YourMembership

DECEMBER 17, 2018

The post 3 Tips for Effective Board Meetings in 2019 appeared first on YourMembership. There’s nothing worse than a meeting that has no direction – especially when that meeting is after hours for your “volunteer” job. Here are three simple, yet effective.

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Tips Technology Marketing 191

Membership Marketing

AUGUST 26, 2019

The 2019 Membership Marketing Benchmarking Report is now available to download. The Membership Marketing Blog is written by Tony Rossell, Senior Vice President of Marketing General, Inc. Please use this link to get your copy. I think that you will find this year's edition the best ever.

Report 69

Report Marketing 69

Higher Logic

JANUARY 15, 2020

Editor's note: Anne-Margaret, online community manager for the American Association for Clinical Chemistry (AACC), shares her perspective on Super Forum 2019. Are they in communications and marketing, membership, technology, or another department all together? One of my favorite aspects is the networking. Breakout Sessions.

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Conference Products Marketing Communications 156

InternetAssociation

APRIL 29, 2020

The post Statement In Response To The 2019 Notorious Markets Report appeared first on Internet Association. The industry will continue to develop new tools and partnerships, working closely with USTR, the Department of Homeland Security, law enforcement, and policymakers, in order to combat this problem.". ###.

Report 52

Report Marketing United States DC 52

YourMembership

NOVEMBER 9, 2017

In 2015, the Direct Marketing Association (now the Data & Marketing Association) reported email had the highest ROI of any marketing channel. By 2019, the number of registered email accounts is predicted to reach nearly six billion. So much for email becoming a dying breed of marketing.

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Email Marketing Marketing Organization Report 210

Higher Logic

DECEMBER 27, 2018

Now, as a consumer in 2019, how much generic and lifeless content are you hoping to, well…consume? Think Like a Human Brand in 2019 (and Have Fun with It). Think Like a Human, But Keep the Marketing Magic Alive. Wouldn’t you say? Don’t be afraid to take risks. Because here’s the thing about risks – people take them, not brands.

Social Media 153

Social Media How To Marketing Communications 153

GrowthZone

JANUARY 10, 2019

2019 Association Survey Results report now ». In an easy-to-read format, the 2019 report addresses everything from board performance to referral programs. SEE ALSO: 3 Marketing Resources for Association Planning. The post An Inside Look: 2019 Association Survey Results appeared first on GrowthZone. Download the free.

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Survey Social Media Report Resources 96

Associations Now

JANUARY 3, 2019

Also: Before AI hits marketing full force, here’s how you should approach personalization. And in 2019, membership programs might matter more than ever before. You’re welcome: we just made you a list of New Year’s #marketing resolutions. — Higher Logic (@HigherLogic) January 2, 2019.

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Revenue Team Review Marketing 102

Mariner Management

DECEMBER 11, 2019

According to the 2019 Chapter Benchmarking Study , the trend looks more like it’s about closing chapters. appeared first on Mariner Marketing & Management, LLC. But that’s not the story over at PEN America , a literary organization with nearly 100 years of history. Welcome to the new chapter model. The post Starting Chapters?

Tulsa 62

Tulsa Fort Worth North Carolina Austin 62

Associations Now

JANUARY 15, 2019

The member experience ebbs and flows with activity throughout the year, which is why a content calendar can help you plan for member engagements in 2019. At the start of a new year, it’s a good idea not only to set a few New Year’s resolutions , but also to think about upcoming activities and ways you’ll engage your members in 2019.

Content 108

Content Social Media Member Engagement Team 108

Mariner Management

DECEMBER 26, 2019

While more is still written about membership, events and technology, chapters did merit coverage in 2019 from a couple of the association’s leading sources. Billhighway provides an evergreen resource bank on chapters and in 2019 the cream of the crop is their in-depth series on how to spot, help and avoid chapter crises.

Education 62

Education Course Resources Member Engagement 62

Associations Now

JANUARY 7, 2019

After what feels like a decade of aggressive innovation, things are starting to slow down a bit—which might make tech a little easier for associations to manage in 2019. Considering my record, I figure now’s a good time to make a few more predictions as we go into 2019. 2019 is going to be a good year for private communities.

Social Media 111

Social Media Course Technology Email Marketing 111

Mariner Management

OCTOBER 22, 2019

Mariner Management in collaboration with Billhighway and researcher Kevin Whorton, Whorton Marketing & Research , launched this second edition of the chapter benchmarking study in late 2018. The post 2019 Chapter Benchmarking Report appeared first on Mariner Marketing & Management, LLC. How the survey worked?

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Report Survey Review Marketing 48

Associations Now

OCTOBER 2, 2018

How can you make your association better in 2019? As Q4 kicks off, it’s important to look ahead and start creating strategies for 2019. Whatever it was, brainstorm ways to not only leverage that in 2019, but to make it even better.”. What’s the one thing you want to achieve in 2019? Also: Onboarding new members.

Email Marketing 92

Email Marketing Project Price Committee 92

Aptify

MAY 21, 2019

Xperience 2019 , the preeminent technology show for association, nonprofit, and K-12 school leaders! Xperience 2019 Registration Now Open! The post Xperience 2019 Is Here! Last year, some 1,400 association and nonprofit professionals attended and reported a satisfaction level of 96 percent. We’ve got just the thing!

Florida 56

Florida Conference Products Report 56

Association Adviser

SEPTEMBER 10, 2019

Join Sarah Sain as she explains the results from the 2019 Association Communications Benchmarking Report on The Association Adviser Podcast. The post Podcast: The 2019 Association Communications Benchmarking Report appeared first on Association Adviser.

Communications 64

Communications Report Marketing 64

Associations Now

MAY 29, 2019

Case in point: Recently, the PR Council announced that it would require its members to adopt a paid internship policy that mandates interns to be paid at least minimum wage for their local market, regardless of whether they’re receiving class credit. The post The State of Paid Internships in 2019 appeared first on Associations Now.

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Sample Class Survey Report 101

GrowthZone

JUNE 4, 2019

Therefore, organizations that depend on email marketing should stay alert for updates and changes to both platforms and adjust their email strategies accordingly. As predicted by respondents in the 2019 Association Industry Trends survey results , Artificial Intelligence (AI) is already impacting association marketing.

Email Marketing 128

Email Marketing Marketing Survey Tips 128

Higher Logic

JUNE 13, 2019

Marketing (48%). The top five functional groups most likely to have community performance goals are: Marketing (40%). Lower support costs (52%). Innovation (32%). The top 5 functional processes enabled by community are: Customer support (63%). Knowledge management (53%). Learning and development (52%). Product/engineering (39%).

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Strategy Report Team Cost 195

YourMembership

FEBRUARY 4, 2020

It’s a hot topic in the world of marketing and customer experience. That’s why the Association of National Advertisers voted “personalization” the marketing word of the year for 2019. You’ve likely heard or read the term “personalization” a lot the past few years in webinars, articles, and conference presentations.

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Tips Marketing Conference 300

Associations Now

JANUARY 4, 2019

— SmartMeetings (@SmartMeetings) January 3, 2019. Content marketing can drive event awareness and attendance. This is how to tell whether they pass the test , says nonprofit digital marketing expert John Haydon. The post Daily Buzz: Mistakes to Avoid in 2019 appeared first on Associations Now. Other Links of Note.

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Social Media Strategy Survey Tips 71

Association Success

JANUARY 14, 2019

On one hand this is great news because employers are seeing the value in funding professional development—but it also results in a deep and complex competitive market. The risk of irrelevance is imminent as competitors step into the market creating targeted learning programs faster and cheaper.?.

Education 82

Education America Price Strategy 82

Associations Now

FEBRUARY 3, 2020

A recent survey from Adobe finds that email is still a useful marketing medium—but personalization is greatly lacking, causing some major headaches for your email marketing strategy. Accurate and useful personalization in email marketing is a must. Get their names right. Forget about mass emails to your entire subscriber list.

Email Marketing 128

Email Marketing Strategy Marketing Washington 128

Associations Now

JUNE 6, 2019

The opening keynoter at ASAE’s 2019 Marketing, Membership & Communications Conference says associations can apply these same techniques to their marketing efforts. I love digital and try to do as much as I can digitally,” said Earle, who used viral marketing to grow his brand. Achieving Viral Marketing Success.

Marketing 109

Marketing Social Media Discount Team 109

Associations Now

FEBRUARY 6, 2020

What it takes to connect with diverse audiences through inclusive marketing. A 2019 Adobe research report showed that 61 percent of Americans find diversity in advertising important, and 38 percent of consumers are more likely to trust brands that do well with showing diversity in their ads.

Marketing 101

Marketing LMS System Education 101

Multiview

DECEMBER 12, 2019

As it does every year, Marketing General Inc. this summer released its 2019 Membership Marketing Benchmarking Report. For a decade… The post Association New Year’s Resolution: Honing Digital Marketing appeared first on MultiView.

Marketing 59

Marketing Report Email Marketing 59

Associations Now

MARCH 20, 2019

In order for your organization’s content marketing strategy to be effective, it needs to be working toward a larger goal, whether that’s growing awareness or building up your email list. Another hard truth of content marketing: It’s all about messaging. — MeetingsNet (@meetingsnet) March 19, 2019.

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Content Strategy Marketing Review 107

Expo Logic

NOVEMBER 21, 2018

Expo Logic is excited to participate in the Community Brands user conference, Xperience 2019, and we want to see you there! Come visit Xperience 2019 and learn more about event technology trends and updates at what is expected to be one of the best technology conferences of the year. Xperience 2019. November 10-13, 2019.

Florida 39

Florida Conference Technology Video 39

Association Success

APRIL 1, 2019

Find exponential market growth for their organization. To help associations apply the material to their specific circumstances, each chapter ends with questions and activities intended to offer guidance. Create new sustainable revenue streams. Elevate brand credibility and member loyalty.

Software 113

Software Newsletter Association Software Maine 113

Expo Logic

JANUARY 28, 2019

To help you stay up-to-date on the new technologies entering the market and decide which to incorporate at your next event, we have compiled the top event technology trends of 2019 into one eBook. In the 2019 Event Technology Trends eBook you’ll discover: The latest event technologies and how to implement them. About the Author.

eBook 34

eBook Technology Social Media Innovation 34

Protech

MAY 13, 2020

When the COVID-19 pandemic brought in-person events to a halt in early 2020, the Protech marketing team joined so many others in the association community in scrambling to shift gears. As Protech’s event guru, Marketing Communications Specialist Heather Hughes’ event planning skills were put to the test – and she delivered. .

Communications 64

Communications Marketing Maryland Event Planning 64

Wild Apricot

MARCH 22, 2019

The countdown to PersoniFest 2019 is on! It’s going to be packed with product training, sessions on marketing and growth , and of course cocktail hours, networking. In just under 3 weeks our user conference will kick off in Savannah, Georgia, April 7-10.

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Georgia Course Products Conference 203

Associations Now

SEPTEMBER 24, 2019

Leverage LinkedIn as a marketing tool to drive brand awareness. The majority of its users are on it daily, which provides businesses and brands with a great platform for implementing a social media marketing strategy.”. “The — NetForum (@NetForumCB) September 24, 2019. Also: Do your chapters need more support?

Marketing 81

Marketing Analysis Social Media Report 81

Reid All About it

JANUARY 18, 2019

In this competitive talent market, this sounds like a must-read for association execs. LinkedIn, Coursera, Udemy and other learning platforms are coming for your market, if they haven’t already. A classic marketing mantra (about pricing) is flawed. Presenter: Jason Askew, Product Marketing Manager, Cvent. Host: ASAE.

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DC Washington Member Engagement Content 293

Spark Consulting

AUGUST 7, 2019

If your membership lapses on July 31, 2019, then your access is cut off as of 12:01 am August 1. Should we have a grace period at all? How long should it be? I will admit to being a hard-ass about grace periods. My preference is none. Remember how I recently wrote about rewarding the behavior you want to encourage ?

Discount 186

Discount Library Process Marketing 186

Associations Now

JULY 1, 2019

A new report from Heinz Marketing and PAN Communications notes that even as content marketing programs mature, many organizations find issues like ROI and strategic integration hard to solidify. That’s a point that the 2019 Content Fitness Report [registration], from Heinz Marketing and PAN Communications, hits on.

Content 98

Content Marketing Report Tools 98

Higher Logic

AUGUST 1, 2019

The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). In the survey, associations were asked to select “Which recruitment marketing channels get your organization the most new members?”.

Recruiting 195

Recruiting Recruitment Certificate Discount 195