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Starring….Your Association Publications

Association Adviser

Landscapes | Paysages has won two gold and three silver EXCEL awards from Association Media & Publishing for the Canadian Society of Landscpae Architects. Winning an association award for your association’s communications brings not only the attention and respect of other associations; it is another way of providing value to your members.

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Reaching Out To Global Markets Through Meetings & Events.

GlowGlobally

Market & Biz Plan. Penetrating or Expanding Global Markets through Meetings » Jul. Reaching Out To Global Markets Through Meetings & Events. Categories: MARCOM , Market & Bus Planning , Meetings. Membership. Public Affairs. « Where in the World are the Innovators? by Peter Turner.

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Thanks For Playing: Be a Super Genuis

Thanks For Playing

I just finished Andy Sernovitzs Word of Mouth Marketing: How Smart Companies Get People Talking. If youre familiar with Sernovitz, either from Damn, I Wish Id Thought of That or his WOM newsletter, the book is not going to be revolutionary. Marketing is what you DO. Labels: Andy Sernovitz , book review , Marketing.

Review 150
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Engaging Leadership to Eliminate Deadwood Programs: Repair, Replace, Reinforce

SCD Group

Guest Post by Marilyn Jansen, Association Management Center Name of Association: An international association of record managers Description of the Organization: 500 memberships representing 1500 individual members; $1.3 The problem was no one used the template. However, it was still an active initiative.

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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). Garth takes issue with the “plethora of product lines” offered by most associations.

Revenue 53
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A Global Satisfaction Index for Measuring Local Member Engagement & Relevance

GlowGlobally

To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. Have you ever wondered how your association’s brand is perceived specifically by the international community?

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Legal Issues That Are Important To Any International Strategy.

GlowGlobally

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. Categories: Market & Bus Planning. No question the world is shrinking as associations and non-profits are realizing the importance of looking outside the borders of North America for growth.