Reid All About it

APRIL 19, 2024

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. Consultant/founder wisdom. More info/register.

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Newsletter Content Social Media Education 205

Freestone

DECEMBER 16, 2023

If you haven’t already started planning your content delivery strategy and partner outreach for 2024, now’s the time to get started. We’re here to help you r continuing education program plan for a powerful 2024! Follow these tips to refine your program in 2024: 1. Connect with the Freestone LMS team today!

Education 58

Education Tips LMS Learning Management System 58

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 210

Revenue Strategy Price Newsletter 210

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Companies still have money to spend, but they might not spend it with you, unless you offer what they really want. Advertising. More info/register. 1 CAE credit.

Education 256

Education New Hampshire Tips Technology 256

Reid All About it

DECEMBER 8, 2023

Mark Lowry at Association Analytics shares helpful member retention strategies. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. The Data Bunch will cover must-have insights and strategies from data governance to analytics. Member retention.

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Strategy Video Technology Innovation 272

Reid All About it

DECEMBER 1, 2023

Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? 6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? 1 CAE credit.

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Arlington Technology Strategy Los Angeles 266

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. The 2024 survey is now open. Please help our community by taking the time to participate or forwarding it to a colleague on your association’s membership team. Email marketing news.

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Survey Project Strategy Education 256

MatrixG

JANUARY 2, 2024

Pick 1 or 2 Regrets to Focus on in 2024 Start by picking just one of your regrets, or maybe even 2, and turn them into goals. Meet with your membership database and marketing team to map the member join process and map the journey. Ask your web team, AMS team or website vendor for suggestions for making the journey better.

Content 52

Content Team Process Social Media 52

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends. to 1 p.m. –

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Newsletter Certificate Denver Case Study 266

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. The evidence Reiner and his team dug up overwhelmingly points in another direction, one that’s not so surprising. I’m hoping to somehow. Learning subscriptions.

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DC Washington Member Engagement Innovation 261

Reid All About it

OCTOBER 6, 2023

Association education in 2024. associations) plan to focus their efforts in 2024. Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing.

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Revenue Certificate Tools Innovation 256

Reid All About it

JANUARY 12, 2024

Team questions. Karin Hurt and David Dye at Let’s Grow Leaders share seven assumption busters to propel your team’s strategic thinking. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. More info/register (ASAE Marketing Professionals Community).

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Wes Kao shares solid advice for onboarding yourself when you join a new team. Please email me if you have a piece you’d like to discuss.

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Certificate Price Tools Technology 281

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Print magazines. Generation Z. More info/register. 1 CAE credit. More info/register.

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Certificate Denver South Carolina Project 266

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 227

Revenue Survey Education Strategy 227

MemberClicks

FEBRUARY 2, 2024

Event marketing. When planning events, your organization can leverage event marketing features to boost event attendance and manage sponsorships. Email marketing. The post Membership Management Software in 2024: Compare 12 Top Picks appeared first on MemberClicks. 5 Creative Ways to Use Your Learning Management System.

Membership Management 52

Membership Management Software Directory FAQ 52

Reid All About it

SEPTEMBER 15, 2023

Data strategy. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – They also suggest topics you should ask about during your discussions with vendors. 1 CMP credit. More info/register.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

SEPTEMBER 22, 2023

Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. More info/register. 1 CAE credit.

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LMS Revenue Education Strategy 266

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Member recruitment. Frankly, we’re smarter about it now. Audience avatar. 1 CAE credit. More info/register. More info/register.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Content marketing.

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Committee Education Software Technology 195

Beth Kanter

JANUARY 3, 2024

Rituals can also be used by teams in the workplace to improve effectiveness. Workplace Wellbeing : I published “ The Happy Healthy Nonprofit: Strategies for Impact without Burnout ,” with co-author Aliza Sherman a few years ago. For example, I have a daily reflection ritual of walking a few miles a day to think away from screens.

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San Jose Review Products Team 41

MemberClicks

SEPTEMBER 1, 2023

Topics include business strategy and innovations, thought leadership,business practices, HR, TED talks, economy, renewals, eCommerce, and DEI. September 5, 3:00 PM In today’s tight labor market, employers need every competitive edge they can get to stand out. The webinars below cover a variety of skills, news, and advice to help.

Social Media 52

Social Media Cost Strategy Team 52

Associations Now

OCTOBER 23, 2019

“It’s driven by news coverage of climate change but, more importantly, it’s supported by the next generation of travelers—the millennials who are poised to become the biggest group of business travelers globally from 2024 onwards, and the centennials who are right behind them.”. Looking for a new marketing strategy?

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Press Release millennials Social Media Team 63

MemberClicks

DECEMBER 16, 2023

Did you know that in 2023, 44% of corporate marketers increased their sponsorship budgets, with a significant number raising their spend by over 40% ? This can range from sponsoring local charity events to supporting major sports teams or cultural institutions. They’re aligning their brand with something they believe in.

Proposal 52

Proposal Tips Communications Case Study 52

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. You can thank a couple of recent events for the uptick in the importance of email marketing. of the U.S.

Communications 52

Communications Phoenix Email Marketing Newsletter 52

.orgSource

APRIL 25, 2023

Each time you consider adding to your team, it’s a choice that has a critical impact on your organization’s future. Even if the job market becomes more advantageous to employers, post-pandemic job seekers are intensely focused on issues that go beyond compensation and benefits. Robert Half found that 46% of U.S.

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Review Recruiting Recruitment Project 88

Association Success

OCTOBER 11, 2017

Bureau of Labor Statistics and found a forecast for significant growth for auditors, analysts and management consultants between now and 2024. OSCPA decided to tackle this challenge strategically by leveraging our knowledge of the accounting market in Ohio and relationships with leading CPAs.

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Ohio Chicago New York Industry 117

CSAE

JUNE 27, 2023

To get a healthy ratio, CSAE first marketed the event to executive members. If there is a specific topic you’d like to explore as part of your professional development, you can reach out to a member of the team with your suggestion. We are also excited to be part of a 2024 budget coalition hosted by Imagine Canada.

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Team Committee Library Review 40

Reid All About it

FEBRUARY 3, 2023

Impexium recommends five strategies for a change management framework. Marketing plan. GrowthZone reviews the often confused elements of an association marketing plan : mission, goals, objectives, strategy, and tactics. Some of these might be keeping you up too, but don’t worry, Achurch provides solutions too.

LMS 40

LMS Video Technology Revenue 40

Reid All About it

OCTOBER 27, 2023

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Ask Me Anything: Marketing Automation Learn about marketing automation. How can technology and automation make our marketing efforts less painful? What can automation be used for? More info/register.

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LMS North Carolina Recruiting Recruitment 256

Association Briefings

JUNE 22, 2021

Like some of the most successful companies using branded content, associations should be ready to jump on the marketing tactic as well. Think of branded content as a marketing technique that focuses on creating content that is linked to a brand, not a product or service. Every association has a story to tell. What is Branded Content?

Content 52

Content Video Social Media Education 52

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. Quick hits Five ways to tell if your data management strategy is ready for AI. | to 3 p.m. –

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Case Study Newsletter Strategy Revenue 266

Reid All About it

FEBRUARY 10, 2023

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. the one and only Ray van Hilst, Yoko Consulting ) Content planning: how to empower your team and fill the calendar with great ideas. Member recruitment. 1 CAE credit.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

Reid All About it

JANUARY 27, 2023

Granted, because of their job, some aren’t your target market, but many are. Trailblaze Without the Risk: 2023/2024’s Hottest Design Trends 0.5 I know how frustrating it is when your association is only connected with a small percentage of employees at member companies. Gen Z values. Instructional design. Classism bias. CMP credit.

Learning Management System 41

Learning Management System Education Committee System 41

Reid All About it

SEPTEMBER 29, 2023

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Learn about strategies to boost your sponsorship results and how quickly a few changes can help raise additional revenue.

Revenue 272

Revenue Innovation Education Tools 272

SBI

JANUARY 16, 2024

Several of these changes and innovations will shape association management strategies and services in 2024 and beyond. Recognizing this shift, member services quickly collaborated with events and marketing teams to create tailored language and processes for attracting and serving the unique needs of group members.

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Cost Innovation Revenue Association Management 52