Aaron Wolowiec

OCTOBER 18, 2016

Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. At the same time, nearly 80 percent of associations said their members ignore their communications – up from 59 percent in 2015. As such, Naylor advises associations to develop specific events, communications and mentoring opportunities unique to this group. “In

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Communications Survey Social Media Revenue 100

Aaron Wolowiec

JANUARY 19, 2016

So it’s not really a surprise that associations continue to struggle with effective communication, according to Naylor’s 2015 communication benchmarking study. More than one-half of respondents have optimized their websites for mobile, while more than one-third have done so for newsletters and blogs for mobile. But let’s face it.

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Higher Logic

OCTOBER 25, 2017

Non-dues revenue covers all other income sources for associations, including events and advertising. By 2015, that had dropped to just 44 percent. By using their online community to improve the event experience and provide another way to register, however, they saw a 33 percent jump in attendance.

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Revenue Tips Social Media Newsletter 159

Reid All About it

JUNE 17, 2016

And now, the list of webinars and other events for the association community for the week of June 20. – 10 PR Tactics to Make Your Events Stand Out from the Crowd. Learn about innovative tactics that can earn attention, spark interest, and inspire journalists from national papers and top bloggers to cover your events.

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Associations Now

AUGUST 18, 2019

That shoe-leather approach to leadership among members (and potential ones) has paid off for the trade association: Since Berger took the reins, NAFCU’s revenue has grown 31 percent, and more than 465 new members have joined since 2015. To that end, NAFCU revamped its daily advocacy newsletter to highlight just-the-facts content.

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Strategy Kansas Revenue Newsletter 92

AssociationChat

JUNE 28, 2020

While I am no longer updating this list daily, I will continue to update this list with helpful links to news and resources I’ve found that could impact how association and events professionals make decisions as we look to the horizon. What Events Are Going Ahead Despite the Pandemic?

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YourMembership

MARCH 12, 2013

by 2015, 40% of Global 1000 organizations will use gamification as the primary mechanism to transform business operations. Your members can achieve points by completing simple tasks such as posting to a blog or forum, opening a bulk email, uploading a resume or attending an event. According to Gartner, Inc.,

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Organization Florida Newsletter Social Media 150

Higher Logic

NOVEMBER 10, 2016

In early 2015, Protech Associates Director of Customer Care Matt Bruffey recognized the need to improve the customer support experience. Bruffey launched the Protech Users Group (PUG) in July of 2015. Based in Columbia, Maryland, Protech Associates, Inc. Our support was really a communications black box,” said Bruffey.

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AssociationChat

APRIL 15, 2020

With almost daily announcements of conference and event cancellations mounting due to fears surrounding the coronavirus SARS-CoV-2 (that can develop into the deadly COVID-19 ), many association executives are wondering if their own conferences, special events, and Board meetings are safe.

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Aaron Wolowiec

DECEMBER 16, 2014

E-mail, event and content marketing are the top ranked tactics in terms of effectiveness. Almost 90 percent of associations include an e-mail newsletter in their digital marketing portfolio, but only 41 percent use an e-mail preference center. Is marketing part of the plan for 2015? But what about tactics? So what do you think?

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Aaron Wolowiec

NOVEMBER 4, 2014

I hope this helps spark some ideas of how you might tweak the process within your own organization to ensure the “right” content at your next event. It often becomes a popularity contest vs. a well-constructed and well-balanced education event with the right and diverse mix of speakers and content. visuals, handouts, activities).

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Higher Logic

OCTOBER 28, 2015

In his 2015 Super Forum keynote, he discussed these methods, touching on implicit bias, social attraction, self-disclosure and bonding theories. Promote what’s in the community through newsletters, your website, social media, and make non-members realize how much they’re missing out if they don’t join. Have any upcoming events?

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Tools Newsletter Social Media Communications 120

Aaron Wolowiec

FEBRUARY 17, 2015

He is also the editor of Learning TRENDS by Elliott Masie , an Internet newsletter read by more than 52,000 business executives worldwide, and a regular columnist in professional publications, including CLO Magazine. Moreover, he is the author of a dozen books, and is the convener of Learning 2015. Leverage the high and low points.

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Achieve

JUNE 7, 2015

Last month, we heard from some incredible individuals at MCON 2015. Hayley Pappas joined us for Cause for Design, an off-shoot of MCON that took place on June 26, 2015. If you want additional ideas on how to use humor in your campaigns, I recommend to sign up for the LiNK newsletter or donate. Hayley showed us ways in which.

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Associations Now

AUGUST 18, 2015

He suggests that instead of creating a standalone newsletter for your association’s blog, you use an email notification to drive readers to your blog. — Richard Millington (@RichMillington) August 17, 2015. Trying to get some great video content at your next event? When Less is More. EbFW17YR8B #esn #cmgr #assnchat.

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Association Adviser

NOVEMBER 6, 2017

We finalized a three-year strategic plan at the end of 2015 that defines key goals across the organization. When there are major events or disasters, we go into crisis response mode – we are pretty much on 24/7. Our news team reports on crisis response efforts through our daily newsletter. earlier this year.

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Communications Puerto Rico Social Media Newsletter 115

Associations Now

JUNE 10, 2015

At the very end of “ The Promise of Personalization ,” in the May/June 2015 issue of Associations Now , a quote from Ben Kunz boils down that headline to a simple desire: “The trick to it all is how do you provide a human experience?” These aren’t revolutionary, but they’re important improvements.

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Technology Newsletter California Products 40

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. 2015. ** 11%. Source: Association Adviser 2015-2016.

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Idea Architects

NOVEMBER 21, 2014

What does increase the odds of advancing more from any retreating you do are better design principles for the actual event. Too often, retreats are designed as isolated events. Drawing on the iceberg model, make sure your conversations don''t merely remain at the results or events level. throughout the retreat.

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Higher Logic

SEPTEMBER 15, 2016

After finding there wasn’t any software in the right price range, CXPA saw Higher Logic and partner eConverse’s web design in action at the annual Super Forum conference in 2015. CXPA also started using it for newsletter articles. The mentor program is one of the most valuable things CXPA offers. CXPA community blogs.

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Associations Now

JULY 26, 2016

To put it simply, it’s the concept of putting the work of advertising directly into the hands of an individual with a wide audience, often a person with a big Instagram following, a popular email newsletter, or a YouTube channel. On the advertiser front, such campaigns have a reputation for being very cost-effective if done properly.

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Association Adviser

JULY 28, 2016

The same members tell us they never know about events, professional development opportunities or other benefits to which they’re entitled. Early results of our unscientific reader poll show that one in four associations (26 percent) are now offering separate networking events for young leaders at their live events.

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millennials Arizona Communications Atlanta 60

Higher Logic

DECEMBER 22, 2015

In 2014, ACUHO’s board reevaluated the association’s committee work and the online community concept came up—we launched in June 2015. Bethany Lister (NTEN): I’m naturally an introverted person, but I wanted to get more involved in the local community and events. A lot goes into our weekly e-newsletter, too.

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Social Media Library Resources Guidelines 120

Beth Kanter

SEPTEMBER 28, 2015

Posted by Catie Clune on Thursday, September 24, 2015. The event is sponsored by Patagonia as part of their Corporate Social Responsibility program. (If you use the hashtag #SaveMarinsCoho on Facebook, Twitter or Instagram with your photo , they will add your image to the album. Instagram Contests and Hashtags.

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