Membership Marketing

MAY 25, 2012

Speaking Engagements. Speaking Engagements. Friday, May 25, 2012. Just Released: The 2012 Membership Marketing Benchmarking Report. It is my pleasure to announce the release of the 2012 Membership Marketing Benchmarking Report. at Friday, May 25, 2012. Labels: 2012 Benchmarking Survey. ▼ 2012.

Marketing 40

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Eric Lanke

APRIL 30, 2012

Member Engagement. Monday, April 30, 2012. Everyone Is Responsible for Member Recruitment. Theres a great article in the March 2012 issue of Associations Now. " As a result, staff members focus shifted from tactical process and program management to continuous member engagement and solutions development.

Recruiting 100

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Tom Morrison

JUNE 21, 2010

Crowdsourcing: Your Key to Member Engagement Pt 1. Im very excited to begin getting serious about a weekly post of key information that can be significant in helping fellow associations establish and sustain an effective Social Media Strategy. To view Part 1 on Effective Crowdsourcing Strategies at TomMorrison.tv, CLICK HERE.

Member Engagement 40

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YourMembership

MARCH 29, 2012

Ideas to help you engage, empower and retain members. Who Cares If You’re Listening… March 29th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Whether you are a member-centric organization or a corporation, listening is not enough. YourMembership.com Blog.

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YourMembership

JUNE 5, 2012

Ideas to help you engage, empower and retain members. June 5th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Your member organization used to only be able to reach a select few over a couple of zip codes without investing a huge amount of money. Corporate Responsibility.

Social Media 150

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GlowGlobally

JANUARY 31, 2014

Membership remains the traditional imperative, but membership does not carry the same value for professionals elsewhere, and many of the so-called member benefits and programs are only relevant to domestic members. Peter Turner, Senior Advisor Global Development Strategy – peter.turner@mci-group.com.

Member Engagement 60

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YourMembership

MAY 24, 2012

Ideas to help you engage, empower and retain members. May 24th, 2012 | Posted in Member Engagement + Retention. One Comment to “Sharing is Caring: why you need to “share” more of yourself” may loc nuoc nano says: June 12, 2012 at 3:47 am. Member Engagement + Retention.

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YourMembership

JULY 20, 2012

Ideas to help you engage, empower and retain members. July 20th, 2012 | Posted in Social Media and Business Trends. 2 Comments to “Your Goal for Social Media – Friday Fix” Frank says: July 22, 2012 at 8:41 pm. Christina says: July 23, 2012 at 8:09 am. Member Engagement + Retention.

Social Media 150

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YourMembership

MAY 15, 2012

Ideas to help you engage, empower and retain members. May 15th, 2012 | Posted in Member Engagement + Retention. The following is a guest post from Lynda Baldwin at Communication Strategies Group, Inc., Lynda Baldwin is a principal at Communication Strategies Group, Inc., Member Engagement + Retention.

Recruiting 150

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Eric Lanke

JUNE 11, 2012

Member Engagement. Monday, June 11, 2012. Expecting my associations direction to clearly emerge from our day-and-a-half strategy session was exactly what I was doing (unconsciously, I think). 4 comments: Jamie Notter June 12, 2012 8:52 PM Wow, this is a great post. Member Engagement. (9). Eric Lanke.

Leadership 100

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Eric Lanke

JULY 16, 2012

Member Engagement. Monday, July 16, 2012. Does the community agree that a new strategy is necessary to better meet its needs? Patt, CAE July 21, 2012 2:38 PM Good observation, Eric. Reply Delete Replies Eric Lanke July 22, 2012 10:17 AM Thanks, David. Member Engagement. (9). ▼ 2012. (45).

Leadership 100

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Associations Now

NOVEMBER 20, 2013

“It was our sense that to have a building on Fifth Avenue with a gallery on the street level is inconsistent with the strategy we’re proposing,” Grefé says. “We know from experience that we can do things that will benefit chapters and members, but if they’re with us when we do it, everything’s a lot stronger.

Strategy 40

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YourMembership

MAY 22, 2012

Ideas to help you engage, empower and retain members. Co-Evolution and the Member-based Organization. May 22nd, 2012 | Posted in Membership Management , Social Media and Business Trends. The same is true of the member-based organization. Member Engagement + Retention. Corporate Responsibility.

Organization 150

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YourMembership

AUGUST 22, 2012

Ideas to help you engage, empower and retain members. August 22nd, 2012 | Posted in Social Media and Business Trends. Member Engagement + Retention. Tags: business social networking , social media , social media strategy. Corporate Responsibility. YourMembership.com Blog. Social is as Social Does.

Social Media 150

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Eric Lanke

MARCH 12, 2012

Member Engagement. Monday, March 12, 2012. A lot of success can be derived from exploring the synergistic connections between innovative strategy and management practices of the for-profit sector and the commitments to vision and collective value creation of the association sector. Eric Lanke. Leadership. Innovation.

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YourMembership

MAY 17, 2012

Ideas to help you engage, empower and retain members. May 17th, 2012 | Posted in Social Media and Business Trends. One Comment to “3 Simple Steps to Extinguishing a Social Media Firestorm” Frank says: May 20, 2012 at 7:53 pm. Member Engagement + Retention. YourMembership.com Blog. Leave a Reply.

Social Media 150

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YourMembership

SEPTEMBER 13, 2012

Ideas to help you engage, empower and retain members. September 13th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Your secrets, strategies, and covert news will get out. Member Engagement + Retention. YourMembership.com Blog. Embrace your critics.

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GlowGlobally

APRIL 2, 2012

global association strategy, regional planning and local infrastructure to grow your business. India and China Market Opportunities Highlighted at ASAE International Conference 2012 » Apr. India and China Market Opportunities Highlighted at ASAE International Conference 2012 » Apr. GrowGlobally.org. Membership.

Marketing 60

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Eric Lanke

JANUARY 30, 2012

Member Engagement. Monday, January 30, 2012. They are the one in the board meeting, hearing directly from the volunteer leaders, and frequently not about what they want in the short term but instead about their vision of the future and the broad strategies needed to create it. Member Engagement. (9).

Innovation 100

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YourMembership

MARCH 20, 2012

Ideas to help you engage, empower and retain members. March 20th, 2012 | Posted in Membership Management. Enter this kind of time and cost calculation into deciding what works best for your association, your staff and your members. Member Engagement + Retention. YourMembership.com Blog. Leave a Reply.

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Eric Lanke

NOVEMBER 7, 2011

Member Engagement. Like the association I work for, they are a manufacturing-based trade association, whose members buy components from my members. We hear about this strategy all the time, and it makes total sense. Member Engagement. (9). ► 2012. (45). Eric Lanke. Leadership. Innovation.

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YourMembership

JANUARY 16, 2012

January 16th, 2012 | Posted in Social Media and Business Trends. Abandon ship and simply leave the blog out there as a reminder of their own lack of follow-through, manpower and/or strategy. member community. Member Engagement + Retention. On a recent webinar, I heard a staggering statistic. They give up.

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Associations Now

JUNE 11, 2013

That’s the same amount that saw an increase in 2012 and up from 49 percent in 2011 and 36 percent in 2010, according to Marketing General, Inc., That represents an increase from 2012, when 29 percent of associations saw a decrease in membership, but that number is down from 2011, 2010, and 2009. which surveyed 695 associations.

Report 40

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YourMembership

FEBRUARY 14, 2012

Ideas to help you engage, empower and retain members. February 14th, 2012 | Posted in Social Media and Business Trends. Member Engagement + Retention. YourMembership.com Blog. Advice for Implementing Social Media from Star Wars. This weekend I took the boys to see Star Wars: Episode 1 - The Phantom Menace.

Social Media 150

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Eric Lanke

SEPTEMBER 16, 2013

What''s interesting to me about re-examining them now is the degree to which they reflect a group of people struggling to understand how to work together in a changing environment, the way they speak to how far we have progressed since then, as well as the distance that we still have to travel.

Project 100

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Eric Lanke

OCTOBER 31, 2011

Member Engagement. Or a small, committed group of governance professionals, chosen for the competencies they bring to the table and their ability to stay focused on strategy and the long-term? You do agree that our committees should be able to complete projects aligned with our overall strategy and mission, right?

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SCD Group

JULY 22, 2012

Sunday, July 22, 2012. When Satisfying Member or Customer Needs is not Enough: Connecting with the Heart From SocialFish What does satisfying customer or member needs (and I use these terms interchangeably) really mean? Manage the Member Lifecycle. Automate and measure member engagements. ▼ 2012.

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Eric Lanke

OCTOBER 24, 2011

Member Engagement. At the end of it, we made the following commitment: Each of us will commit to a specific objective in our own organization that increases our use of co-creation or participatory decision-making in program development of strategy setting. Member Engagement. (9). ► 2012. (45).

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Membership Marketing

APRIL 10, 2012

Speaking Engagements. Speaking Engagements. Tuesday, April 10, 2012. Product and Service Engagement Drives Membership Retention and Growth. at Tuesday, April 10, 2012. Labels: 2012 Benchmarking Survey , Membership Engagement. April 10, 2012 10:31 AM. April 10, 2012 1:01 PM. Publications.

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Membership Marketing

SEPTEMBER 13, 2011

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. ► 2012. (18). Quick clicks: July 26, 2012.

Marketing 40

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Eric Lanke

SEPTEMBER 26, 2011

Member Engagement. But even in those situations, I question whether committees to determine the strategy or if the strategy should determine the committees. Member Engagement. (9). ► 2012. (45). Eric Lanke. Association executive and author. Leadership. Innovation. Generations. Books Read.

Committee 100

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Tom Morrison

JUNE 25, 2012

Monday, June 25, 2012. ▼ 2012. (7). Crowdsourcing.the KEY to Online Engagement. Crowdsourcing Strategies, Your Key to Member Engag. Crowdsourcing Strategies, Your Key to Member Engag. Crowdsourcing: Your Key to Member Engagement Pt 1. Its not theory. Blog Archive.

Jacksonville 40

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Experts in Membership Marketing

MAY 17, 2013

The 2013 Membership Marketing Benchmarking Report clearly shows the use of emails as a TOP 3 channel to promote association awareness, promote membership, fuel member engagement, and drive member renewal and reinstatement (see the data presented below). I look forward to your comments and observations.

Marketing 28

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Membership Marketing

APRIL 1, 2011

And if an organization suffers from the lack of a strategy or plan, then membership has been more likely to remain static. Since forever, associations have overemphasized number of members as a metric. Of course, I believe if you're paying attention to and improving those things, member growth is a likely byproduct.

Marketing 40

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SCD Group

JULY 10, 2012

Tuesday, July 10, 2012. Todays Guest Bloggers are Elissa Leif & Barbara Haupt of MiniMatters and focuses on the use of video for your associations communications and member engagement. ".[T]echnology Strategy | Content | Discovery. ▼ 2012. Using Stories and Member Perceptions to Shape Your.

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Membership Marketing

FEBRUARY 12, 2010

As you may recall, last year, our survey provided critical comparative data on how organizations recruit members, engage new members and renew their members. ► 2012. (18). Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". 2012 Benchmarking Survey. (7).

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SCD Group

AUGUST 13, 2012

Monday, August 13, 2012. 4 Increase member engagement with your social media tools by providing hands on training and support at your annual meeting. New additions to plans are content marketing strategies and incorporating social throughout your entire organization – see Spredfast white paper on that topic.

Tips 40

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