GrowthZone

JANUARY 10, 2019

2019 Association Survey Results report now ». In an easy-to-read format, the 2019 report addresses everything from board performance to referral programs. A side-by-side comparison of strategies used by growing associations vs. associations with stagnant or decreasing membership. Download the free.

Survey 96

Survey Social Media Report Resources 96

Associations Now

JANUARY 3, 2019

And in 2019, membership programs might matter more than ever before. That means organizations need to find a way to maximize support from membership programs—including strategies that drive people to join in the first place. Heed advice from Higher Logic’s VP of Marketing, Marina Devalia, to get your strategy in shape for #2019.

Revenue 102

Revenue Team Review Marketing 102

Mariner Management

DECEMBER 26, 2019

While more is still written about membership, events and technology, chapters did merit coverage in 2019 from a couple of the association’s leading sources. As you peruse, just maybe there is a tip or strategy for 2020. AssociationSuccess.org explores the question through an interview around the 2019 benchmarking study.

Education 62

Education Course Resources Member Engagement 62

Associations Now

OCTOBER 2, 2018

How can you make your association better in 2019? Four questions to ask to develop the strategies that will get you there. As Q4 kicks off, it’s important to look ahead and start creating strategies for 2019. Whatever it was, brainstorm ways to not only leverage that in 2019, but to make it even better.”.

Email Marketing 92

Email Marketing Project Price Committee 92

Associations Now

DECEMBER 22, 2019

Much of what I wrote about in 2019 for this blog revolved around the challenges and opportunities created by these upsides. One of my favorite association stories of 2019 was the American Astronomical Society stepping up in a hurry to purchase Sky & Telescope magazine , a foundering publication that found new life through AAS.

Leadership 83

Leadership Report Committee Education 83

Higher Logic

JUNE 13, 2019

The Community Roundtable annually releases the The State of Community Management Report, and it’s chock-full of timely online community stats to help inform your strategies in the year ahead. Communities with advanced strategies are 2x as likely to be able to prove value. 76% of community programs cannot measure their strategy.

Strategy 195

Strategy Report Team Cost 195

Higher Logic

JANUARY 29, 2019

Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? And the first step to improving member engagement is creating a winning member engagement strategy. How Do You Create an Effective Member Engagement Strategy?

Member Engagement 257

Member Engagement Strategy Tools Content 257

Associations Now

OCTOBER 23, 2018

Meeting technology will shift in 2019. Meeting technology is always evolving—and industry experts don’t think 2019 will be any exception. Member churn is normal for any organization —which is why membership strategies should focus on lifetime value over retention , argue The Membership Guys in their latest podcast.

Technology 92

Technology Content Software Review 92

Associations Now

JANUARY 15, 2019

The member experience ebbs and flows with activity throughout the year, which is why a content calendar can help you plan for member engagements in 2019. At the start of a new year, it’s a good idea not only to set a few New Year’s resolutions , but also to think about upcoming activities and ways you’ll engage your members in 2019.

Content 108

Content Social Media Member Engagement Team 108

Associations Now

DECEMBER 10, 2018

Looking forward to 2019, here are a few things worth considering about influencer marketing—along with your use of it: 1. Don’t expect influencers to replace your other content marketing strategies. The post Influencer Marketing in 2019: 5 Trends to Watch appeared first on Associations Now. It’s still as relevant as ever.

Marketing 110

Marketing Guidelines Content Products 110

Associations Now

JANUARY 4, 2019

Also: developing a physical security strategy at events. But it’s hard to do that without looking back to the strategies, activities, and behaviors that didn’t work the year prior. — SmartMeetings (@SmartMeetings) January 3, 2019. The post Daily Buzz: Mistakes to Avoid in 2019 appeared first on Associations Now.

Social Media 71

Social Media Strategy Survey Tips 71

Association Success

JANUARY 14, 2019

How is your association committing to a competitive education strategy? Presently, a large majority of associations do not have an education strategy. And the elements of an education strategy that will future proof your association. Competitive Advantage will hit bookstores October 1, 2019. Even though we know we must.

Education 82

Education America Price Strategy 82

Associations Now

APRIL 13, 2020

Here’s a three-pronged strategy. Establish a distribution strategy before you develop content. In its 2019 Content Management & Strategy Survey , the Content Marketing Institute found that 38 percent of organizations rarely or never publish content to new channels without having to hand-build each piece. .

Content 123

Content Strategy Survey Video 123

Associations Now

FEBRUARY 3, 2020

A recent survey from Adobe finds that email is still a useful marketing medium—but personalization is greatly lacking, causing some major headaches for your email marketing strategy. The post Don’t Let Poor Personalization Harm Your Email Marketing Strategy appeared first on Associations Now.

Email Marketing 128

Email Marketing Strategy Marketing Washington 128

Association Success

FEBRUARY 4, 2019

Readers will learn strategies for: Turning uncertainty into advantage. Strategies for dealing with disruption are a process of bobbing and weaving, like a boxer who deliberately stays a bit off balance in order to anticipate the oncoming punch, dodge the blow and come back with an unexpected move. The future is happening today.

Innovation 115

Innovation Technology Strategy Industry 115

Associations Now

NOVEMBER 8, 2023

Although the American Gastroenterological Association held a shark tank session during its annual Tech Summit for the last 10 years, the group decided to turn the session into a proper competition in 2019. The post Strategies for Hosting a Successful Shark Tank Competition at Your Conference appeared first on Associations Now.

Strategy 64

Strategy Conference Innovation Guidelines 64

Associations Now

MARCH 20, 2019

In order for your organization’s content marketing strategy to be effective, it needs to be working toward a larger goal, whether that’s growing awareness or building up your email list. — MeetingsNet (@meetingsnet) March 19, 2019. Content is just content unless it’s working to achieve a higher goal.

Content 107

Content Strategy Marketing Review 107

Higher Logic

JUNE 19, 2019

To combat the problem, many organizations are looking at ways to deliver a better customer experience and differentiate themselves in the market.For example, &pizza presented their new customer experience strategy at Forrester CX NYC: The pizza company is now using text messaging as its only form of customer support and communication.

Strategy 136

Strategy New York Examples Resources 136

Association Success

APRIL 1, 2019

Readers will find strategies and tools that will ultimately help them: The book is divided into three sections around the Open Garden Model: “The Bedrock” (finding your Core Purpose and Core Values), “The Soil” (constructing and nurturing your culture), and “The Crops” (finding and engaging your community).

Software 113

Software Newsletter Association Software Maine 113

.orgSource

JUNE 14, 2021

In May 2019, when the panel discussion below was first published in the.orgSource newsletter, digital transformation probably wasn’t top of mind for most association leaders. Since 2020 taught us that only the digital survive, new strategies and approaches for IT are on every agenda. When do you stop having a choice?

Newsletter 167

Newsletter Strategy Association Management 167

Associations Now

JANUARY 18, 2019

Here’s how to plan an efficient tech strategy. Getting on board with a strong technology strategy can help you navigate the tech world and find the best tools and resources to keep things going strong at your association,” says Audra Hopkins on the Web Scribble blog. — Content Marketing Institute (@CMIContent) January 18, 2019.

Technology 88

Technology Strategy Class Tools 88

GrowthZone

JANUARY 24, 2019

In GrowthZone’s recently released 2019 Association Survey Results , we reported on everything from average employee-to-member ratio to respondents’ satisfaction with their boards of directors. Get your copy of 2019 Association Annual Survey Results. With up-to-date statistics and detailed comments from respondents, it’s a must-read.

Strategy 64

Strategy Survey Report Content 64

Delcor

NOVEMBER 8, 2019

You’ll learn tools and strategies to implement right now that can help improve your organization and help realize your goals. You’ll also have access to a discounted registration rate for the full TEC 2019 event. Monday, December 2, 2019 1:30 p.m. requires special registration and will include a private reception. to 5:00 p.m.

Discount 45

Discount Washington Technology Conference 45

MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. But creating a membership marketing strategy from scratch can be a daunting task. Your plan can also include strategies to encourage current members to get more involved.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Expo Logic

JANUARY 28, 2019

To help you stay up-to-date on the new technologies entering the market and decide which to incorporate at your next event, we have compiled the top event technology trends of 2019 into one eBook. In the 2019 Event Technology Trends eBook you’ll discover: The latest event technologies and how to implement them.

eBook 34

eBook Technology Social Media Innovation 34

Higher Logic

MAY 28, 2020

Delphix , a data operations platform for the cloud, launched their customer community in June of 2019, formed to empower customer success , advocacy , and support. He explains more: Imperva , a cyber security software and services company, also launched their community in 2019. Want to improve your customers’ digital experience ?

eBook 250

eBook Software Maine Products 250

Associations Now

AUGUST 8, 2019

Consider these three self-care strategies. So, what are some self-care strategies for meetings pros to consider? In a March 2019 Harvard Business Review article , Alice Boyes, author of the The Healthy Mind Toolkit , suggests two ways to make time for mental breaks, even when you’re extremely busy. Please share in the comments.

Strategy 87

Strategy Columbus Chicago Team 87

Associations Now

JANUARY 28, 2019

— Business 2 Community (@B2Community) January 26, 2019. At Business 2 Community , digital marketing pro Steve Hamm warns about the problems that happen over time—and the strategies to fix those issues. The post Daily Buzz: A Better Strategy for Member Research appeared first on Associations Now.

Member Research 85

Member Research Strategy Sample New York 85

Delcor

FEBRUARY 15, 2019

Shape your data strategy to gather the information that you need to make business decisions. Today’s IT departments have to drive innovation , which is impossible if they aren’t included in business strategy discussions. Industry-leading IT organizations use their culture to accelerate their digital strategy.

Conference 58

Conference Sample Strategy Technology 58

Membersuite

DECEMBER 17, 2018

As the end of year approaches, it’s time to look back at your association’s member engagement metrics, see if your engagement strategies and tactics are working, and develop a membership engagement plan for next year.

Member Engagement 89

Member Engagement Strategy 89

Reid All About it

JANUARY 11, 2019

I also like perusing posts on 2019 trends. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Webinar Marketing Predictions for 2019. Technology Trends Round Table 2019. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag). . – More info/register.

DC 275

DC Washington Learning Management System LMS 275

Associations Now

NOVEMBER 13, 2018

Because the group’s March annual meeting, ENDO 2019 , will take place in New Orleans, much of the initial strategy centered on states and member institutions near Louisiana. What strategy or planning did you use? The post Mapping Out a Roadshow Strategy appeared first on Associations Now.

Strategy 84

Strategy Texas Louisiana Colorado 84

Higher Logic

FEBRUARY 4, 2020

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. But don’t fret - today works, too! Where does yours stand?

Communications 287

Communications Tips Content Tools 287

Potomac Core

JUNE 17, 2019

Some leaders already acknowledge that relevance by itself can’t be a winning strategy in a dynamic business environment. What makes these Associations especially relevant is how their strategies and products position them as either “Industry or Profession solution partners ” with their Boards and members.

Industry 190

Industry Team Strategy Products 190

Expo Logic

JANUARY 28, 2019

To help you stay up-to-date on the new technologies entering the market and decide which to incorporate at your next event, we have compiled the top event technology trends of 2019 into one eBook. In the 2019 Event Technology Trends eBook you’ll discover: The latest event technologies and how to implement them.

eBook 28

eBook Technology Social Media Innovation 28

Higher Logic

AUGUST 1, 2019

Developing a growth strategy for your association takes time. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. It's stressful.

Recruiting 195

Recruiting Recruitment Certificate Discount 195

Reid All About it

JANUARY 18, 2019

Some quick hits before we get to next week’s free webinars: 5 content strategies for niche B2B industries. The entry deadline is coming up on February 6, 2019 for the ASAE Gold Circle Awards recognizing extraordinary marketing, membership, and communications efforts in 15 different categories. Ryan Law, CXL ). Barry Davret, Medium ).

DC 293

DC Washington Member Engagement Content 293