MemberClicks

DECEMBER 13, 2022

In fact, according to the 2014 Science of Email Marketing Report , having just first name personalization increases your click-through rate from about 5.8 If you really want people to pay attention to your email (and hey, who doesn’t?!) it’s important to personalize your message as much as possible. Names, dates, prices, etc. Now don’t panic.

Tips 92

Tips eBook Email Marketing Price 92

YourMembership

APRIL 24, 2014

Last week we shared the most noteworthy association management concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. Improve Your Association’s Marketing Efforts. Petersburg, FL. Utilize NeuroMarketing Strategies.

Marketing 150

Marketing Social Media Resources Content 150

Reid All About it

OCTOBER 6, 2023

The writing has been on the wall for a long time—follow the link in the story to the 2014 memo written by a former ED. Association staff retention. Host: Association Women Technology Champions Speaker: Alex Mouw, CAE of Amazon Web Services Fri 10/6 at 4 p.m. Bring all your personalization questions. More info/register.

Revenue 256

Revenue Certificate Tools Innovation 256

YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. We are proud to be the Platinum Sponsor for AMCi, because Association Management Companies (AMCs) have always been an important part of our success.

Case Study 150

Case Study Arizona Social Media Revenue 150

YourMembership

APRIL 14, 2015

For some folks it started with YM’s acquisition of Job Target’s career center business unit in 2014. These moves alone changed the conversation for a lot of people looking at the Association Management Software (AMS) industry, as it exists today. For others, our recent acquisition of LMS provider Digital Ignite was the start.

millennials 150

millennials Course Recruiting Recruitment 150

Higher Logic

AUGUST 11, 2016

The website included rudimentary discussion boards, but the platform posed a challenge for categorizing topics, and members were frustrated by the interface, the delay in posting and the inability to upload documents. Some members dropped off of discussions entirely. of community members. Total unique logins : 23.5%

America 120

America Software Resources Communications 120

Associations Now

JUNE 25, 2015

Associations around the globe are more self-assured than ever when it comes to social media, according to the third “ Social Media Impact Study ” from association management and communications company Kellen. “In Almost three-quarters of associations are using YouTube, up from 64 percent in 2014.

Social Media 40

Social Media United States Survey Video 40

Associations Now

JANUARY 14, 2015

It seems, however, that some associations may be missing some of their own “fitness” measurements. Struggling—or neglecting—to get a firm grasp on membership metrics is familiar territory for some associations, though. ” There was a 37-point gap for member satisfaction, and even retention had a value gap of 5 points.

United States 40

United States Survey Software Report 40

Associations Now

JANUARY 13, 2016

Take a peek inside the rewards program at video-game retailer GameStop to see how incentives and personalization can drive greater member engagement. Imagine how your association’s member service could improve if every employee could view a member’s profile automatically when the member called or emailed.

San Francisco 40

San Francisco Discount Video System 40

Associations Now

APRIL 30, 2014

How one association unbundled some of its benefits and packaged them around “clusters of behavior” in its member engagement data. The winter of 2014 brought a lot of cold weather and snow to much of the United States. This seems to often be the case in these sorts of overhauls.)

Philadelphia 40

Philadelphia Discount Analysis United States 40