7 lucky reasons to attend Xperience 2017.

YourMembership Blog

A golden pot of educational and association industry-building opportunities await leaders and their staff in Orlando. The luckiest of all days is upon us, and if you haven’t yet registered, it’s just your luck I’ve put together 7 reasons why you should make your travel plans today to attend Xperience 2017—A Conference for Everyone.

Millennial Member Engagement: 6 Little Hacks to Try

MembersClicks

While the takeaways were boundless (and the insights fascinating), there were a few little hacks (related to Millennial member engagement) that I found particularly interesting. association management member engagement membership management Association ViewsA few weeks ago, I had the opportunity to attend Membership2020 , a one-day learning event centered around next-gen recruitment and retention strategies.

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Preparing for Seasonal Member Engagement: 3 Tips

MembersClicks

The holiday season is a busy season - and not just for you, but for your members as well. That said, it doesn’t hurt to start thinking about seasonal member engagement now. When your members are busy and/or out of the office, how can you keep those engagement levels up? Here are a few ideas: association management member engagement membership management Small Staff Chatter

Member Engagement: When It’s Not You, It’s Them

MembersClicks

We often talk about best practices for onboarding new members - sending them warm welcome messages, inviting them to meetings and events, providing them with valuable content, etc. But let’s say you’ve done all of that and you still can’t get your new members to engage with you. Well, your members are likely just as busy, and as much as they want to get involved in your association (they joined after all!),

Introducing SocialLink mobile app to transform your member experience.

YourMembership Blog

It’s the association industry’s first online community and social mobile app built into an association management software. Your association membership is boosted by your members seeking credibility, professional development, competitive advantages and ways to give back. But, one of the primary reasons members join your association is for networking opportunities.

The One Thing Your Association Needs to Multiply Member Engagement

MembersClicks

You have a website, post semi-regularly on social media, host various meetings and events, but you still feel like member engagement is an issue at your association. association management member engagement membership management Small Staff ChatterWhat’s missing?

4 steps to develop association member personas.

YourMembership Blog

Let’s get personal with 1:1 association marketing. This is especially true for associations. By understanding your members’ roles and responsibilities, motivations and […]. Industry News + Trends Member Engagement + Retention Membership Management Product Information Thought Leaders association management association management software association member personas association members member engagement membership data membership marketing

Could “Passion Points” Be the Secret to Online Member Engagement?

MembersClicks

We’ll be the first to admit, engaging with people online is tough - and that applies to your members as well. You know they’re interested in your association - they joined! - but they’re just not engaging with you online - on social media, in your online social community, in forums, etc. Well, it can be hard to pinpoint exactly, but one factor that could have a major impact on your online member engagement is passion.

7 vows to marry AMS tech and your association mission.

YourMembership Blog

Here’s a model to identify where your association management software comes up short and what to do if it does. Successful association management software is like a well-constructed wedding cake. Imagine a traditional wedding cake: There are several layers, with the bottom portion the largest and each layer gets smaller as you reach the top […].

5 reasons everyone at your association needs to go to #Xperience17.

YourMembership Blog

As an association leader, you have a great case for going to Xperience 2017. It’s a sure way of learning new ideas to make stronger connections with your members, adapt new technologies and grow your membership […]. #leadership #inspiration #learning #innovation #technology – all in one place. It’s a chance to grow your skills in leadership.

3 steps to drive student membership growth.

YourMembership Blog

Strategies to expand your association’s younger membership base. Do you have a strategy in place to grow your association’s pipeline of younger members? Industry News + Trends Member Engagement + Retention Membership Management Thought Leaders association management software association members association membership growth member engagement member recruitment membership growth membership marketing OSCPA The Ohio Society of CPAs young professionals

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7 Membership Management Reminders for 2017

MembersClicks

2017 is officially here, and that means new goals and resolutions for your association. But before you dive too heavily into those, take a look at these important reminders (some big, some small) regarding membership management in 2017: association management association leadership member engagement member retention membership management Association Views

What 3 things will your association do well this year?

YourMembership Blog

As association executives, we all know we must evolve our business models to remain relevant. Member Engagement + Retention Membership Management Thought Leaders association goals association leaders association management association members association membership growth member engagement member experience member re-engagement membership growth membership management membership marketing strategic planning

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Stay relevant to your association’s members in today’s social world.

YourMembership Blog

Associations face the constant challenge of making decisions about how to efficiently meet their missions and member responsibilities. Industry News + Trends Member Engagement + Retention Membership Management Social Media and Business Trends association management software integrated software solution member engagement online community relevant content social community social learning social media

Membership meets engagement in today’s modern world.

YourMembership Blog

Staying competitive and relevant in today’s digital world requires innovative ways to engage your members. Staying competitive and relevant in today’s digital world requires innovative ways to engage your members. And, to operate efficiently, you need to implement an easy-to-use, safe and secure technology through a connected platform. By doing so, it saves you and […].

Integrated, automated membership renewal campaign leads to $18,000 increase in revenue.

YourMembership Blog

How one association went from a low-cost email marketing program to a more efficient process and better data quality to streamline membership renewal campaigns. Veterinary Hospital Managers Association (VHMA) provides veterinary management professionals ongoing education, certifications, and networking opportunities. Formed in 1981, VHMA has grown to serve over 2,700 members across North America.

10 keys to creating and growing a customer service culture at your organization.

YourMembership Blog

What does a culture of accountability look like at your association or nonprofit? Career Centers eLearning Member Engagement + Retention Membership Management Thought Leaders association career center association job board association leaders association management association management software association technology career center career center solution customer service customer service culture job board software online education online learning online social community

6 basics of member re-engagement: Part 2.

YourMembership Blog

This is the second of a two-part series from Real Magnet looking at best practices for re-engaging your association members. In March, we shared the first three basic best practices for re-engaging your association members. For a refresher, read part 1 here. Now, here’s the other three. Remember, as an email marketer, your list of […].

An AMS to optimize your association’s financial operations.

YourMembership Blog

We’ve been busy at YourMembership, enhancing our technology solutions to improve your association members’ experience, streamline your operations and processes, and help your organization grow. Last month, we revolutionized the member experience with SocialLink, YM’s online community and social mobile app built into our association […]. YourMembership’s AMS now integrated with QuickBooks Online and Great Plains.

What Will 2017 Hold?

Spark Consulting

Aptify set out to answer this question, at least for associations, in their recent e-book: Top Association Management Predictions for 2017. In the monograph, 13 association pros (including me) share their thoughts about the future as relates to topics like member engagement, online learning, culture, innovation, membership models, growth, M&A in the AMS space, and change management.

3 Real Ways to Improve Your Membership Marketing Program

YourMembership Blog

To successfully attract and keep association members, continually remind yourselves membership marketing is a process. Many associations struggle to improve their membership growth and retention. To successfully attract and keep members, you […]. Within your offices and before your boards, you search endlessly for one idea to reverse your membership fortune. Unfortunately, there’s no silver bullet.

5 ways your members can up their odds of getting hired from a job board.

YourMembership Blog

The article originally appeared on the blog site of the Ohio State Bar Association. Career Centers Member Engagement + Retention Revenue Solutions association management career center job board member engagemeen member retention professional development professional education

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12 Top Association and Business Articles from the Last 12 Months

Socious

But through all the turmoil, we found that associations and businesses remained focused on what they do best – serving their customers and members. No one is sure how that mission will evolve in 2017, but we know we can learn from the changes and advances from last year. These articles will give you a head start on 2017, covering topics from member engagement to business management.

How to Take Your Association’s Print Publication Up a Notch: 4 Tips

MembersClicks

Print can actually be very effective and very engaging , particularly since not as many people are producing it as much. To take your association’s print publication up a notch, check out these four tips: association management member engagement membership management Association ViewsYou’ve likely heard a time or two that print is dead, but we’re here to argue that it’s not.

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Checklist for an Engaging Membership Website

MembersClicks

Your website is the hub for online member engagement. It’s how you attract and engage prospects and keep your existing members coming back. But what MAKES an engaging website? How can you appeal to both prospects, and perhaps more importantly, your members? Here’s a little checklist: association management member engagement membership management Association Views

How to Engage Your Event Attendees

MembersClicks

You spend a lot of time - and money - planning your association’s events. So naturally, you want them to be successful and for your attendees to be engaged. How do you make sure your attendees are having a good time and engaged in your sessions/activities? Here are a few tips: association management event planning member engagement membership management Association Views

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From #ASAE17: 4 Barriers to People Attending a Conference

MembersClicks

For many associations, the answer is yes. But what’s interesting is this: At ASAE’s 2017 Annual Meeting & Exposition , I attended a session hosted by Eric Goodstadt, President of Manifest , a full-service marketing agency, who stated the following: On a macro level, conference attendance has actually grown - for six years straight! Year over year, is your conference attendance down?

Should You Pursue That New Social Media Platform?

MembersClicks

And what works well for some associations, may not work well for others. Three questions tell it all: association management social media for associations member engagement membership management Association ViewsThe thing about social media is there are new platforms popping up every. single. So how do you know which platforms your organization should be using?

3 Tips to Transform New Graduates into Association Members

MembersClicks

Have you started thinking about engagement tactics to snatch up these new graduates before they move down the pipeline? It’s important for associations to understand the motivators for this generation and understand what methods will attract this new talent. Below we’ve listed three tips for you to try in your association to appeal to these newcomers. association management member engagement membership management Small Staff Chatter

7 Learning Styles to Incorporate at Your Next Conference

MembersClicks

But running your conference so that you’ll get maximum engagement is a whole other level. association management event planning member engagement membership management Small Staff ChatterWe all know that running a conference takes a lot of time, money, and energy. So, what’s the trick? You need to remember to tailor your conference so it’s not a “one-size-fits-all” for your attendees!

4 Ways to Engage Your Conference Attendees

MembersClicks

Prime example: Whether or not your attendees ACTUALLY engage with you and the activities you have planned. Now there’s no way to force attendee engagement (sorry!), Here are four, in particular: association management event planning member engagement Small Staff ChatterPlanning a conference is one thing. But then, there’s the execution.

6 Online Engagement Hacks for Association Professionals

MembersClicks

Member engagement is top-of-mind for most association professionals. Sometimes what we THINK will appeal to members and potential members doesn’t, and we’re left scratching our heads. Engagement is tough - we get it. So to help you out, we’ve put together six online engagement hacks for association professionals: association management member engagement membership management Small Staff Chatter

Online Community Platform vs AMS Add-On: What Software Does Your Association Need?

Higher Logic

Online communities are now better known for their ability to improve member engagement, satisfaction, and retention than they were even a few years ago. It makes sense, then, that more and more associations are considering, or expanding, their online community plans. Companies that previously focused on database work, such as association management software (AMS) providers, now offer community modules as an add-on to their main product. Volunteer management.

Building Strategic Member Touchpoints: 3 Tips for Association Pros

MembersClicks

Every time you engage with your members or your members engage with you - that’s a touchpoint. Now touchpoints are crucial because they dictate emotion, opinion, and action (basically everything you want to be positive from your members). That said, what type of strategy do you have behind your member touchpoints? Do you have a strategy or are you just taking it day-by-day? If the latter resonates more, allow us to help.

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The Most Popular Community Management Articles from the Last 12 Months

Socious

But through all the turmoil, we found that associations and businesses remained focused on what they do best – serving their customers and members. No one is sure how that mission will evolve in 2017, but we know we can learn from the changes and advances from last year. These articles will give you a head start on 2017, covering topics from member engagement to business management. Top 3 Member Engagement Articles.

The Wrong Time to Email Your Association’s Members

MembersClicks

You probably read a lot about email best practices - when to email your members; what day, time, etc. association management member engagement membership management Small Staff ChatterAnd while all of that is important (and definitely good to follow!), there’s something a little bigger we should all keep in mind, and that’s the context of our emails in relation to other emails.

6 “Picture-Worthy” Props to Consider at Your Next Event

MembersClicks

When you host a meeting or event, you want people to engage with you, right? Here are a few ideas: association management social media for associations event planning member engagement Association ViewsEspecially online. You’re likely posting on social media , and so you want your attendees to post as well. But the question is, how? How do you get your attendees to actually post about their conference experience?

25 (Cost-Effective) Ways to Thank Your Volunteers

MembersClicks

As an association professional, you understand the importance of volunteers. They’re the ones that help your association function. association management member engagement membership management Small Staff ChatterThey help out with events, administrative tasks, strategy on occasion - the list goes on and on. Simply put, they do a lot - and they deserve to be thanked!

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3 Ways to Capture the Attention of Volunteers

MembersClicks

Whether you’ve found them or not, your association’s membership is filled with potential volunteers. Here are a few tricks: association management member engagement membership management Small Staff ChatterThe trick is just getting them to come forward. Where, oh where are they?! How can you entice them to get involved?

The Problems with Association Email Marketing (And How to Overcome Them)

MembersClicks

You’re trying to communicate with your members and key constituents, and you assume they want to hear from you (because they got involved in your organization in the first place), but…. Where ARE your members? Why aren’t they responding to/engaging with your emails? Email marketing. Such a tricky business.