YourMembership Blog

3 quick tips for small associations to show their thankfulness

YourMembership Blog

Why do I call it an art? There’s no art behind being thankful. Anyone can do it, right? Anyone can be thankful but expressing the thanks in a meaningful way (to the recipient) is an art. In this case I’m not talking about the medium, I’m referring to the message.

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4 communication tips for small-staff associations during a health crisis 

YourMembership Blog

While you hoped that you would never have to experience a crisis impacting your association, here you are. Every day brings more uncertainty with the spread of Coronavirus and your association has a need to expand your communication.

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4 steps to take to bring back your lapsed members

YourMembership Blog

Failure to renew doesn’t have to be the end of the story. There’s always an opportunity to get lost members to return. Read on to find out how. The post 4 steps to take to bring back your lapsed members appeared first on YourMembership.

Continuing Education: Not Just for Meetings and Conferences Anymore

YourMembership Blog

A recent Community Brands study suggests it may be time for associations to focus on additional learning opportunities for their members.

Build or Buy an LMS? How to Pick the Right Solution for Your Budget

BUDGET. When it comes to picking your next LMS that six-letter word is probably the most important part of the decision-making process. So, what are your options to get the best possible eLearning solution without breaking the bank? Build it or buy it. This guide from Lambda’s eLearning experts details absolutely everything you need to consider so you can pick the perfect eLearning solution for your organization and budget.

Four tips to start personalization for small staff associations

YourMembership Blog

You’ve likely heard or read the term “personalization” a lot the past few years in webinars, articles, and conference presentations. It’s a hot topic in the world of marketing and customer experience.

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6 ways a microsite can help your small association drive big results

YourMembership Blog

Whether you’re hosting virtual or in-person events, it’s always important to look for ways to more effectively communicate the events’ value.

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Revisit your association’s benefits to improve member engagement and loyalty

YourMembership Blog

Are your members satisfied with the benefits they receive from your organization? Community Brands’ latest study shows you might have room for improvement. To keep members happy and engaged long-term, it’s important to deliver the benefits that matter most to them.

Does your association value job boards as much as your members do?

YourMembership Blog

A recent Community Brands study shows that job opportunities are one of the most important benefits to members, yet associations have work to do in this area.

4 ways to balance data privacy with personalization for greater member loyalty

YourMembership Blog

Your members have high demands for privacy and data security. But they also want personalized member communications. What’s your small association to do? Here are four tips. We hear a lot about data privacy these days. It’s a hot topic with consumers.

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

6 Tips for Effective Board Meetings in 2020

YourMembership Blog

Simple yet effective tips to help you hold efficient board meetings now and into the coming year. Do you sometimes feel like you’re living in a world of meeting overload? I know I do. And it’s safe to say that your board members feel the same way.

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Walk a mile in your members’ shoes to identify areas for improvement.

YourMembership Blog

Your members’ needs and expectations are always changing. Are you doing all you can to give them a stellar experience? What better way to find out than to walk a (virtual) mile in their shoes? Creating member journey maps is an effective way to see your members’ experience from their point of view. Journey maps. The post Walk a mile in your members’ shoes to identify areas for improvement. appeared first on YourMembership. Membership & Marketing Member Engagement Member Retention

Make your association the kind of place a techie wants to work

YourMembership Blog

National Techies Day is a perfect occasion to consider the future of your association. To deliver a great member experience, it’s time to make sure your organization is the kind of place techies want to work.

4 membership renewal strategies to start now

YourMembership Blog

When you think of membership renewal strategies, you might think about the few months leading up to a member’s renewal date. But your members’ entire experience with your organization — not just the last 90 days — informs their decision to renew. From the moment they click the “join” button, your members are deciding if. The post 4 membership renewal strategies to start now appeared first on YourMembership. Membership & Marketing Member Engagement Member Retention Member Renewal

Need Remote Learning NOW? Get Online Quickly & Easily With This Can’t-Miss Guide

Remote learning is becoming more important than ever. Whether you’re scrambling to get your eLearning launched, or need to upgrade to meet increased demand, this guide will eliminate the guesswork so you can find your perfect LMS!

Mobile apps: Your small-staff association’s key to effective member engagement 

YourMembership Blog

How a great mobile experience boosts member engagement.

?6 ways AMS technology can make your small association’s event planning easier

YourMembership Blog

There’s no need to struggle through event planning because you have a small staff. An AMS system with modern event technology built in can make your association’s event planning easier. Membership & Marketing Member Engagement Email Marketing Social Media Non-dues Revenue Event Management

How to Utilize a Career Center for Your Member Needs

YourMembership Blog

Your online career center is a valuable benefit for your members. It’s the go-to destination for members seeking career development opportunities. It connects them with top jobs and employers within your industry. It helps you support members through all stages of their careers.

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5 email reminders your association should be sending

YourMembership Blog

Even your members need reminders every now and then. Here are five communications you should be sending them. If you’re like many people, you have some sort of system to make sure you don’t forget the important things in your day. You might use sticky notes. Maybe you have online calendar reminders. You may have. The post 5 email reminders your association should be sending appeared first on YourMembership.

How to Avoid Fundraising’s Quiet Killer: Donor Attrition

Speaker: Jay Wilkinson, CEO & Founder, Firespring

It doesn't take an industry professional to know that nonprofits highly depend on donations. The marketing emails, events, and website design are meant to attract new donors, when what we should be doing is trying to keep the donors we have. Teach a man donor acquisition and he'll get donations for the day--teach a man donor retention and he'll get donations for a lifetime. John Jay Wilkinson, CEO and founder of Firespring, and learn how to get donations for a lifetime. In this session, Jay will help us learn how to step off of the donor acquisition treadmill and rev up donor retention. Six out of ten donors give only once, but this doesn’t have to be your reality. Jay will help us understand how a 10% increase in donor retention will more than double the lifetime value of a donor and minimize our reliance on producing constant appeals for new donors.

5 things your small association will love about YourMembership AMS

YourMembership Blog

It’s not unusual for small associations to manage member data with spreadsheets and multiple systems when they’re just getting started. But as your organization grows, it’s time to move to association management software (AMS) built for associations at your stage of growth.

Best practices for auto-renewal to increase renewal rates

YourMembership Blog

In a perfect world, your members would put their membership renewal date on their calendars. They would proactively renew several weeks before their actual renewal date so they would not miss a single day of membership. But that’s just not reality. The truth is that members need a reminder that it’s time to renew their. The post Best practices for auto-renewal to increase renewal rates appeared first on YourMembership.

4 steps to find great speakers for your association’s continuing education program

YourMembership Blog

Here’s how to line up speakers that will deliver high-quality content and a great experience for your association’s learners. A strong continuing education program requires quality content and a great overall learning experience.

Make your association a part of your members’ social habits

YourMembership Blog

Even small associations can use social media to take member engagement to the next level. Here’s how. It might be time for your small association to “think bigger” when it comes to social media. Consider this: The Community Brands Digital Evolution Study points to the top reasons that members join a professional organization. They include. The post Make your association a part of your members’ social habits appeared first on YourMembership.

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

3 ways to attract more young members to your association

YourMembership Blog

It’s always important to recruit new members for your association. After all, a steady stream of new members helps grow your organization and backfill the members who leave due to job/career change, retirement, etc.

The Dynamic Duo: Careers and Learning

YourMembership Blog

Did you know that 80% of Millennials are interested in relevant job opportunities based on their current certifications? Wouldn’t it be great if you could easily provide your members with both?

How to convince your board it’s time for a new career center

YourMembership Blog

You know it’s time for a new online career center. A well-executed career center built on modern technology provides ongoing member value and can be a powerful tool for generating non-dues revenue for your organization.

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How to boost your association’s revenue with YM Careers

YourMembership Blog

?You might already know the importance of an online career center for providing member value. According to the Community Brands Member Engagement and Loyalty Study, job opportunities are tied for the number one reason people join a professional membership organization.

Association check-up: 3 questions to consider in the new year

YourMembership Blog

There’s nothing like a new year for a fresh start. It’s the perfect time to take stock and think about ways to renew and refresh how your association goes about its business. Here are three questions to ask yourself: 1. What could we do to boost non-dues revenue?

?6 ways AMS technology can make your small association’s event planning easier

YourMembership Blog

There’s no need to struggle through event planning because you have a small staff. An AMS system with modern event technology built in can make your association’s event planning easier. Membership & Marketing Member Engagement Email Marketing Social Media Non-dues Revenue Event Management

How YM Careers helps associations support the Member Journey

YourMembership Blog

Your members look to your association for job opportunities and career advancement. The right career center solution can help you support your members through each stage of their careers. Job opportunities and career advancement are among the top reasons members join associations.

5 best practices to improve your association’s email marketing

YourMembership Blog

Email is still one of the primary ways to reach out to your members. These best practices will help ensure your email campaigns get the response you need. ?. Membership & Marketing Member Engagement Marketing Automation Email Marketing

How to Take Advantage of the Continuing Education Slow Season

YourMembership Blog

Here are some ways to make the most out of your slow season: Segment your learners: According to Community Brands 2019 Digital Evolution Study 76 percent of members are interested in receiving personalized continuing education recommendations related to their interest or needs.

How to turn your members events into great member experiences

YourMembership Blog

3 strategies for associations to elevate the event experience for your members. Events and conferences are one of the largest sources of non-dues revenue for associations. Learn how to enhance and elevate the event experience for your members.

Recession-proof your association with a member management system

YourMembership Blog

While the economy may be strong, being ready to weather an economic downturn is still smart business for small associations. Are you prepared? With the economy going strong, you might not think about preparing for an unexpected event like a recession. But now is the ideal time to take steps to protect your small association’s. The post Recession-proof your association with a member management system appeared first on YourMembership.

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Protect your members’ data with multi-factor authentication

YourMembership Blog

How can your small association address member and regulatory demands for data security? Multi-factor authentication will get you a big step closer. Like all of us, your members are concerned about data privacy and security. In fact, the Community Brands Digital Evolution Study indicates that 71 percent of members of professional associations say they worry. The post Protect your members’ data with multi-factor authentication appeared first on YourMembership.

2020: The Year of Variety and Personalization for Your Learners

YourMembership Blog

Start off the new year with implementing a personalized learning program, complete with a variety of educational opportunities for your members. Contrary to popular belief: One size does not always fit all. At some point, people want variety – they crave it.

How To Leverage Marketing For Your Career Center Brand

YourMembership Blog

Your brand is what sets you apart from your competitors, but are you leveraging all your resources to drive career center traffic? Recent research shows that members primarily join associations for career growth opportunities.