 60

Higher Logic

DECEMBER 14, 2017

You’re already trying to provide a positive customer or member experience, and maintain strong communications with them. Let’s start with that first part, about the experience. Put Experience First. People still go to the cinema for the experience, so to compete the experience had to change.

Marketing 262

Marketing Social Media Member Experience America 262