Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Learn more below.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

DECEMBER 2, 2019

Started in late 2017, the Daily Carnage Facebook group arose from a marketing agency’s (Carney) daily marking newsletter. As the agency’s newsletter began to take off, Carney had the idea to connect their fans in a community. Example 8: The Daily Carnage Community. Example 10: CFP Board Community.

Examples 156

Examples Software Newsletter Review 156

Association Adviser

JANUARY 18, 2019

Job postings are included in your newsletter, drive people to your job board, improve your site SEO, and automatically add non-member job seekers into your AMS for new-member marketing. Update senior staff about each of your tech solutions’ revenue generation and member engagement metrics. Reprinted with permission.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Associations Now

FEBRUARY 6, 2020

Sustainability will become a measure of success that equals importance with revenue and attendance. Subscribe to“Otter Talk,” a bi-monthly newsletter that highlights trends, ideas, and actionable takeaways for your association events, written by an experienced member of the planning community who has lived the “planning life.”.

California 129

California Newsletter Team Revenue 129

Socious

JANUARY 4, 2017

With exploding phones, a divisive election, and major international news, 2016 certainly kept up on our toes. That’s why we’ve put together our 12 top articles from 2016. Not everyone enjoys posting in your forums or reading email newsletters every week. The power of online video skyrocketed in 2016.

millennials 100

millennials Member Engagement Video Software 100

Association Adviser

AUGUST 20, 2018

Only 1 in 5 associations say they have a good understanding of reader, member and advertiser needs, and associations are experimenting with bringing back traditional communication channels such as printed newsletters while investing more resources and effort in newer platforms like podcasts and apps. 2 spot on this list.

Communications 60

Communications Newsletter Survey Report 60

ISAE

APRIL 4, 2024

ABOUT THE AUTHOR Patrick Schmitt, Co-CEO of FreeWill Patrick Schmitt and fellow FreeWill co-CEO Jenny Xia founded at Stanford University’s Graduate School of Business in 2016. Legacy or planned giving unlocks a wide range of benefits for both your organization and your donors.

Examples 40

Examples Strategy Review Discount 40

Association Adviser

JULY 16, 2013

A new @ASAE report examines the future of trade shows and identifies five scenarios for what they might look like in 2016. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies.

Directory 60

Directory Newsletter Email Marketing Social Media 60

Associations Now

SEPTEMBER 17, 2018

A newsletter sign-up box that tries to get you to apply by including decline language that slightly insults you or is hard to see. The way that companies implement the deceptive practices has gotten more sophisticated over time,” UX designer Jeremy Rosenberg, who helps run the Dark Patterns website, explained to Ars Technica in 2016.

Newsletter 87

Newsletter Examples Revenue Course 87

Associations Now

JUNE 5, 2019

Companies with money are investing to create fun events because they’re a good revenue stream. Subscribe to“Otter Talk,”a bi-monthly newsletter that highlights trends, ideas, and actionable takeaways for your association events, written by an experienced member of the planning community who has lived the “planning life.”.

Price 90

Price Newsletter Cost Team 90

Socious

NOVEMBER 17, 2016

According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant. Let’s review four of the biggest shifts to help you get a broader perspective of what’s available and what you should look for in AMS software.

Membership Management 100

Membership Management Software Directory Library 100

Associations Now

AUGUST 22, 2017

But strangely, this logic seems to go against the recent headlines we’ve seen around this—including a Pew study that found the old-standby email newsletter is more successful than a standalone app. Additionally, the study found that the average monthly traffic to large news sites went up by 4 million between 2014 and 2016.

Video 64

Video millennials Social Media Revenue 64

Associations Now

SEPTEMBER 12, 2016

” The supporters tier, which is $100 annually, is available for all individuals and artists whose labels generate $100,000 or less in revenue each year. — KiKi L'Italien (@kikilitalien) September 11, 2016. How Learning Makes You Uniquely Talented. "Living " https://t.co/1QQoE67ygf

Discount 40

Discount Newsletter Maine Review 40

Reid All About it

MARCH 19, 2021

Two proven tips to increase your newsletter’s open and click rates. Since the implementation of ASU 2016-14 many nonprofits that did not previously have to present a statement of functional expense are required to. Quick hits. Ann Handley via Jaina Mistry, Litmus ). There’s no easy solution for overwhelm, but this might help.

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LMS Nashville Strategy Video 370

Reid All About it

MARCH 13, 2020

Under Rick’s helm, NCGA has corrected course, now seeing 6% membership growth year over year since 2016. This is the second session in a four-part webinar series exploring marketing automation, how to avoid common missteps, and how to optimize its use to gain marketing intelligence and grow association revenue. 1 CAE credit.

DC 44

DC Washington Revenue Communications 44

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry.

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Revenue Survey Communications Newsletter 70

Association Adviser

NOVEMBER 11, 2016

Last month, we asked our readers: What are your most valuable sources of non-dues revenue? It’s not surprising that this group was cited as the most valuable source of non-dues revenue by half of our poll’s participants. Government sources of non-dues revenue were deemed the most valuable by 17 percent of poll respondents.

Revenue 88

Revenue Directory Cost Discount 88

Higher Logic

OCTOBER 17, 2017

An impressive 84 is the average according to a 2016 benchmarking report from Mariner Management. Generate Revenue through Digital Advertising. Help your chapters generate even more revenue through digital advertising on their website or online community. If your association has chapters, how many does it have?

Newsletter 222

Newsletter Tools Revenue Tips 222

Reid All About it

JUNE 17, 2016

By creating detailed personas, precise segments, and dead-on messaging, you’ll have better appeals, greater ROI, and increased revenue. – Sample Swap for Newsletter Templates. – Key Findings from the 2016 Association Email Marketing Benchmark Report. 1 CFRE credit. More info/register. Host: Abila. Tue 6/21 at 2 p.m.

LMS 150

LMS Raleigh Content millennials 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Learn some tips on how to leverage your email marketing tools and create extra revenue at your association. 1 CAE credit.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Learn some tips on how to leverage your email marketing tools and create extra revenue at your association. 1 CAE credit.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Higher Logic

DECEMBER 22, 2015

A lot goes into our weekly e-newsletter, too. That’s a real bump in revenue. We hope it’s a kick-ass thing for 2016. What does 2016 look like? James: Come 2016, I hope the online community will become more a standard part of our association experience and not just something new.

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Social Media Library Resources Guidelines 120

Association Adviser

MARCH 31, 2017

Your annual convention is not only one of your greatest revenue generators and best networking opportunities, it’s also a fresh and unique treasure trove of content. In addition to promoting it on your website or blog, include it in your newsletter and share it on social media. An Annual Content Treasure Trove.

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Content Tips Video Newsletter 60