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Should Organizations Worry About a Decline in Membership? 3 Experts Weigh In

Wild Apricot

Last month we released the 2020 Membership Growth Report: Benchmarks and Insights for Growing Revenue and Constituents to find out how membership organizations grew (or didn’t grow) their membership and revenue throughout 2019. We learned what.

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Event Management Software: 43 First-Rate Tools for Any Organization [2019 Update]

Wild Apricot

If you’re looking to managing your events easier, here’s a list of 43 event management software tools that can help you out from mobile apps to all-in-one solutions.

Software 247
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Member Retention in 2019: Why They Leave & 3 Ways to Keep Them

Higher Logic

In 2019, how do you plan to get your members to stick around? They’ll share their needs, interests, and problems as they engage with their fellow members, and you get to hear it all because your organization owns the conversation. Position Your Association for Success in 2019: Help Your Members Help You.

Marketing 289
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Ace 2019 with 6 Expert Marketing Strategy Tips

Higher Logic

Using the data: Personalization can happen anywhere – emails, your website, your online community – and your goal for the data you pull should be to improve the experience your user has with your organization. How Will You Adapt in 2019? Be More Transparent with Your Audience.

Marketing 184
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10 email marketing best practices for your organization.

YourMembership

By 2019, the number of registered email accounts is predicted to reach nearly six billion. The post 10 email marketing best practices for your organization. In 2015, the Direct Marketing Association (now the Data & Marketing Association) reported email had the highest ROI of any marketing channel.

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Making Connections at Higher Logic’s Annual Conference: Super Forum 2019

Higher Logic

Editor's note: Anne-Margaret, online community manager for the American Association for Clinical Chemistry (AACC), shares her perspective on Super Forum 2019. Most organizations only have one person assigned to work on community management, so it can sometimes feel like there’s no one to turn to in your organization.

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My Top Five Blog Posts of 2019

Eric Lanke

Here's a look back at the five posts on this blog that received the most page views in 2019 -- excluding those that have appeared on previous Top Five posts. + + + 1. The Chief Detail Officer In a linked TED talk, Rory Sutherland persuasively makes the case that organizations don't spend enough time working on the small stuff.

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