Membership Marketing

JULY 20, 2017

The 2017 Membership Marketing Benchmarking Report is now available as a downloadable PDF. In addition the increases reported in total membership counts, the 2017 Membership Marketing Benchmarking Report also highlights continuing strong data on other key membership statistics. Here are some of the highlights of this year’s research.

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Associations Now

JULY 5, 2017

And all of that can be at a planner’s fingertips for programming purposes (think dynamic keynote speakers, for example). The post 5 Meetings Industry Trends Defining 2017 appeared first on Associations Now. Each entity feeds and pushes the other. Vancouver, coastal neighbor to Silicon Valley and Seattle, is one such city.

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Forj

MAY 19, 2017

MedBiquitous’s Activity Report standard, for example, is at the heart of the PARS system that is key to CME. This is an example of the kind of applications we’ve seen interest in across Federal departments, including from the Veterans Administration. MedBiq is a place to learn about influential projects.

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Associations Now

AUGUST 2, 2017

A new analysis by the Center for Responsive Politics and The Hill found that lobbying spending was at a five-year high for the first half of 2017. With a new presidential administration in place in Washington, DC, overall lobbying spending saw a big jump during the first six months of 2017—but the players were a bit different.

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Association Adviser

NOVEMBER 16, 2016

Don’t let your association fall into that pattern in 2017. For an example of an association that sets thoughtful communications goals and strategically plans content across print, digital platforms and events, look no further than MHI, the nation’s largest material handling and logistics association.

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Associations Now

DECEMBER 9, 2016

What does the restaurant industry have in store for 2017? Newly released research from the National Restaurant Association (NRA) suggests that 2017 will be the year of the bigger concept. A few other trends to watch in 2017: Looking for a fresh cut. Obviously, a lot of tasty trends—but let’s get a little more specific than that.

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SilkStart

MARCH 21, 2017

Whether we like it or not, passwords are a part of our daily lives and the number of nefarious characters trying to get your data in 2017 will grow and threaten association cyber security. . for example if your password is “thispasswordisgreat”, change that to something like “Th1spaSSw0rd!sGreat”

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Spark Consulting

MAY 6, 2021

For example: There’s a well-known video of Professor John Kelly’s kids interrupting his interview with the BBC, and it was *quite* the scandal because it happened in March 2017. Relatedly, the pandemic taught us all a lot about being more human with each other.

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Association Adviser

JANUARY 19, 2017

As 2017 begins, respondents to our latest reader poll have told us they plan to focus more on membership than on other areas of association operations. As demographics and technology change, many associations are re-examining the perks of membership to ensure they’re still relevant in 2017. Let us know in the comments below.

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WBT Systems

JANUARY 3, 2017

We are all making personal and professional new year’s resolutions for 2017, setting goals and making promises to ourselves to keep them this year. Take a look at the Top Association Management Predictions for 2017 from 13 experts, in this report from Aptify.

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Reid All About it

JUNE 2, 2017

Learn why organizations would need to develop registries, the purpose and value of registries for stakeholders, and see examples of existing registries. Event Tech Tribe Unite 2017 (New York). 2017 Key Performance Benchmarks: Email vs. Automation. Event Tech Tribe Unite 2017 (Washington DC). 1 CAE credit. Host: ASAE.

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Blue Sky eLearn

NOVEMBER 22, 2017

According to a 2017 ATD Report , 81% of adopters cited this as the most common application. Examples of this include a software developer implementing new code, a lawyer taking on a case with an uncommon argument, or a nurse performing a procedure at the hospital. Reinforce or supplement formal training.

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Associations Now

DECEMBER 20, 2016

A good example of this is Facebook’s growing power in the social media space in 2016. Be sure the app is something you can support—you may find that your organization isn’t well equipped to, for example, run its own community software. The post In 2017, Take Control of Your Technology appeared first on Associations Now.

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Idea Architects

JULY 6, 2017

I have a fair amount to say on the topic, so I am going to create a PDF or short ebook with more guidance and examples. This recent post on purposeful icebreakers seems to have struck a nerve. I hope to have it done by year's end.

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.orgSource

MARCH 20, 2023

One example of this phenomenon that comes to mind is how we will all need to respond to improved AI technology and greater opportunities for customer service and personalization. Back in 2017, a Wipro study found that one in five executives secretly believed that digital transformation initiatives in their companies were a waste of time.

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Spark Consulting

JUNE 19, 2017

Scientific societies provide an example we can follow. And the upcoming annual meeting, August 12-15, 2017 in Toronto, Ontario, Canada, might be a great place to “introduce” them. This approach is about as useful and effective as a screen door on a submarine. However, we do have options. So maybe what we need is ASAE Allies.

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WBT Systems

DECEMBER 13, 2016

Which association learning trends will still be important as we move forward into 2017? For example, the top ten blog posts in 2016 were: Why Digital Badges are the Future of Association Education. Looking Ahead to 2017. What will be the big association learning trends in 2017?

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GrowthZone

JULY 16, 2019

Example: At the end of 2017 there were 3,000 members (start count). You don’t have to be a math person to use this easy-to-understand calculation to determine retention rates. RETENTION RATE: (the percentage of members retained over a given period of time). End Count – New Members) ÷ Start Count = Retention Rate.

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Higher Logic

MARCH 6, 2018

Community Roundtable’s 2017 State of Community Management Report found the most successful online communities have top-level participation. For example, executives who want to learn about the market can use the community as a conduit to member needs. Executive participation isn’t just another ‘nice-to-have’ for online communities.

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WBT Systems

DECEMBER 5, 2017

In a typical example, a website visitor provides their email address to the association in exchange for downloadable content—and so the relationship begins. According to the 2017 Membership Marketing Benchmarking Report from Marketing General, Inc., AMS with souped-up CRM functionality. Traditional CRM, like Salesforce and MS Dynamics.

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.orgSource

OCTOBER 1, 2023

Here are a few examples of how live chat supports more positive member experiences. Rose, who is the hotel’s most popular influencer, was launched in 2017. If diversity, equity, and inclusion are priorities, chatting should also be on your agenda as a readily available option for users who are deaf or hard of hearing.

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Blue Sky eLearn

MAY 29, 2018

The second notable study was conducted by Salesforce and reflects data from 2017. For example, while individuals commute to work, hit the gym, or do chores around the house they can also listen to a motivational speech, a college professor’s lecture, or get caught up on current events.

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Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

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Associations Now

JANUARY 9, 2020

For example, a North American market research study published late last year found that 35 percent of millennial guests are looking for more vegetarian options on menus. And the International Food Information Council’s 2019 Food and Health Survey found an increased interest in plant-based diets.

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.orgSource

AUGUST 21, 2023

When we began that project in 2017, we knew business was changing quickly. When you cultivate the zeal for discovery and use innovation like an entrepreneur, your example ignites that excitement across the organization. Our research included interviewing thought leaders, organizing think tanks, and surveying professionals.

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Associations Now

APRIL 28, 2017

One of her examples—the American Society of Landscape Architects—recently published a print supplement for tweens called Your Land , which is geared toward 10- to 14-year-olds as a way to introduce them to the landscape architecture profession. What I like about these examples is that they serve a lot of different needs.

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Higher Logic

MARCH 30, 2017

The 2017 Business Impact of Online Communities study shared the perceived connection between online communities and competitive advantage, per 271 marketing and community professionals. The examples below reflect each type. How Online Communities Impact Competitive Advantage. You read that right, just 19% !

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Associations Now

JULY 16, 2019

Clear guidelines, smart planning, and example-setting by the boss can go a long way toward changing that. days off in 2017—well below the 20.3-day And maybe most important: The boss should set the example. “If One reason employees don’t take time off is that they don’t think their employers encourage it.

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Reid All About it

JUNE 9, 2017

Tue 6/13 at 1 p.m.* – 2017 Membership Marketing Benchmarking Report. Find out about the latest association growth trends revealed in MGI’s 2017 membership marketing benchmarking survey. Share an example of your organization’s most successful (unique) corporate partnership. 1 CAE credit. Wed 6/14 at 8:30 a.m.

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Associations Now

MARCH 8, 2019

GPA first tried the meme campaign in 2017, when they were gaining popularity across the internet. During its annual International Grant Professionals Day celebration, which takes place on March 18 this year, the Grant Professionals Association invites staff and members to create and share memes. Why does it work? What’s the bonus?

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Associations Now

SEPTEMBER 13, 2019

Here’s a recent example: My biggest grant award ($4M) came to life today w/ Encore Bridge Grand Opening. — Mandy Day, GPC (@wholewheatgirl) June 28, 2017. When someone submits a story online, it’s added to the #GrantsWork success stories page and shared in GPA’s social networks, which helps increase the story’s visibility.

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Associations Now

JULY 2, 2019

For example, the Flag Manufacturers Association of America helps support the interests of those that make American flags in the United States, including certifying U.S.-based The initiative, which Associations Now reported on in 2017 , has been so successful that there’s a waiting list for more boxes. Including the U.S.

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Associations Now

APRIL 25, 2019

But recently I’ve come across two examples that show how responding to or developing a creative initiative after receiving negative feedback can produce a positive result. The second example comes from the Association for Creative Industries. The first came from this week’s episode of Dax Shepard’s podcast , Armchair Expert. “The

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Portage Group

MARCH 2, 2017

Recruit Change Ambassadors Grassroots stakeholders are much more likely to get on board with change if people at different levels of the organization have bought in and are visibly engaged - like this flight attendant , for example. Wednesday, March 29, 2017 9:00 am – Noon in Toronto. April 03, 2017. May 4, 2017.

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Associations Now

AUGUST 13, 2019

In one recent example , Girl Scouts from Aurora, Colorado, built “bee hotels,” providing safe places for the insects to lay their eggs. In 2016, GSUSA increased its presence at CES , and it created a separate set of cybersecurity badges in 2017. It’s not the first time the Girl Scouts have jumped into STEM.

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Potomac Core

JANUARY 31, 2017

The 2017 PWC 20th annual CEO Survey , fourth quarter domestic GDP numbers and the 2017 Conference Board Global forecast of 2.3% For example, a data based approach that utilizes survey results from members and their customers can validate what your members need to achieve their business outcomes.

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Aptify

JULY 9, 2021

Mobile web traffic has consistently accounted for about half of all global web traffic since early 2017. For example, with Aptify, your staff can find and organize members from the office or the field, with quick access to the information and analytics they need, when they need it. Younger generations simply expect it.

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