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Association Brain Food: 3.8.24

Reid All About it

The weekly list of free educational events and resources for the association community… 2024 association trends. In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” As you might expect, AI is on the list, but they look beyond the usual discussion points.

DC 248
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Association Brain Food: 3.1.24

Reid All About it

Drive Engagement Using Ancient Myth, Social Media and User Generated Video The Hero’s Journey powers your favorite movies and books, and has become a key to modern marketing. Find out what your organization can do to keep your team on point and working like a well-oiled machine. Location: Washington DC. More info/register.

Education 254
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Association Brain Food: 12.8.23

Reid All About it

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Marketing to Gen Z and millennials. An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership.

Strategy 270
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Association Brain Food: 2.23.24

Reid All About it

Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. Gen Z and millennial marketing. The evidence Reiner and his team dug up overwhelmingly points in another direction, one that’s not so surprising. Member mobile app. 1 CAE credit.

DC 259
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Daily Buzz: 2020’s Big Meetings Trend? Sustainability

Associations Now

It’s driven by news coverage of climate change but, more importantly, it’s supported by the next generation of travelers—the millennials who are poised to become the biggest group of business travelers globally from 2024 onwards, and the centennials who are right behind them.”. Other Links of Note. Looking for a new marketing strategy?

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Association Brain Food: 10.27.23

Reid All About it

Trying to figure out how to market more effectively to Gen Z and millennials? Know Before You Go: Wisdom to Set Your Organization Up for Success on Software Projects Ready to find the perfect software solution for your association in 2024? Perhaps a concept like this could serve as a low-admin alternative to chapters? 1 CAE credit.

LMS 254
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Association Brain Food: 12.15.23

Reid All About it

I’ve been dipping into Associations Evolve 2024 —find it on the front page of Answers for Associations. Editor Belinda Moore describes it as including “more than 50 association thought leaders from around the world [who] have contributed inspirational insights, practical tips, and motivational stories to get you fired up for 2024.”

Iowa 254