September 2013 Newsletter

YourMembership Blog

The post September 2013 Newsletter appeared first on YourMembership.com. Newsletter Archives What is the real cost of waiting? What’s the cost of inaction? Another few months of trying to manage multiple databases and wondering whether you have the most up-to-date member list? An unknown number of prospective members who pass your association by simply because your website looks dated and isn’t user friendly? Another board meeting [.] ( Read more. )

July 2013 Newsletter

YourMembership Blog

The post July 2013 Newsletter appeared first on YourMembership.com. Newsletter Archives Featured Article The Naked Truth about Technology Ever have that sinking feeling that something isn’t right? After the keys/wallet mental checklist, you realize with a sinking feeling you forgot your cellphone. The anxiety behind this realization is akin to being exposed in public. We have become exceptionally dependent on our technology. According to a [.] ( Read more. )

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July 2013 Newsletter

YourMembership Blog

The post July 2013 Newsletter appeared first on YourMembership.com. Newsletter Archives online community Featured Article The Naked Truth about Technology Ever have that sinking feeling that something isn’t right? After the keys/wallet mental checklist, you realize with a sinking feeling you forgot your cellphone. The anxiety behind this realization is akin to being exposed in public. We have become exceptionally dependent on our technology.

Best of the Web: October 2013

Association Adviser

1, 2013. 6-8, 2013. November 6-8, 2013. 3-6, 2013. 19, 2013. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. The Double-Edged Sword of “Young Professional” Katie Bascuas.

Best of the Web: September 2013

Association Adviser

October 1-3, 2013. 1, 2013. November 6-8, 2013. 3-6, 2013. 19, 2013. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. How Do You Address the Long-Time Members or Customers No Longer in Your Ranks?

Top 8 Blog Posts of 2013

Jamie Notter

This was hands-down the top post, mostly thanks to SmartBrief who linked to it in one of their newsletters. Below are the top 8 blog posts of this year, as ranked by page views.

Why wait for an Association's Monthly Newsletter?

SCD Group

When sharing information for your association’s members, why wait for a “Monthly Newsletter?”. I love ASAE’s digital Associations Now , the daily electronic newsletter providing valuable information for association professions. Weekly newsletter?

Best of the Web: August 2013

Association Adviser

October 1-3, 2013. November 7-9, 2013. November 14, 2013. Does your association have a magazine, newsletter, directory or website in need of revival?

Best of the Web: February 2013

Association Adviser

B2Community : Mobile SEO in 2013: 5 Things You Need to Know goo.gl/fb/bpwFz. March 6-9, 2013. American Hospital Association’s 2013 APRE Conference. April 3-6, 2013. May 29-31, 2013 ASAE 2012 Marketing Membership & Communications Conference. June 4-5, 2013.

Best of the Web – March 2013

Association Adviser

May 29-31, 2013. June 4-5, 2013. June 9-11, 2013. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. JeffHurt : Four Essential Elements To An Incomparable Face To Face Conference And #Tradeshow Experience #eventprofs #mpi [link] @SteveDrake: 6 Awesome Reads for Association Executives.

Best of the Web: November 2013

Association Adviser

19, 2013. 4-5, 2013. 10, 2013. 11, 2013. 17, 2013. Does your association have a magazine, newsletter, directory or website in need of revival? Association CEO Nails Critical Member Engagement Question. Dan Varroney. Potomac Core Consulting. How to Communicate After a Train Wreck. Bill Rosenthal. SmartBlog on Leadership. Developing a Successful Student Membership Strategy. Tony Rossell. Membership Marketing Blog. How to Keep Your Non-Dues Revenue Going.

Best of the Web: June 2013

Association Adviser

July 10-12, 2013. National Association of Trial Lawyers (NATLE) 2013 Annual Meeting. July 20-23, 2013. ASAE 2013 Annual Conference. August 3-6, 2013. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. AssociationsNow Don’t let confusing language turn the public away from your association’s site: [link] #assnchat.

Best of the Web: July 2013

Association Adviser

July 20-23, 2013. ASAE 2013 Annual Meeting & Exposition (Booth #608). August 3-6, 2013. September 18-20, 2013. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. 5 Ways to Thank Community. Shanna Mallon. Socialmouths. Using social media is about more than promoting yourself and your brand—It’s about building connections & nurturing them over time. 5 ideas in this article.

Best of the Web January 2013

Association Adviser

Before you jump in and start making your list for 2013, take the time to make a list of realizations—those foundational reality points that will help you plan for a successful new year. 3 Ways Associations Can Live Dangerously in 2013. What if 2013 was the year of living dangerously for associations? How Will You Teach Yourself to Fly in 2013? SMB Toolkit: Six Business Tech Resolutions for 2013. January 18 – 21, 2013. January 24, 2013.

Best of the Web: April 2013

Association Adviser

May 29-31, 2013. June 4-5, 2013. June 9-11, 2013. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. Guaranteed to Disrupt Your Conference: The Generational Divide. Jeff Hurt. Midcourse Corrections. How is your organization leveraging the under-30 crowd’s belief in peer-to-peer sharing and strong community? Making Your Online Marketing Work: Sharpen Your Focus on This One Thing. Barry Feldman. Copyblogger.

Gamification: member organizations play for keeps

YourMembership Blog

Your members will not turn to your organization or use your website primarily to achieve points or get badges, but they will love seeing their name spotlighted in the monthly newsletter for being a “Master Level Member.”.

Association Alumni Networks

Spark Consulting

They posit things like discounts, company swag, free insights or intelligence reports, and alumni newsletters for company alumni. A special newsletter? I was recently reading an article in Harvard Business Review on the changing employer-employee relationship.

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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Association Management

Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. In 2013, no promotional strategy would be complete without a social media component.

3 Ways to (Better) Showcase Members in Social Media

YourMembership Blog

Interview them for an article for your newsletter. Social media gurus tell member organizations again and again – don’t make it about you, make it about them. Every post shouldn’t be about what you are doing and what you think. Showcase your members. Let them shine.

Three Tools for Recycling Past Presentations for Content Marketing

The Big Picture

Her Spin Sucks email newsletter is one of my favorite reads each week, so when Gini Dietrich sent out an invite for a free webinar on the future of content marketing, how could I resist?

15 And/Or Dilemmas Facing Association Leaders in 2013

SCD Group

To start 2013, I’ve created a list of “association challenges” that I’m labeling the “And/Or Dilemma Facing Associations.” [By Associations traditionally printed their materials (fliers, newsletter, magazines, etc.) As you begin 2013, what would you add or delete? In the 12 months of curating the SCDdaily blog, I’ve covered a lot of issues facing associations, association executives and association volunteers.

Best of the Web: May 2013

Association Adviser

Why Email Newsletters Won’t Die. May 29-31, 2013. June 4-5, 2013. June 9-11, 2013. August 3-6, 2013. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web.

Extreme trends or the new normal?

Aaron Wolowiec

Gone are the days of 10-page newsletters and here to stay are the days of SMS alerts. An online engagement center at the 2012 ASAE Annual Meeting. Photo courtesy of ASAE on Flickr.

SXSW is here! Association Weekly Wrap-Up for March 8th!

YourMembership Blog

Socializing Your CEO 2013,” conducted by global public relations firm Weber Shandwick, found that 66 percent of CEOs engaged online in 2012 as opposed to 36 percent in 2010, and most of the engagement is happening on company websites. So, spend the extra time to ensure they are not hidden when published in a newsletter, on a website or in a PowerPoint presentation. Happy Friday and Welcome to the Weekly Wrap Up brought to you by the team at YourMembership.com!

What I’m Reading

Spark Consulting

E-newsletters still work, and work well. How can you tell if your CEO is ready for innovation? These questions could help. The future of technology , and the caveman law: tech v. primitive desires? Bet on primitive desires every time. Having trouble understanding what the Higgs Boson particle is and why it matters? Check out this amazing series of drawings that explains it in non-physicist terms. Amazon treats every customer interaction as a “ precious source of information.”

Happy Belated Community Manager Appreciation Day

The Big Picture

So, if you, like me, have "community manager" as only one of your many hats, I have created a daily e-newsletter, Community Managers Daily , that you can use to quickly skim headlines and tidbits from other community managers. (If

The Paperless Association

Association Management

As for newsletters and surveys, they are usually all electronic too. Decades after some unnamed publicist coined the term “the paperless office,” paperless association operations are at hand. At least that’s the case for many technology industry associations.

Todays Lead.

Moery Company

If you are interested in more industry news and association best practices you can subscribe to the MoeryLAI newsletter by following this link Business thought leaders have been gracious enough to become members of my unique and exclusive advisory board. These individuals volunteer their time and expertise to make me a better leader, salesperson and business owner. They visit me weekly and provide helpful counsel. What I forgot to mention is they don't know me from the man in the moon.

Best of the Web: December 2013

Association Adviser

Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. Associations Are Grasping For Growth [Infographic]. Meagan Rockett. Greenfield Services, Inc. Four Trends and Predictions for B2B Social Media in 2014. Lizzie Maldonado. Business 2 Community. Publisher’s Statements Show Magazines With Digital Editions Have Something to Celebrate. Hebbard. Talking New Media. Ideas for Associations Delivered by Drone. Deirdre Reid. Avectra.

Rethinking Membership As A Global Engagement Model

GlowGlobally

Corresponding Members: most associations have an electronic newsletter which is informative, and provides a “taste” of more in-depth information (for which you have to pay to access).

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[SLIDES] What Old School Hip Hop Teaches Us About Content Marketing

SocialFish

Ernie Smith (@ErnieSmithAN) June 4, 2013. Stanton Barrett (@StantonJBarrett) June 4, 2013. Exercise: choose one or more types of media from the list (blog post, video, podcast, microsite, email newsletter, case study, ebook, etc etc). Elizabeth Kistler (@lize36) June 4, 2013.

Recruiting members. and keeping them

Association Adviser

Have a pinning ceremony at your monthly meeting, list new members in your newsletter or recognize them on social media. Julie Frey, APR, CPRC. Are you at a stalemate when it comes to recruiting and retaining members?

Happy Belated Community Manager Appreciation Day

The Big Picture

So, if you, like me, have "community manager" as only one of your many hats, I have created a daily e-newsletter, Community Managers Daily , that you can use to quickly skim headlines and tidbits from other community managers. (If

5 Often Overlooked Tips for Maximizing Online Donations

SocialFish

She currently serves as Editor of two b2b newsletters: Communication Bulletin for Managers and Supervisors and The Nonprofit Board Report. Learn more about Progressive Business Publications newsletters by visiting their reviews site.

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Other Things for Association Executives to UNLearn in 2014

Association Subculture

Cee Lo Green I was lucky enough to be asked to make a few contributions to a recent newsletter sent out from yourmembership.com about " 10 Things Every Association Executive Should Stop Doing in 2014. " I see you driving ''round town With the girl I love and I''m like, Forget you!

Taking a Fresh Look at Association Sponsorships

Association Adviser

Newsletter advertising. As you move forward with your NDR plans for 2013 and beyond, focus on your customer’s needs—not your own needs. By Bob Burris. Like a lot of things in the association world, a great deal has changed since Association Adviser ’s debut in March of 2010.

7 MUST READ STORIES THIS WEEK

SocialFish

To survive and thrive, associations and unions must do more than collect dues and distribute newsletters. State of Social: A Report Card for 2013 (Nigel Cameron) Nigel pulls no punches in this one.

The Power of Non-Dues Revenue

Association Adviser

We also irked many departments within our own organization who resented how many membership eyeballs we were tying up with our ad-supported newsletters, sponsored webcasts, sponsored e-blasts and videos. Hank Berkowitz, Association Adviser.

From the Corner Office: Christopher Williston, IBAT

Association Adviser

This month’s Corner Office spotlight shines on Christopher Williston VI, vice president of communications for the Independent Bankers Association of Texas (IBAT) , the nation’s largest community state banking institution.

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Online Video: Now Playing in Your Inbox

Associations Now

15 % The increase in the use of video in email marketing from 2012, according to the “2013 Online Video Marketing Trends Report.” ” A new report on online video marketing looks into some of the latest trends, including incorporating video into email.

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