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Membership and Chapter Growth is a Team Effort at AGC of America

Association Adviser

From the Corner Office: Jeff Wilson, Associated General Contractors of America. Association Adviser: How have membership marketing programs for AGC of America evolved? Jeff Wilson, AGC of America. Members join their local AGC of America chapter and become a part of both the chapter and the national AGC organization.

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California Wine Group Works to Promote All of State’s Wine Regions

Associations Now

With its Discover California Wines Road Trip series, the Wine Institute of California hopes to draw visitors’ attention to the virtues of the state’s lesser-known wine regions and provide unexpected tips about its most popular Northern California wine region.

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California Meeting Facilities Work With Drought Conditions

Associations Now

A years-long drought in California has made water conservation a priority for convention centers and other meeting venues across the state. Some of the largest convention centers in California have had water-conservation initiatives in place for a while but are working to expand them. Here’s a look at how they’re managing.

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Daily Buzz: Marketing Tips From Romance Writers

Associations Now

How the Romance Writers of America capitalizes on content marketing strategy to create a flourishing industry. Take a hint from the Romance Writers of America. Wildfires are a fact of life in arid California. Also: A firsthand account of the Carr Fire. Looking for content marketing inspiration? link] pic.twitter.com/l5LX69dLML.

Tips 102
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Parking for Handicapped Individuals – Denying a Reasonable Accommodation is Costly

Association Alert

United States of America v. California (October 6, 2023) What you need to know: If a handicapped person asks for a parking spot to accommodate a disability, grant it unless you have a legal opinion that you don’t need to. Aqua 388 Community Association 2023 WL 6890753 US Dist Ct.,

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How Funny Ads Help a Pesticide Group’s Campaign Break Through

Associations Now

CropLife America, an industry group focused on the use of pesticides in agriculture, has helped raise its message to a broader audience with the help of a goofy online video campaign starring a guy dressed as an annoying bug. CropLife America , which represents pesticide makers and distributors, has raised eyebrows with “Give a Crop.”

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How E-Commerce And Online Marketplaces Help Small Businesses During COVID-19

InternetAssociation

Senior Director of Americas Government Relations at eBay. Director of Public Policy, Americas at Amazon. Katharine Lister, Director of Public Policy for Americas at Amazon, joined in and detailed the large success Amazon third-party sellers have seen. Mike Dabbs, Senior Director of Americas Government Relations at eBay.