article thumbnail

Membership Marketing: Ten Year Retrospective

Membership Marketing

In fact, 37% of associations list this as a top reason and the majority of associations (62%) report that they have a tactical plan to increase member engagement. B y 2018, Facebook and Twitter are almost ubiquitous as the most popular social media platforms used across each type of association.

article thumbnail

Crowdsourcing: Your Key to Member Engagement Pt 1

Tom Morrison

Monday, June 21, 2010. Crowdsourcing: Your Key to Member Engagement Pt 1. Im very excited to begin getting serious about a weekly post of key information that can be significant in helping fellow associations establish and sustain an effective Social Media Strategy. ▼ 2010. (6). Where Has Tom Spoken.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2010 Membership Marketing Benchmarking Survey

Membership Marketing

Speaking Engagements. Speaking Engagements. Friday, February 12, 2010. 2010 Membership Marketing Benchmarking Survey: Please Participate. We have just launched the questionnaire for the 2010 Membership Marketing Benchmarking Survey and I want to invite each of you who work for a membership organization to participate.

Survey 40
article thumbnail

Thanks For Playing: So Long, and Thanks for All the Fish

Thanks For Playing

Find ways to engage their expertise in and passion for your industry or profession in ways that make sense for them. Labels: member engagement , membership , mentoring. ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. Newer Post.

article thumbnail

2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010). This struggle may be related to lack of measuring and recording reader engagement. Integrate communications through print, online and social opportunities: [link] @AssocAdviser. About the study.

article thumbnail

Thanks For Playing: Do We REALLY Know What Our Members Need?

Thanks For Playing

Labels: innovation , member engagement , membership. One of the ideas put forth was to create a corps of Needs Ambassadors (needs a better name), a group of volunteers who would in turn go out and have face-to-face and/or telephone conversations with individual members asking a series of open-ended questions and follow-ups. .

article thumbnail

Social Networking in Associations

AssociCom

The most noteworthy example, Facebook, has a membership base of 500 million members engaging in social activities. Another example is LinkedIn, a professional networking site with 70 million members.