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Association Brain Food Weekly: 1.4.19

Reid All About it

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. How close is your association’s IT leader to his description?

Video 285
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Membership Marketing: Ten Year Retrospective

Membership Marketing

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. Here are some of the major changes associations have put in place in their membership marketing efforts. This payment method has expanded over the years.

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Association Brain Food Weekly: 11.10.17

Reid All About it

Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. 1 CAE credit. More info/register.

DC 150
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How to Implement a Successful Email Onboarding Campaign

Association Success

With so many benefits available, it can be overwhelming for a new member; our approach allows them to easily digest the information, ensuring they make the most of the association right away. Intentional onboarding makes members feel part of a community and impacts retention numbers , as this study shows. So how does it work?

How To 68
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6 Ways To Engage Association Members

CMA Solutions

At CMA, we specialize in association management, membership outreach and member engagement. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. Member engagement makes all of it happen. But there is another crucial step. Victory: Gun Violence Crisis.

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Google's Push to Purge Your Low-Engagement Emails

Higher Logic

Personalize your emails. Personalizing emails used to be more of a recommendation. But in 2018, knowing your subscribers and sending personalized content is the only way to make sure your emails hit the inbox and stay there.

Marketing 149
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Association Brain Food Weekly: 5.11.18

Reid All About it

Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Learn proven email marketing strategies for your live and digital events: generating awareness and registration, nurturing for attendance, and helpful follow-up communications that leave attendees wanting more. Tue 5/15 at 1 p.m. 1 CMP credit.

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