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JANUARY 19, 2024

Please participate in the ASAE 2024 Survey of Artificial Intelligence Awareness and Adoption. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about.

Revenue 256

Revenue Strategy Member Engagement United States 256

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DECEMBER 1, 2023

Good things happen when you have good relationships with technology partners. Host: ASAE Technology Council Speakers: Dave Coriale and Andrew Legett of DelCor Reggie Henry of ASAE Tue 12/5 at 12 p.m. The Future of Events: 2024 Trends and Insights As we approach 2024, the events industry is changing more rapidly than ever.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. More info/register. Fri 12/8 at 4 p.m.

Strategy 272

Strategy Video Technology Innovation 272

MatrixG

JANUARY 2, 2024

Pick 1 or 2 Regrets to Focus on in 2024 Start by picking just one of your regrets, or maybe even 2, and turn them into goals. Meet with your membership database and marketing team to map the member join process and map the journey. Resolve to have something, anything done, by the first quarter of 2024. That’s our expertise !

Content 52

Content Team Process Social Media 52

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. The 2024 survey is now open. Email marketing news. Higher Logic explains what email marketers and their IT colleagues need to do. How can I make the most of the data I have?

Survey 256

Survey Project Strategy Education 256

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APRIL 19, 2024

Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. Hear about best practices, cutting-edge technology, tips to avoid common pitfalls, and real-world examples. Discuss synergies between social media teams, digital marketing teams and org-wide employees in scaling the social media efforts of a brand.

Newsletter 210

Newsletter Content Social Media Education 210

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MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. and other AI besides LLMs—what other technologies should you be considering, use cases, etc. Technology will make or break the employee onboarding experience.

Education 256

Education New Hampshire Tips Technology 256

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OCTOBER 6, 2023

Association education in 2024. associations) plan to focus their efforts in 2024. Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing.

Revenue 256

Revenue Certificate Tools Innovation 256

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APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

MultiBriefs

APRIL 4, 2024

{summary} Associations need a successful marketing strategy in order to thrive. Between ever-evolving social media strategies , to incorporating AI and VR into advertising campaigns , knowing how to market your association can seem overwhelming. Read on for more in-depth ways to market towards these demographics.

Strategy 52

Strategy Marketing millennials Social Media 52

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FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends. AI literacy.

Newsletter 266

Newsletter Certificate Denver Case Study 266

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JANUARY 12, 2024

Bill Conforti at Association Analytics shares six tips to transform your association’s dirty data in 2024. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. More info/register (ASAE Marketing Professionals Community).

LMS 266

LMS Member Engagement Education Revenue 266

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FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. Hear predictions on how job roles within membership and marketing departments will evolve, including the skills that will become essential in this new era.

DC 261

DC Washington Member Engagement Innovation 261

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OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Armentrout CAE, DelCor Technology Solutions, HighRoad Solutions, PerByte, and Qiqo—have put together a “powerhouse panel” and “expert-led sessions.”

Certificate 281

Certificate Price Tools Technology 281

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FEBRUARY 2, 2024

Tune in for an engaging blend of technology insights and personal stories, all aimed at leveraging AI for effective team empowerment. AI Basics for Today’s Business Leaders Learn about AI, its capabilities, potential impact on your organization, latest developments in AI technology and how they can benefit your organization.

Certificate 266

Certificate Denver South Carolina Project 266

Association Analytics

NOVEMBER 21, 2023

Get ahead of the curve by watching our On-Demand webinar where we reveal details on how to implement these 3 easy strategies to get the most from your data p.

Strategy 169

Strategy How To Member Engagement Resources 169

Association Freak

MARCH 1, 2024

Reading Time: 3 minutes AI In Association Management 2024 As the landscape of AI in association management continues to evolve, the integration of Artificial Intelligence (AI) stands out as a transformative force, propelling us towards enhanced efficiency, deeper member engagement, and more strategic insights.

Association Management 72

Association Management Analysis Member Engagement Strategy 72

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SEPTEMBER 1, 2023

MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. AI pulse survey. Workplace culture.

Revenue 227

Revenue Survey Education Strategy 227

Associations Now

MARCH 22, 2024

Multiple surveys have found that CEOs are anxious about election-year politics , lingering effects of inflation , and what technologies like generative AI mean for their business. That disruption is matched by an unsettled situation when it comes to nondues revenue.

Revenue 80

Revenue Survey Report Maine 80

Nimble AMS

APRIL 27, 2023

Your organization will have the opportunity to witness the entire Salesforce ecosystem in action, from Tableau Analytics to Marketing Cloud. The 2023 Salesforce World Tour offered 90 sessions about boosting technology efficiency, enhancing engagement, and discussing industry issues.

DC 116

DC Innovation Class Team 116

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SEPTEMBER 22, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Visualizing the Future: AI, Dataviz, and Real-World Impact (Washington DC) Learn how AI is being designed for trust and feedback, examining features in everyday technologies. 1 CAE credit.

LMS 266

LMS Revenue Education Strategy 266

SBI

JULY 30, 2023

Read Full Case Study From Our Blog Filter All Association Management Association Technology Blog Business Case Studies Case Study Event Management Event Management Executive Services Financial Management Marketing Marketing & Communications Membership News Nonprofit Leadership Recommended Reading Technology Solutions Five Key Takeaways from 2023 (..)

Case Study 52

Case Study LMS Course Revenue 52

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – Sales Enablement for Associations Associations need marketing, membership and sales working as one unit with a drive towards shared goals.

LMS 256

LMS Revenue Arlington Education 256

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MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

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APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Host: Grip Speakers: Dahlia El Gazzar, Founder, DAHLIA+Agency Hew Leith, VP of Marketing, Grip Wed 5/3 at 12 p.m. –

DC 205

DC Recruiting Recruitment Washington 205

.orgSource

APRIL 25, 2023

Even if the job market becomes more advantageous to employers, post-pandemic job seekers are intensely focused on issues that go beyond compensation and benefits. Technology offers plenty of collaboration strategies that don’t require people to be physically present. Robert Half found that 46% of U.S.

Review 88

Review Recruiting Recruitment Project 88

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. You can thank a couple of recent events for the uptick in the importance of email marketing. of the U.S.

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Association Success

OCTOBER 11, 2017

Bureau of Labor Statistics and found a forecast for significant growth for auditors, analysts and management consultants between now and 2024. OSCPA decided to tackle this challenge strategically by leveraging our knowledge of the accounting market in Ohio and relationships with leading CPAs.

Ohio 117

Ohio Chicago New York Industry 117

MemberClicks

SEPTEMBER 1, 2023

September 5, 3:00 PM In today’s tight labor market, employers need every competitive edge they can get to stand out. How to Use AI in Your Digital Marketing Strategy September 7, 1:00 PM Artificial Intelligence (AI) is transforming the way businesses determine and execute their marketing strategy.

Social Media 52

Social Media Cost Strategy Team 52

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FEBRUARY 3, 2023

A few of them might surprise you, but they’re essential for technology project success. Marketing plan. GrowthZone reviews the often confused elements of an association marketing plan : mission, goals, objectives, strategy, and tactics. Our topic is the indispensability of technology in associations. Change management.

LMS 40

LMS Video Technology Revenue 40

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FEBRUARY 10, 2023

Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

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FEBRUARY 16, 2024

Impexium shares seven strategies to differentiate your association from the competition in 2024. by Daniel Zagales, Datanami More workers want to change jobs, but the market is getting tougher. | This is not an assistive technology convention. DEI & education. Host: Fridays@4 Speaker: Timothy E. More info/register.

Case Study 266

Case Study Newsletter Strategy Revenue 266

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OCTOBER 27, 2023

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Ask Me Anything: Marketing Automation Learn about marketing automation. How can technology and automation make our marketing efforts less painful? What can automation be used for? CAE credit.

LMS 256

LMS North Carolina Recruiting Recruitment 256

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JANUARY 27, 2023

Granted, because of their job, some aren’t your target market, but many are. Trailblaze Without the Risk: 2023/2024’s Hottest Design Trends 0.5 I know how frustrating it is when your association is only connected with a small percentage of employees at member companies. Gen Z values. Instructional design. Classism bias. CMP credit.

Learning Management System 41

Learning Management System Education Committee System 41

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SEPTEMBER 29, 2023

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. But as a leader, what does it take to harness the power of your data to deliver on the promise of this new technology?

Revenue 272

Revenue Innovation Education Tools 272

.orgSource

SEPTEMBER 5, 2023

Organizations are becoming cyborgs or integrated with and inextricable from, the technology that keeps them operating. It’s a component of most emerging technologies. According to Gartner, by 2024 low-code applications will account for more than 65% of all application development activity. First, pay attention.

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Social Media FAQ Software Technology 88