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Revisiting the Top Ten

Spark Consulting

I first started blogging about association management nearly 15 years ago (RIP Thanks For Playing). Strategic Thinking (2013). Getting the Most Out of Your Consulting Partnerships (2013). 10 Tips for Creating an Effective Marketing Piece (2013). Explaining Marketing to a Kid (2014).

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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Virtual

In 2013, no promotional strategy would be complete without a social media component. If you need more advice on association marketing for your professional association or trade group, Virtual is here to help. Membership Association Management Company social media'

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What’s All This about Emerging Markets?

GlowGlobally

Join MCI & A Panel of Association Execs from ACP, MDRT, PMI, and SLAS. on May 16th for a three hour deep dive on recent trends and effective management practices for growing business in emerging markets. Deep Dive Exploration: Navigating the Emerging Markets. The rise of Asia is nothing new.

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Announcing: Associations 101 Webinar Series!

Thanks For Playing

Designed for people who are new to the profession of association management, new to particular topic in association management, or who just need a brush up on some concepts, Associations 101 will feature experienced association executives sharing 10 tips in 20 minutes on a variety of topics in association management.

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Success Stories: 9 Award-Winning Customers Highlighted at Super Forum 2019

Higher Logic

Top Digital Marketer of the Year: Beth Arritt, American Association of Airport Executives (AAAE). Beth, Staff Vice President, Marketing, at AAAE, is a mastermind at using Higher Logic’s marketing automation platform with her association management system, iMIS, to create precise target groups for personalized messaging.

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Deep Dive Emerging Markets Session Video Recap & Annoucement of ASAE/MCI 5 Year Global Research Initiative

GlowGlobally

ASAE Panel from Deep Dive Emerging Market session held last week at ASAE’s International Conference in Washington DC: (left to right). Tarnbir Kaur, Director, Association Management and Consulting, MCI Group- MENA and India. Eryn Carter, Director, Global Markets, Million Dollar Round Table, Park Ridge, IL.

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Sharing our Great Ideas

Aaron Wolowiec

The event focuses on creative approaches to everyday issues in association management and is built around the sharing of – you guessed it – great ideas. Scott Oser is the president of Scott Oser Associates and has more than 17 years of marketing experience in the association and publishing industries.

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