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ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. The 2020 competition received 189 submissions across 15 categories, including a new category for digital content.

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4 types of ungated content to create to engage your audience

Association Success

Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. The insurance giant offers two newsletter options: A regular round-up of new posts from the Aetna blog. Many organizations offer a white paper in exchange for an email address.

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Association Brain Food Weekly: 11.20.20

Reid All About it

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. As we near the end of 2020, many are asking what events will look like in 2021 and beyond. 10 Online Association Community Leaders Discuss the Role of Community in 2020 (Association Chat). Josh Spector ). Tue 11/24 at 11 a.m. –

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6 Reasons Why an Enewsletter is a Must-Have for an Association’s Communication Plan

Association Briefings

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. In 2020, over 3.6

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Daily Buzz: Drowning in Distractions? Block Your Time for Better Productivity

Associations Now

Also: Boost your email-marketing efforts with landing pages. In today’s work environment, it’s easy to get overwhelmed by the constant emails, messages, and calls that come your way. Lead Your Audience From Email to Landing Page. — The eMail Guide (@theeMailguide) April 22, 2020.

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Why email success starts with a clean subscriber list

Association Success

In short, if you have a business that markets to people in the EU, the GDPR applies to you. The California Consumer Privacy Act (CCPA), went into effect January 1, 2020, and is yet another piece of legislation drafted to protect consumer privacy. Don’t forget to personalize your email. Invalid emails. Misspelled emails.

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Daily Buzz: Don’t Be the Scary Boss

Associations Now

— The Moery Company (@TheMoeryCompany) January 15, 2020. Getting attention in the digital space isn’t just about a few email marketing campaigns or the occasional newsletter. What will affect events in 2020? Here's one way to do it: [link] #associationhustle #assnchat #associations #associationmanagement.