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To Deepen Member Engagement, Redefine Volunteering

Associations Now

Offering volunteer opportunities can be one of the most effective ways to bring members closer to your association. One way to deepen member engagement is create enough different opportunities to match your members’ volunteering preferences. But the work they do needs to benefit the volunteer as well as the organization.

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Disruptive Advocacy Strategies

Potomac Core

Through a 2008 Member Survey, GCCA Members sought help to identify the legislative and regulatory priorities of its membership. Advancing the clock to 2015, the Board of Directors now wanted GCCA to elevate and position the industry in the global marketplace as Leader of the Cold Chain. Member Call to Action.

Strategy 100
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Career Centers Provide Associations with Unfilled Opportunity

YourMembership

Bureau of Labor Statistics, 2015 closed with 5.6 Our experience in growing the job boards of our customers through YM Careers tells us that employers are more than willing to pay to list and advertise their targeted opportunities to members and prospective members. According to the latest report from the U.S.

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2014 is done. Bring on the New Year!

YourMembership

New Member Engagement – Looking For Value Beyond the Welcome Kit. I came across an article recently that was making the case for the undeniable value of the age old new member packet for today’s association. The 10 Essential Questions to Answer for the 2015 Association Budgeting Season.

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The Future State of Associations

Potomac Core

The staff team sees its role helping members address “ up at night ” issues, and have a flexible operating structure to quickly shift and help the industries they serve achieve their business and professional outcomes. Future Paved With Knowledge. The post The Future State of Associations appeared first on Potomac Core Consulting.

eBook 100
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Great News – America’s Hiring and Associations have a Reason to Celebrate

YourMembership

This good news was echoed in the Manpower Employment Outlook Survey for Q1 2015 where 18,000 US employers reported a positive Net Employment Outlook, and almost 20% anticipated an increase in their staff levels during Q1 2015. “As The ongoing race to identify and recruit qualified talent will only increase as we move into 2015.

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Membership Marketing: Ten Year Retrospective

Membership Marketing

The channels that associations use for membership recruitment and engagement show the most significant change. In 2009, 46% of participants said that direct mail was the most effective membership recruitment channel. Direct mail is cited only by individual membership associations as one of the top three recruitment channels.