Potomac Core

OCTOBER 4, 2016

The organization conducts qualitative research with their member’s customers to help align GCCA and their industry with the business outcomes their customers seek. Here again the organization impacts member outcomes. Association revenues have grown by 25% in the last year and a half. Demonstrate Strategic Alignment.

Strategy 164

Strategy eBook Member Engagement Revenue 164

Association Freak

MARCH 1, 2024

Associations are grappling with changing member expectations and recovering from the pandemic-induced losses. There’s a pressing need to diversify revenue and membership to ensure sustainability. A robust economy is seen as a beacon of hope for membership growth. The median increases are 6% annually and 12% over five years.

Revenue 72

Revenue FAQ Innovation Member Experience 72

Association Freak

MARCH 2, 2024

Associations are grappling with changing member expectations and recovering from the pandemic-induced losses. There’s a pressing need to diversify revenue and membership to ensure sustainability. PLEASE SEE THE FULL PRESENTATION VERSION HERE There's a pressing need to diversify revenue and membership to ensure stability.

FAQ 72

FAQ Revenue Innovation Member Experience 72

YourMembership

FEBRUARY 23, 2016

The latest labor statistics are out and they present some interesting opportunities for associations as we move into 2016. This presents a lot of opportunities for associations to grow revenue and member value through an online job board. According to the latest report from the U.S. million job openings.

Social Media 170

Social Media Revenue Certificate Industry 170

Elevating Engagement

SEPTEMBER 6, 2023

Elevating Engagement Elevating Engagement is singularly focused on one enormously important topic for association leaders: member engagement. The tips and insights shared in the newsletter are drawn from the company’s direct experience working with its more than 100 association partners.

Newsletter 52

Newsletter Member Engagement Library Case Study 52

Higher Logic

SEPTEMBER 25, 2018

After speaking with them and hearing it was going well, we decided to give it a try,” said Kara Kieran, MSCPA’s director of member engagement. MSCPA partnered with Higher Logic to launch its private, members-only community, The Hub, in June 2016. MSCPA’s members surprised everyone by embracing The Hub wholeheartedly.

Case Study 120

Case Study Massachusetts Newsletter Software 120

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Each association is unique in their goals, needs, communication platforms, members and legislative functions. at Naylor Association Solutions.

Revenue 69

Revenue Survey Communications Newsletter 69

Aaron Wolowiec

OCTOBER 18, 2016

Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. At the same time, nearly 80 percent of associations said their members ignore their communications – up from 59 percent in 2015. In fact, only 6 percent reported having a communications strategy. you guessed it.

Communications 100

Communications Survey Social Media Revenue 100

Potomac Core

MAY 28, 2015

What capabilities should your association have in order to deliver revenue growth and strong retention? For IARW , the International Association of Refrigerated Warehouses (Global Cold Chain Alliance Partner), these new and innovative capabilities are serving as an accelerant to revenue growth and retention.

Innovation 100

Innovation eBook Chicago Revenue 100

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

OCTOBER 20, 2023

Bulletin describes several ways a member app can enhance and foster member engagement. Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Market perception.

Maryland 272

Maryland LMS Revenue Strategy 272

Tom Morrison

FEBRUARY 3, 2015

Make member engagement your top priority in 2015 and 2016. If your current members aren''t engaged, what makes you think non-members will want to join.' Every employee of your association should listen to this program. CLICK HERE to visit the radio interview page.

Member Engagement 40

Member Engagement Michigan Revenue Innovation 40

Socious

JANUARY 4, 2017

With exploding phones, a divisive election, and major international news, 2016 certainly kept up on our toes. But through all the turmoil, we found that associations and businesses remained focused on what they do best – serving their customers and members. That’s why we’ve put together our 12 top articles from 2016.

millennials 100

millennials Member Engagement Video Software 100

Potomac Core

MARCH 22, 2017

In several instances, several Association CEO’s are utilizing radical transformation strategies to increase their relevance to the members and the industries they serve. Do Association’s need Radical Transformation Strategies to remain relevant enough to keep their members engaged over the longer term?

Strategy 114

Strategy eBook Cost Member Engagement 114

WBT Systems

JANUARY 3, 2017

These reasons may align with one or more strategic goals for your association, such as: Revenue Generation – boost non-dues revenue with online and blended learning programs. Increased Member Value – members place high value on association education, especially younger members.

Technology 210

Technology Learning Management System Certificate System 210

Reid All About it

FEBRUARY 19, 2016

Engaging Your Members. Learn about proven member engagement tactics that effectively communicate and compel members to renew and buy more of your services and products. 5 Tips to Drive Mobile Event Sponsorships in 2016. Leading Member Engagement from the Outside-In. You are appreciated.

Wisconsin 150

Wisconsin Social Media Member Engagement System 150

Potomac Core

MAY 24, 2017

Associations who seek to grow or expand revenues need to be more than just another association. Having this connectivity is the critical ingredient to making your association durable and more able to grow revenue. If your association wants to grow revenues then it must shift its focus to an industry or profession perspective.

Case Study 119

Case Study Virginia Revenue Survey 119

Optimist Consulting

MARCH 30, 2017

2017 remains all about member engagement, operational efficiency and revenue growth. In particular, organisations feel that increasing member engagement, their number one priority, remains key to improving levels of member satisfaction, increasing advocacy and retaining members.

Report 100

Report Social Media Member Engagement System 100

MemberClicks

OCTOBER 27, 2023

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Video content has been growing in popularity. That number has now jumped to 91%.

Video 52

Video Marketing Recruiting Recruitment 52

Higher Logic

AUGUST 28, 2018

VHMA found this marketing automation integration generated a 5 percent increase in membership, adding an extra $18,000 in membership revenue. So, 50 percent of time saved, a 5 percent boost in revenue, and 23 percent more engagement? From 2015 to 2016, IASBO saw an average attendance increase of 45 percent. The takeaway.

Software 159

Software Revenue Illinois Member Experience 159

Potomac Core

JUNE 8, 2016

In other words, it’s all about Strategic Member Engagement. For example, the Smart Electric Power Alliance has seen annual revenues grow 23% (2015 to 2016) and also in 2016 experienced a 62% increase in total staff (to 35 employees from 22).

DC 100

DC eBook Member Engagement Innovation 100

Potomac Core

MARCH 7, 2016

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? growth in 2016 is forecast at 2.0% For example, through survey research in 2014, the Global Cold Chain Alliance identified key business outcomes that matter most to its members.

Strategy 100

Strategy DC eBook Member Engagement 100

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Consumer behaviors have changed—prospects and members are ignoring our traditional marketing tactics.

San Jose 188

San Jose millennials Revenue Survey 188

WBT Systems

NOVEMBER 15, 2016

David Spinks (@DavidSpinks) November 14, 2016. Mertz, CAE (@DianaTMertz) November 14, 2016. We know that a good education program can be a valued benefit to offer members, helping to increase member engagement. The post Association Learning: Does your Story Inspire Members? Request a Demo Today.

Learning Management System 150

Learning Management System LMS Certificate Education 150

WBT Systems

NOVEMBER 8, 2016

Jane Hart, a leading workplace learning adviser, offers this definition : “ An online community is a public or private destination on the internet that addresses the learning needs of its members by facilitating peer-to-peer learning … people work as a community to achieve a shared learning objective. ”.

Learning Management System 260

Learning Management System Arlington System Social Media 260

Reid All About it

MAY 17, 2019

Do you know how to best leverage Google Analytics to better understand and engage your members — and generate more revenue? Learn about the five superpowers your association can leverage with AI to optimize your member’s experience while also increasing the association’s revenue. 1 CAE credit. 1 CAE credit.

DC 170

DC Washington Social Media Revenue 170

Association Adviser

JANUARY 18, 2019

Job postings are included in your newsletter, drive people to your job board, improve your site SEO, and automatically add non-member job seekers into your AMS for new-member marketing. Update senior staff about each of your tech solutions’ revenue generation and member engagement metrics.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Consumer behaviors have changed—prospects and members are ignoring our traditional marketing tactics.

San Jose 150

San Jose millennials Revenue Survey 150

Association Adviser

DECEMBER 17, 2018

Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. In 2016, TSAE decided to do a full association rebrand and, for the first time, established brand guidelines to ensure consistency across all communication platforms.

Case Study 79

Case Study Texas Guidelines Revenue 79

Reid All About it

AUGUST 19, 2016

Discuss professional develop (PD) success stories and lessons learned from the 2016 ASAE Annual Meeting. Increase Engagement and Drive Revenue with Marketing Automation. Learn how organizations are tackling member engagement challenges and achieving great results using email marketing and marketing automation.

Price 150

Price Social Media Email Marketing Innovation 150

YourMembership

DECEMBER 23, 2015

Associations often focus on technology from a cost perspective, but must shift to thinking about revenue generation and member value. Leading associations are taking bold steps to implement technology-based solutions to provide high-value services to members that align with the organization’s mission.

millennials 150

millennials Video Social Media Technology 150

Associations Now

AUGUST 1, 2017

The 2016 Chapter Benchmarking Study [PDF] by Mariner Management & Marketing found that only 5 percent of organizations actually measure their chapter ROI, which means some may be contributing too little or too much to their chapters. For a parent organization, chapters drive overall success by delivering member value at the local level.

Revenue 60

Revenue Cost Recruiting Recruitment 60

Associations Now

MAY 18, 2016

Association executives remain optimistic overall about their economic fortunes, according to a new survey, but economic storm clouds are also prompting many organizations to reorganize staffs, consider budget cuts, and examine how to diversify revenue streams. generating nondues revenue (26 percent).

Survey 56

Survey Revenue Report Member Engagement 56

Higher Logic

DECEMBER 2, 2019

It launched its community in mid-2016, and recently won “most successful online community” at our annual conference, Super Forum. Its community has seen a steady increase in engagement this year, achieving a 12 percent growth in unique contributors since 2018, with members jumping in to network and grow in their professions.

Examples 156

Examples Software Newsletter Review 156

Socious

DECEMBER 22, 2016

You can also use live videos to keep geographically-distant members engaged and excited about what you’re doing at the home office. You, along with other association executives and staff members, will become much better predictors of future member behavior. Just take more candid, humanized videos of everyday events.

Membership Management 100

Membership Management Video Software Member Experience 100

Reid All About it

NOVEMBER 11, 2016

Insights from the Global Engagement Index 2016: Strengthening Member & Customer Relations Globally. The Global Engagement Index (GEI) measures the performance, relationship strength and outcome of engagement tactics as seen through the eyes of associations’ customers and members. More info/register.

Handbook 237

Handbook Washington eBook DC 237

Associations Now

JULY 28, 2016

. “New member welcome emails are only one part of the onboarding process,” writer Callie Walker stated on the MemberClicks Blog. “In In addition to that, there are several best practices to help boost new member engagement, and ultimately, retention.”. — PartnersInAssocMgt (@Partners_AMC) July 26, 2016.

Social Media 40

Social Media Sample Revenue Member Engagement 40