Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. Some organizations choose to build their communities via social media platforms like Facebook or LinkedIn because they’re free and easy to get started.

Tips 136

Tips Social Media Revenue Content 136

Associations Now

APRIL 22, 2014

Find out how they could be erased with cash in today’s Social Media Roundup: Paying to Avoid Irritation. — Poynter (@Poynter) April 22, 2014. ” Should your members not have to deal with ads in the newsletters you send out? — ViewOnAssociations (@ViewOnAssocs) April 22, 2014.

Social Media 40

Social Media Newsletter Recruiting Recruitment 40

Aaron Wolowiec

DECEMBER 16, 2014

Today, we blur the lines between public relations and marketing, especially thanks to digital and social media. The 2014 State of Digital Marketing in Associations benchmarking study was administered mid-October through mid-November, with membership associations holding the largest response rate.

Marketing 100

Marketing Social Media Content Report 100

YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. Social media/community. We are proud to be the Platinum Sponsor for AMCi, because Association Management Companies (AMCs) have always been an important part of our success.

Case Study 150

Case Study Arizona Social Media Revenue 150

SCD Group

NOVEMBER 11, 2014

Your brilliant appeal probably did not break through the clutter of your recipient’s inbox (whether that is a snail mail box, social media or email. Here are comments from the Forward Dash nonprofit newsletter: Email is still very much alive. Forrester (2014) More than 122 trillion emails are sent every hour.

Newsletter 40

Newsletter Social Media Recruiting Recruitment 40

Associations Now

AUGUST 22, 2017

After spending years investing in writing and traditional journalism, there seems to be a shift to something much different by many of these outlets—short, interactive clips of momentary information, designed to both do well on social media and better serve advertisers.

Video 64

Video millennials Social Media Revenue 64

Associations Now

MAY 3, 2016

The study found that a nonprofit sent 49 email messages to subscribers in 2015—6 percent more than it sent in 2014. These emails included 19 fundraising appeals, 12 advocacy messages, and nine newsletters. Social Media. However, even with this decline, email revenue increased by 25 percent. per dollar raised.

Revenue 40

Revenue Newsletter Social Media Marketing 40

Associations Now

JULY 1, 2014

Plus: Long live newsletters! — Dave Hendricks (@davehendricks) July 1, 2014. Email newsletters are still wildly popular, especially among executives , but a barrage can be a big problem for your readers. (ht Just because they’re members doesn’t mean they’re listening. ht @ davehendricks ).

Communications 40

Communications Newsletter New York Social Media 40

Associations Now

DECEMBER 9, 2013

4 The average number of social media presences used by nonprofits, according to the study. Facebook is by far the most popular social network with nonprofits, with 91 percent of respondents having a presence there. But when it works, it really works: 71 percent of the most effective marketers rated web articles as effective.

Content 40

Content Marketing Social Media Newsletter 40

Associations Now

JUNE 18, 2014

— Howie Berman (@HoCoHowie) June 18, 2014. Learn about newsletter tips and tricks, the ins and outs of social outreach, and more by keeping tabs on the #mmccon hastag throughout the day as ASAE’s 2014 Marketing, Membership, and Communications Conference continues. Other good reads.

Newsletter 40

Newsletter Social Media Survey Tips 40

Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Recently, I’ve been watching recordings from sessions at Social Media Examiner ’s Social Media Success Summit, and loved the talks from Social Media gurus Mari Smith and Peg Fitzpatrick.

Organization 28

Organization San Francisco Social Media Austin 28

Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Recently, I’ve been watching recordings from sessions at Social Media Examiner ’s Social Media Success Summit, and loved the talks from Social Media gurus Mari Smith and Peg Fitzpatrick.

Organization 28

Organization San Francisco Social Media Austin 28

Slice-Works

NOVEMBER 21, 2013

Times spent on your sites, repeat visits and social mentions are indicators of loyalty and tied directly to your community-building efforts. Columns should include types of content— blog, webinar, website launch, newsletter, e-books, social media sites, etc., IT’S THE MIX THAT MATTERS. KEEPING TRACK. Looking for help?

Content 28

Content Marketing Social Media Newsletter 28

Mizz Information

DECEMBER 22, 2014

While this year has been a great one in some ways, overall I can’t say I’m sad to say goodbye to 2014. Of course, there are still the social media purists who insist that there’s a right way and a wrong way to use Twitter, and that doing it this way is the wrong way.and maybe they’re right. is a gift from the gods.

Social Media 40

Social Media Tools Newsletter Content 40

Associations Now

APRIL 10, 2014

According to MetLife’s 2014 “ U.S. online or paper newsletters (39 percent). social media (4 percent). Employee Benefit Trends Study ,” 43 percent of employees strongly agreed that benefits were an important reason why they chose to work for their employer. intranet (48 percent). direct mail to residence (41 percent).

Handbook 40

Handbook millennials Survey Video 40

Associations Now

SEPTEMBER 28, 2016

Martin says typical association content—magazines, newsletters, whitepapers, research reports, and however those are sliced and diced for social media—only gets people to the top of the marketing funnel. If they’re so good at content, though, why not?

Case Study 40

Case Study eBook Content Social Media 40

SCD Group

FEBRUARY 24, 2013

And, the Super Bowl helped showcase the continuing engagement power of Social Media platforms, especially Twitter. #1 This piece highlights the dilemma many associations face: when – if ever – you convert your magazine or newsletter to digital and stop sending printed editions. 6 Social media scores with Super Bowl.

Los Angeles 40

Los Angeles Detroit San Francisco Social Media 40

Associations Now

DECEMBER 20, 2013

A few days back I was pointed to an article on Forbes.com called “ How to Be Better at Your Job in 2014.” Technology, social media, and too many other things to list are changing the way meeting planners have to do their jobs. And the same goes for those of you working in the association meetings industry.

Social Media 40

Social Media Newsletter Content Technology 40

Association Adviser

APRIL 15, 2014

If he had more resources, GACTE’s Gambill said his organization would like to focus more on social media advertising. “But while the publications are valued, there is definitely a push toward alternative advertising and communications such as e-newsletters, social media and other web-based opportunities,” he added.

Revenue 60

Revenue Georgia Price Newsletter 60

Associations Now

JUNE 30, 2015

A few ideas to get you started: Update old articles and share them anew on social media. Last December, Associations Now ended 2014 by taking a good, hard look at the year’s analytics and letting the rest of the world know what our most popular posts were. Familiarity breeds success! Take stock at the end of the year.

Content 40

Content Newsletter Social Media Strategy 40

Mizz Information

MARCH 11, 2014

You must also weave the online community into your other communication vehicles: newsletters, print ads and editorial content in magazine, on-site meetups at conferences, cross-promotion in journals and other publications via journal clubs, and public social media channels. Leadership buy-in is essential.

Cost 40

Cost Communications Course Newsletter 40

Associations Now

DECEMBER 11, 2013

Plus: Creating more engaging—and more profitable—association newsletters. Social media presents new and seemingly infinite ways to connect with members and colleagues online; it also, unfortunately, provides the perfect excuse to avoid bona fide human contact. Associations are just as guilty of this as anyone.

Newsletter 40

Newsletter Nashville Social Media Revenue 40

Associations Now

NOVEMBER 11, 2019

The two tools were something of a match made in heaven: MailChimp was an effective tool for distribution of emails and newsletters, while Shopify allowed for the creation of an effective e-commerce storefront. Earlier this year, the email-marketing tool MailChimp publicly broke ranks with a longtime partner, Shopify.

Tools 71

Tools Price Cost Newsletter 71

GlowGlobally

JANUARY 31, 2014

To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. The low rating of social media is most likely attributed to the type of platform the association is using for social engagement.

Member Engagement 60

Member Engagement Products America Marketing 60

Higher Logic

DECEMBER 22, 2015

James Baumann (ACUHO): AS a director of communications, I was interested in community as an outgrowth of social media. In 2014, ACUHO’s board reevaluated the association’s committee work and the online community concept came up—we launched in June 2015. We use Hootesuite to push out community activity into social channels.

Social Media 120

Social Media Library Resources Guidelines 120

Associations Now

OCTOBER 4, 2016

As in the first two studies, conducted in 2013 and 2014, relationships with stakeholders like the legislative branch, executive branch, and regulatory agencies are identified as playing a large role in advocacy.

Press Release 106

Press Release DC Newsletter Washington 106

Association Adviser

DECEMBER 15, 2017

According to the 2014 Economic Significance of Meetings to the U.S. Clearly understanding the tolerance of your target audience to receive communication by email, phone, text, social media and print, as well as how many touch points they’ll tolerate in a single day, week or month will help you find your marketing sweet spot.

Marketing 62

Marketing Social Media Revenue Communications 62

Association Adviser

DECEMBER 15, 2017

According to the 2014 Economic Significance of Meetings to the U.S. Clearly understanding the tolerance of your target audience to receive communication by email, phone, text, social media and print, as well as how many touch points they’ll tolerate in a single day, week or month will help you find your marketing sweet spot.

Marketing 60

Marketing Social Media Revenue Communications 60

Association Adviser

DECEMBER 17, 2013

Four Trends and Predictions for B2B Social Media in 2014. Talking New Media. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. Associations Are Grasping For Growth [Infographic]. Meagan Rockett. Greenfield Services, Inc. Lizzie Maldonado.

Directory 60

Directory Texas Newsletter Social Media 60

Associations Now

JANUARY 9, 2014

From email newsletters to Facebook updates, the outlets that nonprofit marketers rely on most. A few marketing trends to watch in today’s Lunchtime Links: Keep an eye on the trends: What’s the biggest goal for nonprofit marketers in 2014? Finding new leads. Keeping the ones you have. Building a voice for your organization.

Marketing 40

Marketing Press Release Newsletter Social Media 40

Achieve

SEPTEMBER 3, 2014

MCON 2014. , In less than a month (June 2014), we soared from 0 followers to more than 7,200. Plus, most of the speakers shared their GIFs via their own social media accounts, extending our audience reach exponentially. (Internet Retailer). This summer, we embarked on a Tumblr discovery of our own. Liba Rubenstein.

millennials 40

millennials Social Media Newsletter Analysis 40