Associations Now

MARCH 28, 2014

If your newsletter isn’t on target with your readers, these tips might help. Also: Boost your nonprofit’s profile via email in three simple steps. Your board may represent your members’ interests, but that doesn’t mean your board is the target audience for your newsletter.

Communications 40

Communications Newsletter Guidelines Email Marketing 40

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? But do email campaigns work? A new report by Informz may help marketers decide. The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? But do email campaigns work? A new report by Informz may help marketers decide. The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Slice-Works

FEBRUARY 20, 2014

Your email marketing system should offer data on most frequent day and time messages are opened. Your web analytics, email marketing system, and transactional customer database can provide a wealth of trend data and particularly if you analyze data by persona. Cross-Marketing. Timing is Everything.

Content 28

Content How To Email Marketing Strategy 28

MemberClicks

DECEMBER 13, 2022

In fact, according to the 2014 Science of Email Marketing Report , having just first name personalization increases your click-through rate from about 5.8 Email personalization doesn’t have to be done manually. Certain types of emails, like newsletters or monthly wrap-ups, will most likely have more than one CTA.

Tips 92

Tips eBook Email Marketing Price 92

Associations Now

NOVEMBER 11, 2019

Earlier this year, the email-marketing tool MailChimp publicly broke ranks with a longtime partner, Shopify. The two tools were something of a match made in heaven: MailChimp was an effective tool for distribution of emails and newsletters, while Shopify allowed for the creation of an effective e-commerce storefront.

Tools 71

Tools Price Cost Newsletter 71

Associations Now

JUNE 23, 2015

Curation Tips If you’re looking to create a newsletter of your own, The Association Contrarian Report’s Jeff De Cagna offers these tips. Opinions welcome: You may not be writing the content behind the link, but your newsletters should show that you’re doing more than simply regurgitating the content.

Newsletter 40

Newsletter New York City New York Content 40