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Association Brain Food Weekly: 3.24.17

Reid All About it

I’d like to think I’m a wise content marketer (but always learning) and I do have a sensible approach to SEO, much like Sonia Simone from Copyblogger who wrote this article. Sonia was the one who really hooked me on marketing, way back in my CBIA days. Presenters: Myllisa Patterson, director of marketing, CrowdCompass by Cvent.

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Old Members Are The Future!

High Context

By 2050 over 25% of the population in the U.S. Given overall population growth, that represents more than 50 million new people 60 years or older in 2050 compared to now. Maybe you should be trying to get more ‘old’ members engaged rather than tilting at the young member windmill. Old people are the future.

Project 40