Associations Now
NOVEMBER 12, 2019
In the 2019 Membership Marketing Benchmarking Report from Marketing General Incorporated, about half of associations surveyed (48 percent) said they operate on calendar renewals. She suggests keeping members who do lapse on certain email and newsletter communications, as well as extending a reinstatement incentive.
Associations Now
JANUARY 30, 2019
— Association Success (@assn_success) January 30, 2019. Carden’s post is useful—as it looks beyond more traditional options for driving revenue and into areas such as retargeting, app discounts, curated newsletters, and microlearning opportunities. link] And @TeriTally , do people still say swag? Other Links of Note.
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MemberClicks
OCTOBER 4, 2022
And while there are many ways that you can help tear down this roadblock (discounted fees, payment plans, grants, etc.), A 2019 study by SHRM (the Society for Human Resource Management) of 2,763 members found that 77% of their organizations paid for professional membership dues for their employees. Why would they do that?
.orgCommunity
JULY 18, 2019
Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). WBT Systems develops TopClass LMS and is a proud sponsor of Solutions Day 2019.
MemberClicks
NOVEMBER 16, 2021
As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. 10 Membership Newsletter Best Practices. 10 Membership Newsletter Best Practices.
MemberClicks
NOVEMBER 16, 2021
As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. 10 Membership Newsletter Best Practices. 10 Membership Newsletter Best Practices.
MemberClicks
FEBRUARY 9, 2023
A few other perks you could offer include: A discount on dues (like a “new member promo” of 10% off annual dues) Free tickets to a conference in your industry Entry into a giveaway for all new members Gift certificates to local businesses, cafes, restaurants, etc. with your logo). You can also sell these items on your website and at events.
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