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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Virtual

So if your association announcement is really worth sharing, be sure to tell your members more than once. Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. In 2013, no promotional strategy would be complete without a social media component.

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Survey: Size Matters When Running An Association Today

Associations Now

A new survey of nonprofits and associations found that an organization’s size affected not only its outlook but also the quality of its operational practices. At least if you are an association, according to association management company Virutal, Inc. Technology Management.

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Making the Most of Engagement Data

Associations Now

According to the “ 2013 Nonprofit Engagement Data Management Study ,” nonprofit organizations are tracking either a lot or very little of this kind of data, which was defined as actions, interactions, and conversations related to an organization that are not necessarily financial or transactional. Facebook page activity (16 percent).

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A Global Satisfaction Index for Measuring Local Member Engagement & Relevance

GlowGlobally

To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. Have you ever wondered how your association’s brand is perceived specifically by the international community? A Global Satisfaction Index.

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Compare Association Membership Management Software Platforms

GrowthZone

Whether your membership organization is in the association or chamber of commerce sector, a feature-rich Association Management Software (AMS) is a must. This article will help you compare and evaluate different association management software options to help you do just that. Membership management.

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Healthier Association, Higher Membership Performance

Associations Now

” NAADAC’s major symptom circa April 2013 was declining membership, Storie says. NAADAC’s investment in technology upgrades shows the importance of having a healthy infrastructure to support your association’s work. And, here’s how we know we’ve done it. It all had to change.

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