Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue
.orgCommunity
JULY 18, 2019
Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). This blog post was originally published on the Association Learning Blog by WBT Systems.
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