Reid All About it

JANUARY 18, 2019

The entry deadline is coming up on February 6, 2019 for the ASAE Gold Circle Awards recognizing extraordinary marketing, membership, and communications efforts in 15 different categories. Cyber Security 2019: Navigating the Changing Privacy and Data Security Landscape (Washington DC Idea Swap). Thu 1/24 at 12 p.m. – More info/register.

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DC Washington Member Engagement Content 293

Reid All About it

JANUARY 11, 2019

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. I also like perusing posts on 2019 trends. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. More info/register.

DC 275

DC Washington Learning Management System LMS 275

Mariner Management

JUNE 23, 2020

Take a look at the 2019 Chapter Benchmarking Report and research on member engagement. Member recruiters from four associations: one association yielded a conversation rate of 11 percent through a pilot member recruitment project with two chapters. 2019 Chapter Benchmarking Report by Mariner Management & Billhighway.

Member Engagement 62

Member Engagement Recruiting Recruitment Video 62

SOS Association

APRIL 11, 2019

Understanding and effectively communicating those benefits is critically important when it comes to recruiting and retaining impactful volunteers. Aside from feeling good about being of service and supporting a cause, there are also other benefits to volunteering. Volunteering connects a person to others.

Recruiting 58

Recruiting Recruitment Course Leadership 58

Associations Now

AUGUST 1, 2019

Also: strategies to add to your member recruitment toolbox. Effective Member-Recruitment Tactics. What are the top three ways #associations recruit new members? Find out below (based on 2019 data from @mktgeneral 's Membership Marketing Benchmark Report) #MMBR2019 [link]. They all need to hear about the outcomes.”.

How To 63

How To Recruiting Recruitment Analysis 63

Higher Logic

FEBRUARY 4, 2020

Naylor’s 2019 Association Communications Benchmarking report is full of so many insightful nuggets that it’s worth reading the full assessment, but here we’ll cover 10 stats from the report : #1. “For 1 communication challenge for associations—more than two-thirds of respondents (70%) cited it as a “significant” challenge in 2019.”.

Communications 287

Communications Tips Content Tools 287

Spark Consulting

MAY 2, 2019

First the stats (all from Pew): 2019 will be the first year digital ad spending outpaces ad spending in traditional media. They were also to recruit a big-name influencer – Ava DuVernay – to support and amplify the campaign, because this is part of the work she does on a daily basis.

America 170

America Social Media Washington Recruiting 170

Associations Now

DECEMBER 3, 2019

ASAE’s 2019 Technology Exploration Conference kicked off on Tuesday with a conversation focused on the value of diversity, inclusion, and human interactions in fueling future tech innovations. Artificial intelligence, autonomous vehicles, blockchain, and the internet of things—these are the technology trends shaping our digital future.

Innovation 105

Innovation DC Technology Washington 105

Robert Skrob

MARCH 7, 2022

Just this week a prospective client told me, “When I recruit more new members, it just means I lose more next month.” In June 2019 I delivered a presentation at the famous SAM event at Las Vegas. This is a common symptom of Retention Deficit Disorder. And I’ve got the cure. Continued.

Las Vegas 36

Las Vegas Guidelines Recruiting Recruitment 36

SOS Association

APRIL 11, 2019

Understanding and effectively communicating those benefits is critically important when it comes to recruiting and retaining impactful volunteers. Aside from feeling good about being of service and supporting a cause, there are also other benefits to volunteering. Volunteering connects a person to others.

Recruiting 40

Recruiting Recruitment Course Leadership 40

Associations Now

NOVEMBER 6, 2023

During a recent ASAE webinar, experts discussed how an antitrust case could have major implications on association membership, particularly recruitment and retention. In 2019, U.S.-based

United States 69

United States Recruiting Recruitment Review 69

Reid All About it

APRIL 28, 2023

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. Frankly, we’re smarter about it now. Online community.

DC 205

DC Recruiting Recruitment Washington 205

Associations Now

NOVEMBER 20, 2019

Develop your recruitment strategy. If your chapter is in low supply, try these volunteer recruitment strategies from Peggy M. — Higher Logic (@HigherLogic) November 20, 2019. Need more chapter volunteers? Also: why you should start a mentorship program. Every chapter gets by with a little help from its volunteers.

Tips 90

Tips Recruiting Recruitment Team 90

Associations Now

DECEMBER 18, 2018

Right now, I bet most association professionals feel particularly pressed for time as we enter the final stretch of the holiday rush and set new goals and resolutions for 2019. Savvier member recruitment. This year, a few associations took clever approaches to traditional member recruitment campaigns.

Tips 103

Tips Handbook Recruiting Recruitment 103

Associations Now

FEBRUARY 19, 2020

To say they’re popular is an understatement: A Mailchimp study reports that more than 700,000 podcasts and 29 million podcast episodes were produced in 2019, while Edison Research’s Infinite Dial Study reports that more than half of Americans listen to podcasts, and about 32 percent listen monthly.

Leadership 117

Leadership Recruiting Recruitment Report 117

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. The goal: Every year, bringing in new members is likely to be on your association’s list.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

DECEMBER 18, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Case Study of EAIE 2019 Conference. In 2019, it gathered 6,200 participants in Helsinki, the capital of Finland.

Video 221

Video Certificate Review LMS 221

Associations Now

DECEMBER 13, 2019

According to a 2019 work-life balance survey by Priceline, 44 million Americans still had seven days of paid time off heading into the holiday season, CNBC reports. — The Moery Company (@TheMoeryCompany) December 13, 2019. More than half of Americans leave vacation days unused each year, according to a new survey.

Survey 72

Survey Recruiting Recruitment Report 72

Associations Now

AUGUST 12, 2019

Also: an adorable moment at the 2019 ASAE Annual Meeting. — Heather Pownall (@HeatherPownall) August 12, 2019. Need membership recruitment inspiration? “Learning” and “education” are not synonymous. Here’s what they each mean—and what your organization should focus on. The day is won! ASAE19 pic.twitter.com/XcPx7zFhIU.

Education 74

Education Columbus Ohio Class 74

Associations Now

JANUARY 16, 2020

The Grassroots Influence Pulse 2019 [registration], notes that email and social media are widely used for advocacy reasons—but they may actually be going against the primary cause. Amy Showalter, the group’s principal and a primary author of ?The Other highlights from the report: The impact of burnout. percent) say they run into.

Social Media 98

Social Media California Recruiting Recruitment 98

Associations Now

MAY 9, 2019

Colleen Bottorff writes on the MemberClicks blog that instead of working hard to convince potential members of your value in occasional recruitment campaigns, you should show it to them continuously through your regular communications. — Phelps Hope (@_PhelpsHope) May 8, 2019. Missed Google’s I/O 2019 keynote?

Communications 72

Communications Social Media Newsletter Recruiting 72

Reid All About it

DECEMBER 13, 2019

In a 2019 survey of high-tech companies, more than 40% of the respondents said they hire Customer Success Managers , according to an article in the Harvard Business Review. When you recruit members, you’re inviting them to your organization’s “party.” I’m getting in the Christmas spirit. Tue 12/17 at 12:30 p.m.

Raleigh 259

Raleigh Review Class Education 259

Associations Now

APRIL 4, 2019

This means the most important thing you can do is delight current members and make sure they know the reason the association is thriving is because members like them recruit more members.”. — Higher Logic (@HigherLogic) April 4, 2019. The Language of Community. Knowing the lingo makes a difference in your #community.

Recruiting 111

Recruiting Recruitment Review Tips 111

Associations Now

MAY 21, 2019

To get members motivated, recruit community leaders. One way to do it: Recruit community leaders to lead and monitor discussions or contribute content. — Association Success (@assn_success) May 21, 2019. A successful online community launch starts with engagement. link] #assnchat #assnprofs pic.twitter.com/VtIm3NrbuO.

Committee 88

Committee Recruiting Recruitment Member Experience 88

Associations Now

APRIL 12, 2019

When recruiting presenters, MemberClicks suggests that recruiters briefly explain the learning styles to potential speakers and ask how they might accommodate each category. — WordPress.com (@wordpressdotcom) April 1, 2019.

Recruiting 65

Recruiting Recruitment Discount Tools 65

Associations Now

AUGUST 17, 2018

The Association of Academic Physiatrists incentivizes members who recruit members in August. Summer doesn’t have to mean a slowdown for membership recruitment. Also, the top three recruiters will be recognized on the association’s website and in its weekly e-newsletter. How to hack it? Why does it work?

Puerto Rico 58

Puerto Rico Recruiting Recruitment Newsletter 58

Associations Now

NOVEMBER 20, 2019

A new report from Michigan State University, Recruiting Trends 2019-2020 , offers some clues about how the job market will change. How is the changing job market affecting your recruiting and retention strategy for 2020? Even still, a robust job market means more turnover and more time spent training new employees.

Marketing 84

Marketing Michigan Recruiting Recruitment 84

Mariner Management

JULY 1, 2020

The Board started the process with the following promises: Host a virtual chat (held on June 18) with members to discuss what the Chapter has/has not done and where to go from here including actionable steps that can be taken ensure recruiting, programming, events, and membership are more equitable, inclusive and diverse.

Maryland 87

Maryland Baltimore Committee Recruiting 87

Reid All About it

MARCH 15, 2019

Billhighway shares advice on ways your association can provide member recruitment training to chapters and affiliates. Meetings Master Classes 2019 Session 3: Accountability and Conflict Management – A Planner’s Guide. The Greatest Ideas for Associations in 2019 (Association Chat – online and Denver CO). Tue 3/19 at 2 p.m.

DC 150

DC Washington Denver Sacramento 150

.orgCommunity

OCTOBER 15, 2019

September 19, 2019. Like many other associations, HFMA was experiencing challenges with membership retention and recruitment. After launching in June 2019, HFMA has experienced increases in retention and average monthly new member recruitment, a solid increase of their Net Promoter Score, and more business partner revenue.

Innovation 40

Innovation Industry Illinois Recruiting 40

Associations Now

JUNE 20, 2019

— Chris Bonney (@GuloChris) June 20, 2019. Research from marketing analytics firm Jumpshot showed that zero-click searches on Google are rising, with about 49 percent of searches ending in no clicks in the first quarter of 2019. The Blue Sky eLearn blog shares how to recruit high-quality experts. Google Search Status.

Massachusetts 56

Massachusetts Boston Press Release America 56

Associations Now

OCTOBER 17, 2019

The International City/County Management Association’s 2019 Annual Conference begins next week in Nashville. Conference: 2019 ICMA Annual Conference. ICMA 2019 officially starts Sunday afternoon with an opening general session featuring keynoter Jake Wood. Rundown Attendees: 3,000 plus. Speakers: 300 plus. Exhibitors: 200 plus.

Nashville 40

Nashville Conference Recruiting Recruitment 40

Associations Now

JULY 26, 2019

— EFF (@EFF) July 18, 2019. People who joined during EFF’s member recruitment and renewal campaign received the t-shirt in addition to other free swag, including lapel pins that symbolize steps internet users can take to safeguard their privacy online. What’s the bonus?

Recruiting 72

Recruiting Recruitment Team How To 72

AssociationChat

APRIL 10, 2020

Association’s 2019 Member Retention Campaign. Membership Recruitment Campaign IPC; IPC Membership Recruitment Campaign. National Association of REALTORS®; That’s Who We R 2019 Consumer Advertising Campaign. Institute of Management Accountants; Management Accounting – The Gateway to More. Member Retention Campaign.

Newsletter 52

Newsletter Austin Committee America 52

Associations Now

NOVEMBER 1, 2019

To recruit the next generation of members, you have to meet them where they are. Another way to recruit the next generation: career and educational resources. — Aventri (@AventriSoftware) November 1, 2019. And that might require a look at your membership model. Also: ways to add wellness to your next meeting.

Recruiting 64

Recruiting Recruitment Social Media Price 64

Associations Now

JANUARY 7, 2020

In a GrowthZone survey , association professionals ranked member engagement as the top challenge of 2019, higher than recruitment and retention or challenges with communicating member value, attracting young members, or funding.

Member Engagement 97

Member Engagement Social Media Revenue millennials 97

Associations Now

SEPTEMBER 10, 2019

— Social Media Today (@socialmedia2day) September 10, 2019. Sending a callout for volunteers shouldn’t be your entire recruitment strategy. The Wild Apricot blog explains how to build out a formal recruitment process. Instagram’s Engagement Drivers. percent more engagement—and videos another 19.4 The Verge has the scoop.

Social Media 61

Social Media Recruiting Recruitment Member Experience 61