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Wednesday Buzz: Is Your Communications Plan Strategic?

Associations Now

Your communication strategy isn’t so strategic if you’re not measuring it against specific goals. How do you determine if your communication strategy is working for you? Your communication strategy should include specific advocacy and fundraising goals.

Keep Your Strategic Communications Plan Alive

Associations Now

Drafting a strategic communications plan is hard enough, but keeping it relevant can be more difficult. Putting the words “strategic” and “communications” together can strike fear in the hearts of many association executives. Then draft your plan.

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Just Getting Started With Communications Planning?

Wild Apricot Blog

Are you new to communications planning? Wild Apricot has developed a Getting Started With Communications Planning guide for small associations and non-profits. association management member communication Non-profit Communications

Communications Planning

Plexus Consulting

Carter How many of you have been ambushed in the communications trap? For example, at a meeting of the respected Past President Committee, and esteemed member says, “This organization does a crappy job of communicating. What should I renew when this organization can’t communicate any better than that?” And you send emailed and snail mailed communications to members on a regular basis. Communications are vitally important. By Virgil R.

Silence isn’t golden in the dark

Aaron Wolowiec

In fact, it’s a great case study for public relations students, and researchers and PR firms will have a field day analyzing this communications disaster. At the same time, the company admitted it had no emergency plan in place. Communicate, communicate, communicate.

Crisis Communication Planning Now Includes Social Technologies

Guilt by Association

A few days later, Jeremiah Owyang of Forrester sounded my wake-up call : Now that social technologies are becoming mainstream, do your crisis communications plans account for them? Some time later, another MMS team created a comprehensive business continuity plan.

Leading People Through Change: An Essential for Success

Association Adviser

But for the board member who has a full-time job and only conducts association business a few days a year, or the staff member who is planning a logistically intensive meeting, your perspective might not be clear, might not match their experience or may not even seem relevant. You need a plan.

6 top tips for how to talk to your trustees about your communications work

Optimist Consulting

While some boards understand the role and remit of their communications team and actively seek their help, the report illustrates that some boards do not share this interest in communications, and it offers ideas to overcome this and work effectively with your trustees.

Association Chat: Associations and Globalization

KiKi L'Italien's Acronym Soup

How would marketing and communication plans be affected by an association becoming global?

Creative Process Tips and Tools

Wild Apricot Blog

If you are kick-starting some communications planning this summer, here are some tips and resources that might help. member communication

2011 Nonprofit Communications Trends Report

Wild Apricot Blog

Is your organization one of the 49% of nonprofits who said they have no formal marketing or communications plan for 2011? If you are still developing your plan or are curious to see what other nonprofits are planning this year, you should have a look at the 2011 Nonprofit Communications Trends Report. association association marketing member communication networking nonprofit non-profit Non-profit Communications nptech social media

An Introduction to Social Media For Strategic Communication


Social media doesn’t exist in a vacuum but as part of an integrated communication campaign. The newest incarnation of his presentation defines the social space as it fits within a measurable communication plan. There are three truths to social media.

Association Brain Food Weekly: 3.3.17

Reid All About it

Learn how to evaluate your program for volunteer engagement, determine how best to deploy volunteers, create a communication plan, and screen and train volunteers to be an important part of your volunteer recruiting, retention and recognition plans.

How to Prepare for a Chapter Restructuring

Chapter Chat

Why didn’t it go as planned? Communication, empathy, and courage. During exploratory discussions and throughout the restructuring process, you must keep the lines of communication open between National and chapter staff and leaders. Trust is based on regular, open communication.

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6 Things that Go Boo in the Night for Association Execs

SCD Group

Do you think ahead and build contingency plans? Do you include this in a crisis communications plan? Plan ahead now and hope you never need it! Does your crisis communications plan include contacting your attendees and/or members? Contingency planning does.

What Makes Community?

Spark Consulting

Were you using carrier pigeons to communicate? No one created a community strategy or marketing and communications plan. You need to communicate what’s going on in the community with your audiences on an ongoing basis. ” If you have it, there’s a good chance your online community will make it, even in the absence of a manager or a strategy or a communications plan or even adequate technology.

Monday Buzz: Airbnb Competition Heats Up

Associations Now

Also: How to craft a more focused communications strategy. Clear Communication. Planning Your Association's #CommunicationStrategy ? Coming up with a communications strategy is tricky.

Are You Ready to Respond to Your Association’s “Brian Williams moment?”

SCD Group

Have a written crisis communications plan. As you probably know, NBC News is currently embroiled in a raging controversy over reports of Brian Williams, the anchor of its NBC Nightly News.

Put Your Marketing Gloves on and Bring on Member Engagement


It’s a smart business move on their part to anticipate, watch for and have a communication plan in place for when the newness wears off. Implement an automated process to communicate effectively and efficiently.

Hot Association Social Media Jobs This Week – January 13


We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. The position will be responsible for increasing membership growth and for developing and implementing comprehensive marketing plans for IAA events, programs, and other initiatives.

Hot Association Jobs: November 10


We focus on jobs in social media , marketing , communications , PR , advocacy , digital and technology. Communications and Marketing Manager – Fusion Management – Seeking a qualified candidate to work for a small association management company for its prime client.

Study: Change Is Good, But Many Organizations Don’t Do It Well

Associations Now

The success or failure of a change initiative is not just about initiating, planning, monitoring, executing, and evaluating the project that will drive the change,” the report stated. “It establishing and communicating concrete ownership and accountability.

Why You Should Market Your Association’s Print Magazine  

Associations Now

A lot of for-profit brands are bringing print back into their communications plans, but what’s happening is that they haven’t brought the traditional model back,” said Jaime Andriopoulos, vice president of client strategy at content marketing agency Imagination. “It’s

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Awesome Association Jobs This Week – February 2


We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. In this role, you will be responsible for managing marketing and communications plans and deliverables for mission programs and grant-funded marketing campaigns.

Hot association jobs this week – March 23


We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. Vice President of Communications , Chesapeake Bay Foundation – CBF seeks a new Vice President of Communications. Communications is one of CBF’s four operating programs.

Associations Live: Crisis and Communication

Associations Live

As our largest program of the year approaches, I have been spending time working on our Emergency Operations and Communications Plan. Whenever we bring large groups of our members together for an event, we

As Hurricane Season Arrives, Associations Offer Preparedness Tips

Associations Now

History teaches that awareness and preparation can reduce the impact of a disaster, such as a hurricane,” Chris Hogan, IBWA vice president of communications, said in a statement. It’s almost summer, and that means the beginning of hurricane season along the East Coast and Gulf of Mexico.

Three Difficult Conversations Meeting Planners May Encounter

Associations Now

When it comes to letting your attendees and exhibitors know that a meeting is no longer taking place, the more communication the better, which is why a crisis communication plan is necessary. Also, be sure to communicate to them on multiple channels.

Latest Association & Nonprofit Jobs – April 12


We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. This positions currently has one direct report – a Director of Events/Communications and would manage our media/PR agency relationship.

Association Brain Food Weekly: 11.4.16

Reid All About it

Brainstorm ways to start planning for the uncertain future with case studies and best practices from around the globe. This webinar will give you a better understanding of Lean Six Sigma and how to use it in event planning. Digital Planning Priorities.

Event Cancellations: An Unexpected Case Study Happens at MPI WEC

Association Adviser

MPI leadership, along with host hotel MGM Grand Las Vegas and AV contractor Freeman, immediately convened to plan for the unexpected change, communicate the change to attendees and then execute with the time left. Communicate Quickly, Consistently with Attendees.

What I’m Reading

Spark Consulting

Tips for using social media as part of your crisis communications plan from the SocialFish blog. blog roundup communication conferences cool technology innovation leadership management membership social media AMS Anna Caraveli ASAE Associations Now Harvard Business Review Innovation Excellence Joe Gerstandt SocialFish Technology Review “…after forty years of intensive effort, the work-life frontier looks grim ” (ouch). What do you believe ?

Time to Declare Independence From Social Media?

Associations Now

So where does this deeper intellectual conversation put association marketing and communications professionals charged with spreading an association’s message?

Free E-Book: NetworkforGood Giving Day Planning Guide

Beth Kanter's Blog

After spending a year facilitating a peer learning community of Knight Foundation grantees hosting giving days, one of the most factors for success for local no nonprofits participating is having about 6-9 months timeframe to develop a plan. NetworkforGood to the rescue!

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Five Energy Hungry Brain Functions We Use At Conferences

Velvet Chainsaw

These functions are recombined to communicate, plan, problem-solve and perform other mental tasks. Have you ever started your day by trying to read emails while listening to your voice mails? If you’re like me you have. And it just doesn’t work.

Risky Business: 5 Tips for Surviving a Crisis


Having a basic plan ready to go can make or break the position you find your organization in while trying to mitigate a tricky situation. Here are some tips for both getting started on a crisis communications plan, and what to do in the event you have to put your plan to use. Risk management. YIKES. If you’re getting the heebie-jeebies just thinking about it, you’re not alone.

Awesome Association MarComm Jobs – Week of August 30


We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. . Senior Vice President of Communications , 340B Health – 340B Health has an opening for a SVP of Communications at our growing non-profit health care trade association.

When bad news comes knocking, get in front of it fast with honesty and transparency.

SCD Group

Where''s my crisis communications plan when I need it? It makes me wonder if Schnucks has a crisis communications plan. And, it starts with a pre-determined crisis communications plan to guide you when faced with a crisis.

Awesome Association Jobs This Week – February 23


We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. The Vice President will align the marketing and communications outreach with NAMIC’s overall strategic plan.

The Associations Giving Wastewater a Second Life

Associations Now

The trade group WateReuse has been trying to push general acceptance, in part by creating communication plans focused on building public relations momentum. “We These model communication plans are extremely important,” WateReuse Executive Director Melissa Meeker said in January.