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Report: Targeted Emails Draw Higher Engagement

Associations Now

Associations have more opportunities than ever to engage with their communities via email, though challenges remain in terms of personalization, targeting, and data security. The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing.

Report 59
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Best Membership Website Builders for 2023

MemberClicks

Social media post creation using the Over app to engage and impress followers with a high-quality marketing campaign. Email marketing and campaign tracking to assess the effectiveness of your email outreach and adjust your strategy accordingly. The ability to accept and process payments using PayPal and Square.

Price 52
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Association Brain Food: 1.26.24

Reid All About it

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 254
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Association Brain Food: 5.19.23

Reid All About it

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. 1 CAE credit.

Strategy 195
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Membership Management Software in 2023: Compare 12 Top Picks

MemberClicks

Event marketing. When planning events, your organization can leverage event marketing features to boost event attendance and manage sponsorships. Email marketing. Email is an indispensable communication channel for your association to promote its membership program, welcome new members and stay in touch with current ones.

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Shop With Purpose: A Guide to Online Shopping Fundraisers

NXUnite

billion customers are expected to make at least one online purchase sometime in 2023. It’s likely that you heard of (or even participated in) AmazonSmile, one of the best-known programs that ran on this model, before its 2023 discontinuation. So, what do these statistics have to do with you, a nonprofit professional?

Revenue 130
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How to Start an AI Strategy

Associations Now

That’s led to a lot of anxiety about “getting started” among nonprofits: A 2023 Salesforce survey found that just nonprofits were lagging the corporate world in terms of using or planning to use AI in the next 18 months. Where AI differs from other strategic initiatives is the breadth of uncertainty that surrounds it.