Portage Group

MARCH 2, 2017

Decreasing revenues. Whether it is a new membership, governance, revenue or wholesale organizational model that is needed, the change at hand represents largely uncharted territory in the association space. Wednesday, March 29, 2017 9:00 am – Noon in Toronto. April 03, 2017. May 4, 2017. Industry consolidation.

Case Study 100

Case Study Course Revenue Strategy 100

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

DC 150

DC Washington Tools Education 150

Reid All About it

JANUARY 20, 2017

I could get on my soapbox about this topic, but you’d probably rather listen to Chris Kasmark at DelCor – he lays out four reasons why your association should rethink how you handle IT. Inquiring minds want to know: where’s association management software heading in 2017? – How to Get Your Event Website Noticed.

LMS 150

LMS Arlington Content Review 150

Reid All About it

NOVEMBER 24, 2017

WBT Systems explains how learning pathways benefit your industry, association, and learners , and how to get started. She explains why this exercise is so important and how to do one yourself. Learn how story and game together can provide higher levels of engagement and application, creating more memorable learning experiences.

Chicago 150

Chicago Recruiting Recruitment Video 150

Reid All About it

JANUARY 20, 2017

I could get on my soapbox about this topic, but you’d probably rather listen to Chris Kasmark at DelCor – he lays out four reasons why your association should rethink how you handle IT. Inquiring minds want to know: where’s association management software heading in 2017? – How to Get Your Event Website Noticed.

LMS 150

LMS Software Arlington Cost 150

Reid All About it

MARCH 10, 2017

and 5 p.m.) – The 7 Deadly Sins of Productivity: The Hidden Habits Undermining Your Performance (and How to Change Them). Learn how association publishers can diversify their revenue through native content. Native or sponsored content has much more revenue potential than online advertisements.). Mon 3/13 at 11 a.m.*

Raleigh 150

Raleigh DC Washington Content 150

Reid All About it

JANUARY 21, 2022

In WBT’s primer on this essential element of instruction, they explain why the brain likes retrieval practice and how to build it into the design of your educational programs. MemberSuite suggests how to reevaluate the member experience and apply what you learn. Ever wondered how to price an offering? The member experience.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

FEBRUARY 17, 2017

DelCor’s Chris Ecker and Dan Lautman explain how to spoof-proof your organization’s incoming and outgoing emails. Is that how you feel too? Neil Pasricha has advice on how to read a lot more books this year. Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

DelCor’s Chris Ecker and Dan Lautman explain how to spoof-proof your organization’s incoming and outgoing emails. Is that how you feel too? Neil Pasricha has advice on how to read a lot more books this year. Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017.

Charlotte 150

Charlotte DC Washington Newsletter 150

Associations Now

JUNE 8, 2017

Also: Find out how to streamline dues processing. While associations are considered ‘not-for-profit organizations,’ it is incumbent upon them to raise funds and generate revenues to be a sustainable organization,” says Peralta. — billhighway (@billhighway) June 7, 2017. What’s your employee-recruitment secret weapon?

Recruiting 60

Recruiting Recruitment Process Revenue 60

Association Adviser

FEBRUARY 7, 2018

Fundraisers, who manage relationships with donors that range from those who give $25 one time to those who make six- and seven-figure legacy contributions, have figured out how to make everyone along that continuum feel known and appreciated in a way that’s commensurate with their giving level. Let your Facebook fans know about your campaign.

Social Media 72

Social Media Recruiting Recruitment Software 72

Higher Logic

DECEMBER 21, 2017

Over the 2017 calendar year, we published 125 awesome blog posts across the spectrum of marketing automation topics. How to Build an Easy Engagement Scoring Model that Works. How to Choose the Best Marketing Promotional Items. Targeted Revenue Source: Lapsed Member Recruiting [Webinar Recording]. Read more.

Minneapolis 176

Minneapolis Email Marketing Revenue Recruiting 176

Association Adviser

FEBRUARY 7, 2018

Fundraisers, who manage relationships with donors that range from those who give $25 one time to those who make six- and seven-figure legacy contributions, have figured out how to make everyone along that continuum feel known and appreciated in a way that’s commensurate with their giving level. Let your Facebook fans know about your campaign.

Social Media 63

Social Media Recruiting Recruitment Software 63

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Source: 2017 Association Communications Benchmarking Survey. Source: 2017 Association Communications Benchmarking Study.

Revenue 69

Revenue Survey Communications Newsletter 69

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Learn about website personalization: why it’s so important for associations today, how to create and implement a personalization strategy, and how to know when you’ve gone too far with personalization.

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Learn about website personalization: why it’s so important for associations today, how to create and implement a personalization strategy, and how to know when you’ve gone too far with personalization.

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

MAY 12, 2017

Hear about the future of learning technologies and how to support learning needs in 2017 and beyond, including: key insights into the future of eLearning; the importance of having the right technology to keep up with your learners’ needs; LMS features and capabilities to support next-level trends, including social, mobile, AI, etc.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

Reid All About it

JANUARY 13, 2017

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. Learn about the community lifecycle and how the role of your community manager evolves in each stage. Tue 1/17 at 12 p.m.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. Learn about the community lifecycle and how the role of your community manager evolves in each stage. Tue 1/17 at 12 p.m.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. How might they do better? Learn how to identify, understand, and manage your 401(k) plan fees. More info/register. Host: HighRoad Solution.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. How might they do better? Learn how to identify, understand, and manage your 401(k) plan fees. More info/register. Host: HighRoad Solution.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

APRIL 14, 2017

Billhighway explains how to build a case for joint membership and the issues you need to consider when implementing it. Storytelling in 2017: It’s Not About Content, It’s About Engagement. Find out how geotargeting works, how to develop a strategy, and how to pitch the idea to your organization’s leadership team.

Content 150

Content Chicago Marketing DC 150

Reid All About it

MARCH 31, 2017

Aptify shares five under-utilized member recruitment tactics. Billhighway’s most recent post discusses how to decide if joint membership is the right model for your association and chapters. How Marketers Can Unlock the Power of Event Data. – SEO and Content: The Perfect Match to Generate New Revenue. A must-read.

Raleigh 150

Raleigh DC Washington Charlotte 150