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2017 Member Engagement Strategy

Potomac Core

Moreover, the data can serve as the foundation for a 2017 Member Engagement Strategy that can position your organization as a more relevant and necessary resource for your members. In terms of 2017 Member Engagement Strategy, utilize data and research to build your partnership with professions and industries.

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Association leaders, stop! 10 things not worth doing during the New Year.

YourMembership

Editor’s Note: Elizabeth Engle, CAE; Mary Byers, CAE; Peggy Hoffman, CAE; and Shelly Alcorn, CAE provided these 10 tips for 2014 that are still useful as association leaders head into 2017. We’re hoping to lighten your load and not add to your 2017 to-do list. But, honestly, each one takes some work on your part […].

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Revisiting the Top Ten

Spark Consulting

Here’s the original list: Membership 101: The Welcome Series (2017). Five Ways NOT to Brainstorm (2014). Explaining Marketing to a Kid (2014). Five Tips for Success with Ad Hoc Volunteers (2014). One: I was clearly ON FIRE in 2013 and 2014. Strategic Planning v. Strategic Thinking (2013).

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Help Your Members Find the Signal in the Noise

Spark Consulting

Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations (PDF), co-authored with Sohini Baliga, December 2017. Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion (PDF), co-authored with Sherry Marts, PhD, S*Marts Consulting, May 2017.

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My Top 5 Blog Posts of 2017

Eric Lanke

As we end another year, here's a look back at the five posts on this blog that received the most page views in 2017. The 4 Disciplines of Execution by Chris McChesney, Sean Covey and Jim Huling This one was originally posted in May 2014, and returns for a fourth placement on these year-end lists.

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Top Ten

Spark Consulting

Original Post (2014). Original Post (2014). Original Post (2014). Original Post (2017). Updated Post (2022). Why Is Membership the Only Relationship? Original Post (2013). Updated Post (2022). Membership 101: Effective Renewal Cycles. Original Post (2018). Updated Post (2022). Membership 101: Exit Surveys.

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Hotel 911 Law Takes Effect, With Help From Associations

Associations Now

The number of people that seem to be taking an interest in getting this done is increasing at a rate that we weren’t expecting,” Hunt said in 2014, as the petition was trending. Pai became and advocate for the proposal, and Congress passed “Kari’s Law” in 2017. “We

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