How to Recruit Volunteers from Start to Finish

Wild Apricot

Recruiting volunteers doesn't have to be difficult. Create your own recruitment process and engage your volunteers with tips from this amazing guide

How to Leverage Live Events for Member Recruitment

Moery Company

What better place to recruit new members than during a live association event – right? We’ve had some great success over the last several months utilizing an intentional strategy to convert nonmembers to members during client conferences.

Association Hustle – Episode 206: How to Leverage Live Events for Member Recruitment

Moery Company

What better way to recruit new members than at a live association event? This week, JP talks about how the key to success is tactical preparation on several fronts. The post Association Hustle – Episode 206: How to Leverage Live Events for Member Recruitment appeared first on The Moery Company. What better way to recruit new members than at a live association event?

How to Set Realistic Member Acquisition Goals

Moery Company

First of all, don’t leave member acquisition decisions to your board or the membership committee. And, the most they’d ever recruited was 500. To set realistic goals, look at your existing renewal rate across your membership categories or membership segments.

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Afraid of a “Ghost”? How to Keep Recruits From Disappearing

Associations Now

How can you prevent a crisis when a new employee doesn’t show up? Your HR department—which may have dealt with job candidates, or even new hires, doing the exact same thing to them. It’s one thing for a person to skip out on the interview process.

Restructuring Membership? Here’s How to Avoid a Big Gamble.

Associations Now

A few key signs may indicate that it’s time to change your membership structure. Knowing when and how to act can help slow churn and create opportunities for future growth. If you do it right, it can lead to membership growth,” Ratner told me in an interview.

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How to Recruit New Members at Your Events

Membersuite

Leverage their attention to improve member recruitment efforts! Try out these ideas for marketing membership to attendees before, during, and after your event ???Event attendees are the “warmest” membership leads.

Membership Hack: 30 in 30 Recruitment Drive

Associations Now

To commemorate its 75th anniversary, the National Association of Concessionaires recently launched a member-referral program to recruit 30 new members in 30 days. It’s part of a yearlong effort to get current members to become new member sponsors. How to hack it?

Daily Buzz: How to Build a Meeting Legacy

Associations Now

Also: strategies to add to your member recruitment toolbox. Hosting a one-off meeting is one thing, but establishing a legacy for a conference requires a different type of planning, especially when it comes to meeting content. They all need to hear about the outcomes.”.

How to Use Association Website Analytics for Member Recruitment

MembersClicks

How does your website tell you anything? You can learn a LOT about what kind of information your visitors (aka, potential members) are looking for through website analytics, and therefore be equipped to give them the information they need to join.

How to Build a Dashboard to Track Membership Statistics

Membership Marketing

Yet, perhaps there is no more important step that you can take to improve your membership program this year than establishing a clear and consistent dashboard to keep track of your association’s recruitment, new member conversion, and renewal efforts.

5 Tips for Getting the Most Out of Your Association’s Event

Blue Sky eLearn

For an association, hosting events like conferences, networking meetups, and learning sessions is an effective way to bring people who share a common goal or passion together. There’s a lot riding on your association’s next event, so how can you get the most out of it? .

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How to Start or Grow Your Online Career Center

Association Adviser

Starting or growing a career management site doesn’t have to be intimidating. However, many associations are hesitant to commit the needed resources and staff time to begin or enhance an online career center because doing so always seems to be a large undertaking.

Association Brain Food Weekly: 10.4.19

Reid All About it

MemberSuite shares the secret to retaining new members. It’s a secret worth spilling about what members are really seeking and how to help them find it. In case you were wondering… the complete beginner’s guide to TikTok. How to Accelerate Stalled Agile: Part 1.

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Association Brain Food Weekly: 1.18.19

Reid All About it

The weekly list of free educational events and resources for the association community… Maddie Grant and Jamie Notter have a new book coming out, The Non-Obvious Guide to Employee Engagement. Jimmy Daly at Animalz describes three big challenges to producing great content.

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Leveraging Your GA Department for Membership Sales

Moery Company

It’s no surprise that for most trade associations, government affairs play a key role in membership recruitment. Typically, associations and membership salespeople view it as a bolded area on their membership recruitment paraphernalia, alongside “Education” and “Communications.”

Association Brain Food Weekly: 1.11.19

Reid All About it

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. Yes, I’m a tease, you’ll have to click through to see what everyone was reading last year.

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Association Brain Food Weekly: 4.12.19

Reid All About it

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. How are associations losing corporate supporters?

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Association Staff Stretched to the Limit? How to Get More for Your Association Without Breaking Your Team

Association Adviser

The new norm is to have more work to do than can possibly be done with the current level of resources. What can association professionals do to make the most of the resources they have without leading to staff burnout? The post Association Staff Stretched to the Limit?

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11 Elements of a Winning Member Engagement Strategy

Higher Logic

The numbers represent speculated percentages of online engagement, with 90 percent of participants only viewing content, 9 percent responding to content, and 1 percent actively participating in the creation of new content. Now, let's go back to that 90-9-1 principle for a minute.

The Secret to Recruiting the Best Talent: Authentic Employer Branding

SocialFish

Join Jamie Notter and Charlie Judy at WorkXO for the first in our new HR webinar series in partnership with QuestionPro about The Secret to Recruiting the Best Talent: Authentic Employer Branding. Why is it so hard to recruit and retain the right talent? Your brand promise is the most important reason why customers want to buy your product and why employees want to work for you. How to use data to create an authentic employer brand.

The Secret to Recruiting the Best Talent: Authentic Employer Branding

SocialFish

Join Jamie Notter and Charlie Judy at WorkXO for the first in our new HR webinar series in partnership with QuestionPro about The Secret to Recruiting the Best Talent: Authentic Employer Branding. Why is it so hard to recruit and retain the right talent? Your brand promise is the most important reason why customers want to buy your product and why employees want to work for you. How to use data to create an authentic employer brand.

Build Your Customer Journey Map With 7 Community Touchpoints

Higher Logic

You may have a customer journey map – an agreed-on, cross-departmental plan for how you will support customers throughout their experience with you, with the goal of delighting them and creating loyal brand advocates. So it pays to have a great support system. Want to learn more?

Is Your Association in Need of Membership Sales Professionals?

Moery Company

I’ve been working in association sales for the better part of 20 years and have begun to see a few things happening. So much so, for the first time – we had a great association ask us to help them recruit a membership director last year. And to be honest, we’ve benefited from it.

How to Meet the Membership & Education Expectations of Millennials and Gen Z

.orgCommunity

Young professionals (YPs) are joiners, but they can’t afford to join associations or participate in association programs just because it’s the right or expected thing to do. But YPs are hungry to get ahead. YPs expect educational programs to offer current, up-to-date information.

How to Convert Students into Full-Time Members After Graduation

MembersClicks

Having a student membership is a GREAT way to introduce the next generation to your organization, and demonstrate the value of membership early on in their career. That makes it even easier to recruit them for full-time membership upon graduation!

The Member Journey Has Changed: Are You Changing With It?

Higher Logic

Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. Technology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join. What problems are they trying to solve?

5-Step Guide to Calculating Your Member Retention Rate

Higher Logic

In fact, 46 percent of associations reported that increasing member retention is one of their top membership goals, according to the Membership Marketing Benchmark Report. If you’re worrying about member retention, the first place to start is to find out how you’re doing on paper.

How Engagement Tools Improve Association Event Management

Higher Logic

It is incredibly gratifying for associations to see a spike in event attendance, as participation plays a valuable role in their impact, but poor event management can cause your members to disengage. The better the experience, the more likely you are to talk about it (cue the FOMO ).

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[Cool Infographic Friday] How Social Recruiting Can Attract Top Talent to Your Organization

SocialFish

Have you tried using social media as a recruiting tool for your association or nonprofit? If you learn how to use social media for recruiting, you’ll find it’s one of the best ways to attract top talent. Employers know this – 89 percent of them use social media to find candidates, and 70 percent of hiring managers have successfully recruited with social media. But social recruiting can have a downside as well.

Association Brain Food Weekly: 6.14.19

Reid All About it

WBT Systems explains how association membership can be an antidote to the loneliness epidemic. shares the benefits of reading, according to science. Some quick hits before we get to next week’s free webinars: “Attention is the beginning of devotion.”

8 Tips to Write Emails Your Association Members Will Open

Higher Logic

What to open? What to ignore? It’s a relatable circumstance for anyone with an email address (and fun fact: active email accounts are expected to hit 5.6 billion by 2019). Keep this in mind when trying to reach your busy members.

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Members Hire Tomorrow’s Associations

Potomac Core

Global uncertainty and technological advances are forcing Members to make more informed decisions on how to spend their precious time and money. Members expect their Associations to be nimble, future focused, and having the speed and foresight to help move an Industry forward.

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How Boards Can Equip Themselves for Rapid Change

Associations Now

Accelerating change is putting more pressure on boards to be alert to disruption and respond quickly to it. A new study suggests how they can do that work. The review-and-concur approach that most boards have taken over the years can’t respond to the pace of change.

7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. What are the best ways that your organization can step up its online strategy in order to acquire more members?

Association Brain Food Weekly: 5.10.19

Reid All About it

The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift. How to use FAQ pages to improve SEO.

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Association Brain Food Weekly: 3.1.19

Reid All About it

On the DelCor blog, Tobin (also a Squiggle) explains how you can use this exercise to reveal and mesh different project team personalities. How’s your association’s relationship with your chapters? It doesn’t have to be difficult. I’m starting to feel old.

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Crowdsource Members to Propel Ideas and Projects Forward

Associations Now

The wisdom of the crowd can go to work for your association. At #ASAE19, several speakers explored how associations can use crowdsourcing to generate new ideas and opportunities for member engagement. Recruit members as social influencers.

Daily Buzz: Avoid These Two Common Social Media Mistakes

Associations Now

Also: Make sure first-year members know how to find value in your association. Each platform has its own nuances, and when messaging is streamlined, the content often fails to align with the platform and its users. Read the post to learn the secret to retaining new members.

Association Brain Food Weekly: 3.8.19

Reid All About it

The weekly list of free educational events and resources for the association community… Don’t keep your association’s technical savvy and systems all to yourself. MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs.

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