Reid All About it

APRIL 12, 2024

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

DECEMBER 8, 2023

People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Mobile apps. 1 CMP credit.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

JANUARY 12, 2024

At Locus, Cory Doctorow says, “Of course AI is a bubble.” Bill Conforti at Association Analytics shares six tips to transform your association’s dirty data in 2024. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. EU collaboration and trade, and how associations can move forward as change agents for their industries and professions with an open mind. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. –

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Wed 11/15 at 1 p.m. – More info/register. 1 CAE credit.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

SEPTEMBER 22, 2023

Fri 9/22 at 4 p.m.* – Career Management Toolkit: Using Data to Chart Your Course, Measure Your Impact, & Further Your Career Learn how to collect and use qualitative and quantitative data to focus your work, capture your results, and propel your career forward. . I’m happy to feature it as long as it’s not too product-centric.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

SEPTEMBER 1, 2023

But sometimes a traditional online program or course doesn’t fit our schedules. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Who has the time to learn? Answer: we all do. Workplace culture. Membership trends.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

OCTOBER 13, 2023

Associations usually rely on corporate marketing budgets for sponsorship revenue. Brighten up a chilly day with green seasoning baked vermilion snapper —or the fish fillets of your choice, American, of course. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market.

Revenue 272

Revenue Austin Tools Education 272

Freestone

NOVEMBER 22, 2023

2024 is just around the corner! Read our blog for helpful tips to boost end-of-year revenue and ring in 2024 by hitting your organization’s goals. 6 s teps to leverage your LMS to drive end-of-year revenue Did you know that professional development courses make up just 7% of most organizations’ revenue?

Revenue 52

Revenue Education LMS Price 52

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

Membersuite

JANUARY 27, 2021

In fact, 69% of associations have seen an increase in member engagement since the pandemic began, according the Association Economic Outlook Report , conducted in the fall of 2020 by Marketing General Inc. Even before the pandemic, industries and professions experiencing change were seeing the need for new skills. But what about now?

Survey 106

Survey Education Communications Marketing 106

Associations Now

OCTOBER 23, 2019

The sustainability of the meetings and events industry, in fact of the entire travel industry, is at the forefront of companies’ and planners’ minds in 2020,” said Derek Sharp, senior vice president and managing director at CWT Meetings & Events, in a press release. Looking for a new marketing strategy? Other Links of Note.

Press Release 63

Press Release millennials Social Media Team 63

MemberClicks

NOVEMBER 22, 2023

Developing a national day to annually rally around your industry (or a related cause) is an excellent way to boost awareness for both your organization and its mission. You’ll be giving the public a platform and the resources they need to talk about it (for some of that invaluable word-of-mouth marketing).

How To 52

How To Social Media Certificate FAQ 52

CSAE

JUNE 27, 2023

CSAE has also entered a partnership with Indigenous Works to deliver three webinars during the course of the year. To get a healthy ratio, CSAE first marketed the event to executive members. Much like the meetings and events industry, there are many factors at play. Daniel and Tracy opened with land acknowledgements.

Team 40

Team Committee Library Review 40

Reid All About it

FEBRUARY 3, 2023

WBT Systems explains why and how to help industry partners get the most value out of their membership. Here’s another NIGP idea to steal: thought leader positions on the board held by people outside the industry who bring needed expertise to the association—you may recognize a few of their names. Marketing plan. Hero worship.

LMS 40

LMS Video Technology Revenue 40

Reid All About it

FEBRUARY 10, 2023

Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. AMS + LMS + CMS = True Love Like the dating industry, an association technology ecosystem offers a wide range of options and diverse personalities. .

Blended Learning 39

Blended Learning LMS Ohio Technology 39