Mariner
AUGUST 13, 2016
According the 2016 Chapter Benchmarking report , associations lean on chapters for member engagement, leadership development, membership. recruitment, marketing/communications and local resources – rating these elements as 'absolutely essential' to 'essential' roles.
Socious
OCTOBER 24, 2016
While we’ve already shown you how you can use member engagement analytics to address member retention and other membership related priorities, you may be leaving money on the table if you stop there. Another, less common, use for member engagement data is to bring more money in to your association.
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Higher Logic
MAY 29, 2020
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
YourMembership
FEBRUARY 23, 2016
The latest labor statistics are out and they present some interesting opportunities for associations as we move into 2016. Our experience in growing the job boards of our customers through YM Careers tells us that employers are more than willing to pay to list and advertise their targeted opportunities to members and prospective members.
Mizz Information
MARCH 15, 2023
I don’t even write about social media anymore, having given up on it as a profession after one last attempt in 2016 when a large, prominent association that recruited me specifically because they were interested in getting social media right and wanted someone with experience to help shape strategy and advise throughout the org.
Spark Consulting
FEBRUARY 25, 2016
There was a lot of talk about measuring and scoring member engagement at December’s ASAE Technology Conference. People talked about engagement as the key to recruitment, retention, and upselling, whether that means getting members to invest money by buying stuff or invest time by taking volunteer positions.
Potomac Core
JANUARY 4, 2017
These organizations collaborate with their boards to make sure that the Association’s Advocacy Strategies reflect the growth challenges and opportunities that their members care most about. in the third quarter of 2016 growth forecasts for 2017 remain mixed. Even though the U.S. economy grew at a brisk 3.5% Expanding Advocacy Impact.
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