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Association Brain Food: 3.8.24

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The weekly list of free educational events and resources for the association community… 2024 association trends. Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Humans… so persuadable!

DC 248
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Association Brain Food: 1.19.24

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Please participate in the ASAE 2024 Survey of Artificial Intelligence Awareness and Adoption. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about.

Revenue 254
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Association Brain Food: 12.1.23

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Project success stories. Sherry Budziak of.orgSource recaps accomplishments and lessons learned by the association execs and tech partners who shared their project stories at Solutions Day. Host: MPI Speaker: Julie Haddix, Senior Director, Industry Solutions, Cvent Tue 12/5 at 1 p.m. Member recruitment. Mon 12/4 at 8 a.m.

Arlington 264
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Association Brain Food: 1.26.24

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I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. The 2024 survey is now open. Email marketing news. Higher Logic explains what email marketers and their IT colleagues need to do. 1 CAE credit. 1 CAE credit.

Survey 254
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Association Brain Food: 3.1.24

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When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Marketing in the AI Era: Tools and Techniques for Strategic Advantage Discover a range of easy-to-use AI tools tailored for marketing, membership, and communication roles.

Education 254
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Association Brain Food: 10.6.23

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The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. This page from SEMI about the semiconductor industry is an example of what I mean.

Revenue 254
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Association Brain Food: 2.2.24

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Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. Project Success Is Up to You: Taking Your Project to the Next Level I get it.