Wired4Leadership

DECEMBER 2, 2014

Unemployment fell to its lowest level in six years, the stock market climbed to historic highs, gasoline prices fell and commercial interest rates remained steady and low. You are reading Leaders: Five Ways To Step It Up in 2015 from the Wired 4 Leadership blog.

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GlowGlobally

DECEMBER 13, 2018

In 2015, a major U.S.-based based professional organization for engineering professionals undertook an in-depth market study uncovering the European industry players’ needs, their perception of the mentioned organization as well as the trends and drivers influencing the European market. Kevin Perry, Ed.D,

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Higher Logic

APRIL 11, 2019

Consider these stats as we explore the rise of customer success as a focused initiative: The SaaS market is expected to reach $164.29 billion by 2022 [ Transparency Market Research ]. Usage of CS platforms rose from 25% to 43% from 2015-2018 [ 2018 Customer Success Salary Report, Totango ].

Software 174

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AvidXchange: Association Management

MAY 3, 2017

Risk retention rules will likely lower commercial mortgage-backed securities (CMBS) issuance and reduce capital availability in secondary and tertiary markets. The Protecting Americans from Tax Hikes (PATH) Act of 2015 will ease REIT tax provisions and research and development (R&D) tax credits for E&C companies.

Technology 130

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Associations Now

FEBRUARY 11, 2019

With grocery store chains leaving markets behind without any alternatives, nonprofits are increasingly filling in the gaps. In this way, we are able to keep prices affordable for all our customers,”says the nonprofit’s website.

Kansas 81

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Forj

DECEMBER 29, 2017

We use our knowledge of practical use cases to put the media and marketing hype in perspective. Value-based accreditation: Continuing with the CE credit economy, we note that many CE providers are concerned with competition in the market, which we can describe in economic terms as deflation of the price of CE credit.

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Reid All About it

SEPTEMBER 30, 2016

American Water Works Association’s strategic objective to expand into seven priority markets was accompanied by the mission statement, “Better World Through Better Water.” Its first office outside North America was opened in Mumbai, India in 2015. – Omni-Channel Marketing: How to Layer Your Channels to Increase Leads.

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Associations Now

JULY 24, 2015

A recent report on the city’s real-estate market could offer a good starting point for your search. The report, focused on the Washington, DC region, highlights the neighborhoods where you’ll be able to find office space, and at what price. — Sue Pelletier (@spelletier) July 24, 2015. average of $31.81

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Slice-Works

JANUARY 15, 2015

Membership Marketing Best Practice #1. When looking at your membership marketing, you first need to identify the primary drivers of membership for the audiences you are trying to capture. Membership Marketing Best Practice #2. Membership Marketing Best Practice #3. Membership Marketing Best Practice #4.

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Associations Now

JANUARY 7, 2016

An Expedia report looks back at air travel in 2015 and predicts good things for 2016. The new year could be an exciting one for frequent air travelers, with prices in many regions declining and positive trends from 2015 continuing in 2016. The latest infographic from the Nonprofit Marketing Guide reveals all.

How To 40

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Associations Now

MARCH 23, 2020

There’s a general concept at play, something called “brand utility,” which plays off the idea that assisting consumers in a noncommercial context is often a better form of marketing than simply trying to sell them something. Bettina Cornwell told Forbes in 2018. Winning Over a Desired Audience.

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Associations Now

SEPTEMBER 23, 2019

There’s a general concept at play, something called “brand utility,” which plays off the idea that assisting consumers in a noncommercial context is often a better form of marketing than simply trying to sell them something. Bettina Cornwell told Forbes last year. Winning Over a Desired Audience.

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Reid All About it

FEBRUARY 15, 2019

Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Presenter: Julia Campbell, Founder of J Campbell Social Marketing. You get relevant, fresh content and the member gets exposure to their target audiences.

Social Media 170

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Velvet Chainsaw

OCTOBER 14, 2015

Lots of conference organizers want a magic formula for pricing sponsorships. Four Common Sponsorship Pricing Models. Most conference organizers use one or more of these pricing methods: 1. Market-Based. This pricing strategy is based on intelligence gained from competitive research…what the market will bear.

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AvidXchange: Association Management

JANUARY 16, 2023

Instead, the buyer only knows to ask about the price, which can be fatal. And so they only know to ask about price. I mean, any time you’re judged on price, price pressure pushes you downward and you wind up being commoditized. According to Carmichael, community management profit margins linger around 25%.

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Associations Now

JANUARY 19, 2017

Stemming from the clear need of cash during the holiday season and to assist consumers in budgeting, a holiday to promote cash usage was born,” NationalLink Marketing Director Raymond Ching explained of the concept in a news release. Credit transfers and direct deposits tend to be used more commonly for high-price transactions.).

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Associations Now

OCTOBER 2, 2015

We’re three-quarters of the way through 2015, meaning it’s already time to think about 2016 and what it will bring for the association meetings industry. Here’s a deeper look at the report’s global predictions: Sellers’ market in North America. Globally, hotel prices are predicted to increase by 2.5 percent next year.

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Associations Now

MAY 25, 2016

That same observation has arisen in Marketing General, Inc.’s But you probably don’t have to look any farther than the clothes you’re wearing to find an example of a product whose price has increased over time, without your approval, without any specific justification, and of course without any advance notice at all.

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Socious

DECEMBER 27, 2016

Nostalgia in Marketing and Engagement. A recent Forbes article highlighted a few great examples of nostalgia in marketing, such as a hashtag that swept across Twitter a few years back: #InThe90sIThought. June 10, 2015. That’s why, while our past may be peppered with bad memories, nostalgia is almost always positive.

Social Media 100

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Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. 2015. ** 11%. Source: Association Adviser 2015-2016. Who cares?

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Association Adviser

FEBRUARY 27, 2019

In addition, it’s sometimes difficult to find the right price for our services. Naylor purchased the company in 2015. We’re also getting ready to take one of our key services, government relations, and bring it to market under the Naylor brand as a new offering to all Naylor clients and prospects.

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Associations Now

JANUARY 14, 2015

Central Command (@CENTCOM) January 13, 2015. Guidance from the Securities Industry and Financial Markets Association can help you ensure that your association is well protected. The Issues Driving Advocacy in 2015. — Connectivity (@CQConnectivity) January 14, 2015. ” For the full 2015 preview, click here. .

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Associations Now

JANUARY 29, 2015

Head of the Association of Independent Commercial Producers, analyzes 2015 #SuperBowl ads: [link] pic.twitter.com/oqkE2oTrC7. — Haylie Starin (@HaylieStarin) January 29, 2015. “It can really be a big win for marketers who get it right,” Miller told Today ‘s Natalie Morales. Super Stuff. Commercials.

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Associations Now

DECEMBER 23, 2016

From 2015 to 2016, the projected number of international visitors dropped by 700,000. A rise in home prices and sales. The National Association of Realtors expects home sales to increase modestly and home prices to increase at a more moderate pace in 2017—and even 2018. 5 percent drop in hotel prices, as well as a 1.1

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Association Navigator

OCTOBER 8, 2012

My research into what social media mean for associations uncovered a fascinating report by The Foundation for Public Affairs, Beyond Control, How Social Media and Mobile Communications Are Changing Public Affairs , by Tom Price. By 2015, according to Cisco Systems, the entire world will have as many mobile Internet devices as human beings (7.1

Social Media 100

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Associations Now

JULY 2, 2015

The Justice Department’s just-announced investigation into the airline industry’s possible collusion on ticket pricing has the industry’s primary trade group speaking out. Are the airlines unfairly colluding to keep their ticket prices high? But other groups say the Justice Department may have a point.

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Velvet Chainsaw

JUNE 11, 2015

Feel-Act-Think According to True Impact Marketing (TIM), a Canadian neuromarketing research and strategy firm, consumer purchase behavior has evolved from Think-Feel-Act to Feel-Act-Think. Applying Groupon Tactics To Your Conference Marketing Groupon offers one of the best examples of a company that is going all in on neuromarketing.

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Associations Now

JULY 11, 2017

Additionally, the 2016 edition of Prime Day was a 60 percent jump compared to the 2015 edition of the event. Amazon Music Unlimited, the company’s subscription service, has a lower profile than Spotify, Quartz notes, but Amazon is using Prime Day to draw fresh ears to the offering by cutting the price to $0.99

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Associations Now

AUGUST 31, 2015

An improving job market and cheaper gas prices are nothing to complain about. Increased traffic congestion resulting from growing urban populations and lower fuel prices are outpacing the nation’s ability to build infrastructure.”. — ASCE Headquarters (@ASCETweets) August 27, 2015.

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Associations Now

DECEMBER 4, 2015

With less than a month to go until 2016 (Wow, what happened to 2015?!), noted that some of the major updates in the 2015 edition address data, including how it relates to capture, strategy, and security; education approaches; physical security; and the impact of the global economic picture. a significant stock market correction.

Organization 40

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Associations Now

OCTOBER 6, 2015

As TRIPBAM CEO Steve Reynolds told Skift , “A hotel general manager is thinking, ‘if I could fill every room at my hotel for whatever price, why would I sell it any lower?’ Hanson estimates that 2015 will be a record year for capital expenditures , as well. trillion business-travel market. billion, in 2015.

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Associations Now

SEPTEMBER 2, 2014

The group has bold goals, including the forthcoming launch of the Vidify Market Summit in 2015. Other member benefits will include video white papers, legal agreement advice, marketing services coaching, and guaranteed opportunities to pitch and meet with industry insiders, such as chief marketing officers and publishers.

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Associations Now

OCTOBER 14, 2015

In working with contractors, for example, “if you have been happy with the service you receive, take advantage of early-bird pricing,” Craig Finck, vice president at Alliance Association Bank, said. — Event Manager Blog (@EventMB) October 14, 2015. Tweet of the Day. When you do, make sure you respond well.

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Associations Now

MARCH 20, 2015

Plus: How the mechanics of content marketing differ for associations. However, questions linger about the price tag. Fab article: Seven ways #content marketing is different for #associations #assnchat https://t.co/ThqlH4NZXe — Kayley Sugars (@KayleyHPP_H3) March 20, 2015. And that includes content marketing.

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Velvet Chainsaw

DECEMBER 30, 2015

Here’s a snapshot of the combined inventory as of Q3 – 2015: Supply, Demand and Accountability to Owners. The supply vs. demand equation will continue to dictate pricing. Once these acquisitions are complete, I believe the group and meetings market will take a step closer to commoditization. Here’s why: 1. Loss of Talent.

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Associations Now

JANUARY 29, 2016

Consumers are adding health, wellness, and transparency to the list of factors they consider when buying foods, according to a study conducted by the Grocery Manufacturers Association, Food Marketing Institute, and consulting firm Deloitte. There’s a shift in the way people think about food safety. Healthy Options Go Beyond the Store.

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Associations Now

SEPTEMBER 15, 2015

Starting a direct competitor to Amazon might sound like a fool’s gamble in 2015, but Jet.com has succeeded in building momentum quickly. Like Amazon, Jet sells basic goods at lower prices than you might find in a store, driving sales through the strength of a membership program.

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