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The communications struggle continues

Aaron Wolowiec

Both challenges have increased since 2011, with 69 percent and 67 percent of associations stating those are the largest obstacles. This year, more associations reported success in helping their members find desired information quickly and keeping them informed about education opportunities and events.

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Personalize the Member Experience, Increase Retention

YourMembership

Education + Alumni. I’ve written about personalizing the member experience for years now but Chris Brogan reminded me in his weekly newsletter just how far personalization can go. In his newsletter he wrote about how the folks at Social Media Camp in Victoria, British Columbia made his experience memorable. Associations.

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Trade Association CEO Support: Newsletter Distribution

Trade Association CEO Blog

Consider these major responsibilities: Membership Development, Membership Benefits, Membership Administration, Governance, Volunteer Development, Meeting/Event Management, Government Affairs, Market Development, Education, Operations, Communications and Cheerleader. Saturday, May 14, 2011. Newsletter Distribution. Contact Me.

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The communications struggle continues

Aaron Wolowiec

Both challenges have increased since 2011, with 69 percent and 67 percent of associations stating those are the largest obstacles. This year, more associations reported success in helping their members find desired information quickly and keeping them informed about education opportunities and events.

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Dangerous Assumptions About Your Conference Education Part I

Velvet Chainsaw

We equate telling from the stage with audience education. Most of our conference education mimics our traditional higher education model. The majority of higher education institutions were developed as research institutions in the early and mid 19th century. Two Additional Faulty Conference Education Assumptions.

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Trade Association CEO Support: The Newsletter

Trade Association CEO Blog

Consider these major responsibilities: Membership Development, Membership Benefits, Membership Administration, Governance, Volunteer Development, Meeting/Event Management, Government Affairs, Market Development, Education, Operations, Communications and Cheerleader. Saturday, February 12, 2011. The Newsletter. Need C6 Support?

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Conference Education List Sessions Are Deliciously Temptatious

Velvet Chainsaw

Our brains are attracted to creative and uninformative type headlines and education sessions. Those numbered list headlines lure us just enough to an education session that we are willing to take a chance that we’ll come across something relevant or exciting. Education sessions that provide lists hit our attentional sweet spot.