Reid All About it

SEPTEMBER 29, 2023

If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Why travel to a conference if most of the experience feels like an online meeting? Why pay registration if the best parts happen outside the official agenda?

Revenue 272

Revenue Innovation Education Tools 272

.orgSource

MARCH 6, 2023

Experiences like the following make Millennials and GenX, groups that associations are seeking to engage, consider even long-standing organizations with a dose of suspicion. ENA’s culture journey brought the group from a score of minus one in 2017 to a score of 40.5

Leadership 88

Leadership Wisconsin Arlington Strategy 88

Associations Now

JULY 18, 2017

With a number of big name retailers shuttering stores and Credit Suisse predicting 25 percent of malls will close by 2022 , there are questions whether shopping centers are becoming a thing of the past. But Tom McGee, president and CEO of the International Council of Shopping Centers, says it’s more a matter of evolution.

Industry 45

Industry millennials United States Price 45

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Member engagement refers to the active efforts an organization makes to connect and foster relationships with their members. The solution? Implementing proactive member engagement strategies!

Member Engagement 130

Member Engagement Strategy Software Social Media 130

CMA Solutions

NOVEMBER 17, 2022

A recent study found that 64% of marketing budgets in 2023 will increase with more video, compared to 2022. But in 2022, we have more applications where video has shined. Gen Z and Millennials are forecasted to drive more than 100 million in online sales in the new year. What’s not to like? Add a video. Add a video.

Marketing 52

Marketing How To Social Media New Jersey 52

Reid All About it

NOVEMBER 18, 2022

Millennials are changing what it takes to succeed in sales , says Lindsay Ellis at the Wall Street Journal (no paywall). Two years ago, ASAE started to explore alternatives to the traditional model, and now in 2022 are beginning the rollout of a new suite of tools that will transform and modernize the organization. More info/register.

DC 43

DC Education Technology Washington 43

Reid All About it

MAY 20, 2022

Hear about communication preferences and expectations of millennials, how a personalized and authentic approach to marketing will help associations reach these new potential members, and how to collaborate with your community to co-create content that resonates. 1 CAE credit. Wed 5/25 at 11 a.m.

Arlington 41

Arlington Project DC Technology 41

AvidXchange: Association Management

SEPTEMBER 19, 2023

These communities often offer lifestyle amenities attractive to renters, including landscaping services, pools and outdoor community spaces. According to research by RentCafe , a record 14,500 BTR homes were built in 2022. As of May 2023, there are already 44,700 BTR homes under construction.

millennials 264

millennials Association Management Industry Price 264

Reid All About it

OCTOBER 7, 2022

On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too. – 2022 AMA Digital Marketing Virtual Conference. – 2022 AMA Digital Marketing Virtual Conference. Year-round attendee community.

Blended Learning 41

Blended Learning Education Video Conference 41

AvidXchange: Association Management

AUGUST 17, 2023

It’s interesting to look at how budgets and staffing are affected within the community association management industry, and despite economic uncertainty, 77% of organizations stated their budgets have increased from 2022 to 2023. But 30% said their organization experienced staff reductions in 2022. I am a millennial.

Association Management 130

Association Management Survey San Francisco Technology 130