article thumbnail

Top Tips From 2018 Membership Hacks

Associations Now

Here are some of our favorites from 2018. But before we bid adieu to 2018, it’s worth circling back to a few of this year’s many smart Membership Hacks. Savvier member recruitment. This year, a few associations took clever approaches to traditional member recruitment campaigns.

Tips 103
article thumbnail

The 2018 Membership Marketing Benchmarking Report

Membership Marketing

The theme of this year’s edition highlights the evolution in how associations go to market as they seek to recruit and retain members and how remarkably associations have adapted to changes to remain strong and vibrant. New member recruitment continues to be the driver for growth in membership counts.

Report 60
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Daily Buzz: Rethink Your Recruiting Process

Associations Now

To find the right person, you have to tweak the recruiting process. When it comes to recruiting new team members, it’s important to find people who fit your company culture. — Personify (@Personifycorp) October 18, 2018. The post Daily Buzz: Rethink Your Recruiting Process appeared first on Associations Now.

article thumbnail

Looking Back at 2018: Where We’ve Been and Where We’re Going

SBI

To celebrate the beginning of a new year, we’re reflecting on what we accomplished in 2018. What a year 2018 was for SBI! Particularly, 2018 was a strong year for continued education at SBI. In 2018, we participated in several giving projects for our local Seattle area. Cheers to that! Giving Back.

Seattle 45
article thumbnail

Why You Should be Segmenting Your Members by Data, Rather than Type

Higher Logic

In the 2018 Membership Marketing Benchmarking Report from Marketing General, Inc., 2018 Membership Marketing Benchmarking Report. 2018 Membership Marketing Benchmarking Report. Example 2: Recruitment Campaigns. 2018 Membership Marketing Benchmarking Report. 2018 Membership Marketing Benchmarking Report.

article thumbnail

How Qualitative Research Can Help Uncover Member Needs 

Associations Now

In 2018, the American Society of Anesthesiologists set out to paint a full picture of its members by conducting a series of interviews with a wide array of member cohorts. We started this research in 2018 to look at the full life of an anesthesiologist,” said Gonzo Schexnayder, CAE, director of member and product experience at ASA.

Proposal 105
article thumbnail

Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs.