Spark Consulting
DECEMBER 4, 2020
Per Marketing General’s annual Membership Marketing Benchmarking Report , the Q4 2007 economic crash didn’t fully show up in association metrics until 2009. Don’t assume you know, and don’t assume your board members’ experiences are typical of your entire membership base.
Higher Logic
FEBRUARY 24, 2020
The Metal Treating Institute ( MTI ) is a nonprofit trade association built to support its members, companies in the heat treating business. It has 370 member companies across 40 U.S. MTI adopted an online community in 2009. 97% member retention rate. states and Canada. This is their digital transformation story.
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Idea Architects
JUNE 23, 2012
help an organization refresh and/or reinvent the experience of one of the following audiences to deepen individual engagement, community contributions, and value creation: the member experience, the learner experience, the volunteer experience, the staff member experience. Dec 2009 (12).
Smooth The Path
APRIL 9, 2019
In 2009 the IRS spent 11.7 What is the job of the IRS? It is to collect taxes to fund the work of the US government. Except depending on your viewpoint the job of the IRS could be something else entirely. billion dollars to do its job and in 2017 the IRS had 76,832 employees. So perhaps the job of the IRS is to spend money or make jobs?
Mizz Information
APRIL 9, 2011
And when are they going to put their money where their mouth is and devote the resources to fleshing out that aspect of the member experience? December 2009 (10). November 2009 (10). October 2009 (10). September 2009 (9). August 2009 (8). July 2009 (10). June 2009 (12). May 2009 (9).
Mizz Information
JUNE 29, 2011
While association staff in each silo are focused on providing the most up-to-date solutions to members, not only is there the potential for costly overlap, but members are most likely going to be confused and overwhelmed by too many conflicting choices. Poor member experience and poor ROI for these often expensive software solutions.
High Context
NOVEMBER 3, 2009
Two sessions at ASAE’s 2010 Technology Conference : Integrate Your AMS, CMS and Website to Improve the Member Experience on February 11th. 2009 is closed and I’m now booking 2010 and beyond. A free webinar in the Avectra Academy series. Noon to 1 p.m. Register here. Registration not open yet but save the date.
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